Wild Apricot

JULY 14, 2010

Six out of 10 professional marketers are spending more on content marketing in 2010, for the third year in a row. The rise of blogs and other social media makes online content creation a growing focus for non-profit sector, too. Because content marketing works. It is non-interruption marketing.

Content 150

Content Strategy Marketing Case Study 150

Wild Apricot

APRIL 1, 2010

Tags: Non-profit technology General non-profit interest Fundraising nptech Volunteers E-mail marketing Social networking Non-profit Communications training event management Membership management Donor management webinar social media.

Social Media 150

Social Media Membership Management Recruitment Recruiting 150

Wild Apricot

OCTOBER 28, 2010

Tags: Fundraising Marketing Membership management nonprofit non-profit Non-profit Communications Non-profit technology nptech SEO social media Social networking training volunteer management Volunteers webinar.

Social Media 150

Social Media Membership Management Communications Technology 150

Wild Apricot

AUGUST 30, 2010

Tags: Non-profit technology General non-profit interest Fundraising nptech Marketing Best practices Volunteers E-mail marketing events Social networking case studies Non-profit Communications websites training Membership management Donor management webinar software social media newsletters.

Case Study 150

Case Study Social Media Newsletter Membership Management 150

Wild Apricot

JULY 30, 2010

Tags: Non-profit technology General non-profit interest Fundraising Marketing Volunteers Non-profit Communications event management Membership management Donor management webinar social media.

Social Media 150

Social Media Membership Management Communications Technology 150

Wild Apricot

MARCH 2, 2010

Tags: Non-profit technology General non-profit interest Fundraising nptech Volunteers E-mail marketing Social networking Non-profit Communications training event management Membership management Donor management webinar social media.

Social Media 150

Social Media Membership Management Communications Technology 150

Association Navigator

OCTOBER 8, 2012

Associations and non-profits are very busy trying to figure out social media. The opportunities for enhanced sharing and collaboration presented by social media are mind-blowing. Pre-social media, the way associations used the Internet was pretty straightforward; but that’s all changing now.

Social Media 100

Social Media Chicago Report Tools 100

Association Subculture

JANUARY 11, 2010

Monday, January 11, 2010. Association Subculture Word for 2010 - Authenticity. And blog about in 2010. Ive been inspired by the idea of picking a word (or series of words) to define actions to focus on in 2010. Lets see what we can do to change that in 2010. marketing and communications. Authenticity.

Leadership 100

Leadership Committee United States Education 100

Jamie Notter

OCTOBER 18, 2011

Social Media is the Wave. The sand castle is your organization, and that first wave is social media. Social media rolled in and really knocked your marketing for a loop, didn’t it? Social media is giving us a bit of an advance warning that things are changing. Social Media.

Social Media 70

Social Media Leadership Innovation Resources 70

Association Subculture

NOVEMBER 24, 2010

Wednesday, November 24, 2010. Association Subculture Salute to the Blogosphere Thankfest 2010. marketing. (2). social media. (3). ▼ 2010. (24). skip to main | skip to sidebar. See Lainie, this is all we need. A couple of smokes, a cup of coffee and a little bit of conversation. generations. (2).

United States 100

United States Leadership Education Association Management 100

Reid All About it

FEBRUARY 3, 2011

Social media can be a catalyst for positive organizational change. Hue , author of Social Media at Work: How Networking Tools Propel Organizational Performance , at Thomas Clifford’s blog, we learn how using social media can foster staff engagement and motivation. Chief Content Officer?

Social Media 150

Social Media millennials Recruiting Recruitment 150

Thanks For Playing

DECEMBER 14, 2011

Punk Views on Social Media is now public, which means you can lurk without getting kicked out! There IS no ROI to social media marketing. But thats OK, because theres no ROI of marketing period. Social media trends for 2012. ► 2010. Alltop Social Media. Newer Post.

Social Media 150

Social Media United States Review Association Management 150

YourMembership

MARCH 8, 2013

The same result occurs when individuals or organization take even the slightest interest we show them as an invitation to unleash their full marketing cavalcade. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? by Megan Rockett. Gaming isn’t a fad.

Social Media 150

Social Media millennials Recruitment Recruiting 150

Thanks For Playing

DECEMBER 13, 2011

We also had some great resources listed in our handout: The Altimeter social media measurement compass , aka "what REALLY matters - and its not raw number of fans.". The Marketing Sherpa 2011 Social Marketing Benchmark Report. ► 2010. Alltop Social Media. SmartBrief on Social Media.

Social Media 150

Social Media United States Association Management Report 150

Reid All About it

APRIL 26, 2013

After seeing online comments about who should or shouldn’t be tweeting during a breaking news story, Geoff Livingston writes about the devolving online civility situation, social media vigilantes and respect. Between 1990 and 2010, builders met the Boomer demand for big, large-lot single-family homes. Financial life. Brilliance.

Social Media 150

Social Media Utah Colorado New York 150

Thanks For Playing

MAY 22, 2012

With ASAEs Membership, Marketing & Communications Conference this week and an upcoming vacation, T4P is going on a little hiatus. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media. Thanks For Playing.

Social Media 150

Social Media United States Association Management Maine 150

Thanks For Playing

JULY 3, 2012

Youre putting together a marketing campaign. Labels: Marketing. A Recipe for Social Media ROI. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media. skip to main | skip to sidebar.

Social Media 150

Social Media United States Review Process 150

Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. Here are some of the major changes associations have put in place in their membership marketing efforts. This payment method has expanded over the years.

Marketing 76

Marketing Analysis Recruitment Recruiting 76

Thanks For Playing

JULY 19, 2012

I just finished Andy Sernovitzs Word of Mouth Marketing: How Smart Companies Get People Talking. Some of the key points that particularly struck me include: In an era of social networking and nearly ubiquitous connectivity, customer service may be your MOST important marketing tactic. Marketing is what you DO. Newer Post.

