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SocialMedia is the Wave. The sand castle is your organization, and that first wave is socialmedia. Socialmedia rolled in and really knocked your marketing for a loop, didn’t it? Socialmedia is giving us a bit of an advance warning that things are changing. SocialMedia.
Want SocialMedia to Work? Then I’ll talk about the framework we came up with for changing your organization from the inside out so that it can be more compatible with the true power of socialmedia. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). Consulting.
in Learning , SocialMedia - 5 comments. Mark Shaefer has a nice post about a recent “ socialmedia measurement smackdown ” he participated in during a socialmedia conference. He was pushing back against a prevailing notion that you can’t measure socialmedia. 4 trackbacks }.
Strategy Means Change. in Change , Strategy - 1 comment. I did some strategy work with a client this week where they were drilling down below the level of core strategic principles and actually figuring out what they were going to do differently to move in their desired direction. SocialMedia. December 2006 (10).
Strategy and Context. in Change , Strategy - 2 comments. Sohrab Vossoughi wrote a great post on HBR about Sony and how its successful strategy in the 1980s ended up being unique to that context. Strategy Means Change. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8).
Interview with Michelle Price on Breakthrough Business Strategies Radio. Monday, December 19, Maddie and I will be interviewed by Michelle Price on her “Breakthrough Business Strategies” radio program , talking about our Humanize book. SocialMedia. December 2006 (10). November 2006 (9).
9 SocialMedia Metrics to Monitor. Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. More info/register. Wed 7/26 at 2 p.m.
in Learning , SocialMedia - 2 comments. Check out this great interview with Andrew McAfee of MIT’s Center for Digital Business on how to talk to CEOs about socialmedia. ” When he talks to CEOs about socialmedia (or “Enterprise 2.0″ SocialMedia. December 2006 (10).
On one hand, you have the juggernaut that is socialmedia. In Chapter 2 of the book, we summarize what has been happening over the last ten years around the amazing growth of socialmedia and the profound changes it has been making to our economy. SocialMedia. December 2006 (10). November 2006 (9).
Here are some digital strategy lessons we can learn from Big Cat Rescue. One of BCR’s early forays into reaching way more people than could ever visit its Tampa headquarters was joining YouTube on August 15, 2006. Does your favorite nonprofit have a TikTok strategy? Carole Baskin was an early adopter of socialmedia.
Socialmedia has been succeeding very specifically because it taps into what makes us human, and our organizations seem very stuck in a machine-based worldview that is letting us down. And we give some examples of how culture or process or behavior is actually getting in the way of taking advantage of the power of socialmedia.
Yesterday I was interviewed by Michele Price on her Breakthrough Business Strategy internet radio show about our book, Humanize. In the conversation Michele asked about my background in conflict resolution and we talked a bit about how training in conflict resolution might be a good idea for people engaging in socialmedia.
In it, I talk about the deep problems we have with the way we run today’s organizations (like how we haven’t seen significant innovation in management in over fifty years), and contrast that with the incredible growth of socialmedia. SocialMedia. December 2006 (10). November 2006 (9).
Strategy Means Change. The Future Will Look and Feel Different | SocialMedia for Chambers | Scoop.it. Ethics in the Age of SocialMedia: What Kind of a Future Are We Building? | SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10).
We started with open because we think it has always been the foundation of socialmedia’s power. Socialmedia took what was closed and made it open. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12).
I actually hadn’t given it too much thought prior to a few years ago when the theme of “clarity over control” emerged as a part of the socialmedia revolution. Lindy and Maddie’s Open Community book talks specifically about clarity over control as part of building a social organization. SocialMedia.
Socialmedia, of all things, has been shaking us out of that mindset. Previous post: SocialMedia is the Wave. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9).
Socialmedia has also been tremendously nimble. We chose our four human elements (open, trustworthy, generative, and courageous) because they reflect the power of both human beings and socialmedia. It’s about collaborative strategy. Strategy Means Change. Next post: Book Review: Social Gravity.
And it’s not just strategy–we lack agility at the tactical level too. We came up with the principles of open, trustworthy, generative, and courageous in part because these were principles that fueled socialmedia’s growth. And socialmedia, like humans, is really good at agility and engagement.
It has also been integral to socialmedia. One of the principles behind the growth of socialmedia has been the notion that what you are creating today will likely morph into something else down the road. Socialmedia is generative, growing and changing constantly. SocialMedia. July 2006 (5).
He listed it as one of the top 2 books on socialmedia that has been released all year. And if you don’t know him, Danny Brown is kind of a big deal in the socialmedia world. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10).
Ebook Versions of Humanize Now Available | SocialMedia for Chambers | Scoop.it. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8).
And instead of exploring it in terms of structure, internal process, and external process (like we do in the other chapters), we take more of a holistic snapshot of what “collaborative brand” would look like, and “collaborative strategy” as well. SocialMedia. December 2006 (10). November 2006 (9).
Strategy Means Change. Previous post: Want SocialMedia to Work? SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9).
Book Review: Social Gravity. Next post: Want SocialMedia to Work? SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9).
in Humanize , Leadership , SocialMedia - 2 comments. Here are some highlights from the Humanize angle: 16% trusted information from Corporate sources, and 14% trusted information from socialmedia. That’s low, overall (traditional media was 32%), but notice how corporate and socialmedia are just about the same.
He is ridiculously smart, and a fellow Que author–his book is called SocialMedia ROI. In the sense of not letting us settle for weak strategies and ineffective processes. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12).
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
Book Review: Social Gravity. in Books and Reading , SocialMedia - 1 comment. This includes understanding the difference betwen strong and weak ties, the critical importance of diversity within networks, and an understanding the role technology plays in today’s world of socialmedia. SocialMedia.
Isn’t this what socialmedia is for?! SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6).
Previous post: Strategy and Context. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). Learn more.
We’re part of the “ SocialMedia Business Summit ” track at BWENY, and our session will cover some of the basic ideas in Humanize, but will feature the perspective of Amy and her experience at NTEN, which is, in our book, one of the most Human organizations out there. SocialMedia. December 2006 (10).
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). Consulting. Free Resources.
Danny Brown said it was one of the two best socialmedia books to come out in 2011. Strategy Means Change. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9).
This book presents an alternative, inspired (ironically) by the technology breakthroughs in socialmedia. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9).
SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5). June 2006 (9). May 2006 (9). April 2006 (8). March 2006 (9). February 2006 (6). January 2006 (4). What are you doing.
Beyond stimulating conversations about business strategy, I think this book also provides a cutting-edge model for internal organizational effectiveness. SocialMedia. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12). July 2006 (5).
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