Review 150

Review Social Media United States America 150

Wild Apricot

JANUARY 17, 2011

Is your organization one of the 49% of nonprofits who said they have no formal marketing or communications plan for 2011? Conducted by Nonprofit Marketing Guide.com , the report is based on a survey of 780 mostly small to medium-sized nonprofits in North America in December 2010.

Report 150

Report Communications America Survey 150

Nonprofit Marketing Guide

APRIL 19, 2012

On Wednesday, I shared how nonprofits are using social media according to reports released over the last few weeks. Today, we are going to take a look at email marketing and fundraising using data from these reports: Sage Nonprofit Solutions Email Marketing Report 2012 (Sage). Email Marketing Challenges.

Email Marketing 78

Email Marketing Marketing Newsletter Social Media 78

Thanks For Playing

JANUARY 26, 2012

And all of us good little marketers nod our heads in agreement with the above. Labels: branding , Marketing. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media. Share on FriendFeed. Newer Post.

Social Media 150

Social Media United States Association Management Price 150

Thanks For Playing

APRIL 26, 2012

” They asked each speaker to answer (in 75 words or less) the question: What development, trend, or marketing innovation do you predict will be in place by the fall of 2012 to influence every direct marketer’s year-end planning? ► 2010. Alltop Social Media. SmartBrief on Social Media.

Social Media 150

Social Media United States DC Innovation 150

Thanks For Playing

JUNE 19, 2012

This may be the most important question you need to ask yourself when launching a marketing campaign. Labels: Marketing. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media. 19 June 2012. Newer Post.

Social Media 150

Social Media United States Association Management Maine 150

Membership Marketing

APRIL 12, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. News on Social Media and Membership Marketing. Labels: 2012 Benchmarking Survey , Social Media , Social Networking.

Social Media 40

Social Media Marketing Price Survey 40

Higher Logic

MARCH 28, 2019

Emily Weiss, Glossier founder and CEO, managed to transform what started in 2010 as her beauty blog Into the Gloss. A publicly devoted social media following is not the same thing as an active, engaged, private online community. Customer listening. into a beauty brand valued at $1.2

How To 214

How To Tools Products Software 214

Thanks For Playing

MAY 17, 2012

Other major topics include ASAE and various things related to ASAE, changeblogging, social media and specific social media technologies, generations, innovation, leadership, membership, and marketing, and Jamie Notter has the distinction of being the person I reference most often (hey, the man writes good stuff).

Social Media 150

Social Media United States Course Association Management 150

Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Fundraising with Social Media. Labels: Social Media. There is no doubt that social media efforts can be a challenge.

Social Media 40

Social Media Marketing Price Survey 40

Thanks For Playing

MARCH 6, 2012

Evolving Membership Models, with Barbara Armentrout, Marketing General Inc. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media. Social Media And Events Continue To Grow: 2012 Research.

Social Media 150

Social Media United States America Association Management 150

Nonprofit Marketing Guide

AUGUST 7, 2009

As you may know, I am in the middle of writing the full-length, printed book version of Nonprofit Marketing Guide, to be published in Spring 2010 by Jossey-Bass. Here is the my list of 10 marketing realities for nonprofits, with abridged commentary. Reality 1: Marketing is not a dirty word.

Marketing 87

Marketing Social Media Communications Press Release 87

Thanks For Playing

APRIL 5, 2012

Have a conference thats for marketing directors? Why are you sending a thousand marketing messages to CEOs? As we all know by now, one of the key differences to social media is that its a PULL mechanism. Were still using these platforms as push marketing outlets. ► 2010. Alltop Social Media.

Social Media 150

Social Media Revenue United States Directory 150

Thanks For Playing

JULY 27, 2012

Ill be doing strategic membership and marketing consulting for associations that have the will and the capacity to take some risks in the service of big goals. A Recipe for Social Media ROI. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk.

Social Media 150

Social Media United States Review Association Management 150

Thanks For Playing

DECEMBER 27, 2011

Either as a result of the slowdown in hiring or the changing needs of the market or both, CEO Update is a lot more than just job openings these days. When I was actively supporting the CAE study program (2004 - 2010), we used to tell candidates to plan to answer questions on the exam from the perspective of a 65 year old white man.

Social Media 150

Social Media United States Review Association Management 150

Thanks For Playing

APRIL 12, 2012

Register for ASAEs Membership, Marketing & Communications Conference in May, or keep an eye on their YouTube channel around late June, when the recordings are likely to go live. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. ► July.

Social Media 150

Social Media United States Maine DC 150

Nonprofit Marketing Guide

FEBRUARY 4, 2011

Social Media. NTEN, Common Knowledge and Blackbaud invite you to take part in a nonprofit survey about how nonprofits are using online social networks. Social Media + Fundraising. This 16-minute interview discusses how charities successfully used social media as part of their year-end fundraising appeals.

San Francisco 71

San Francisco Marketing Social Media Georgia 71

Mizz Information

JUNE 29, 2011

Social Media Software + Silos Redux. The big thing these days is social media software–everyone wants to get into the game. I mean, why wouldn’t they, with revenue from enterprise social software projected to surpass $769 million in 2011? Vocus added social media monitoring.

Social Media 40

Social Media Software Cost System 40

Nonprofit Marketing Guide

JANUARY 21, 2011

Convio released its third annual ranking of Most Generous Online Cities and Alexandria, VA; Cambridge, MA; and Arlington, VA, topped the list for the second year in a row as the nation’s most generous large cities based on online giving in 2010. Some topics include social media and how to engage donors. Love free stuff?

Marketing 68

Marketing Arlington Revenue Social Media 68