Jamie Notter

APRIL 26, 2012

Strategy and Context. in Change , Strategy - 2 comments. Sohrab Vossoughi wrote a great post on HBR about Sony and how its successful strategy in the 1980s ended up being unique to that context. What RELATIONSHIP is changing in our market, and are we responding? Strategy Means Change. December 2010 (5).

Strategy 70

Strategy Leadership Innovation Technology 70

AMR Management Services

JULY 25, 2011

How to Create a Content Marketing Strategy. Joe Pulizzi did an excellent job of breaking down the meaning of content marketing and how to maximize your organizations content during The Drake Forum. ” are two great questions to start your strategy. Content Marketing for Associations and Non-Profits.

Content 64

Content How To Strategy Marketing 64

Higher Logic

AUGUST 15, 2018

As we look at the next phase in this journey, we need the right combination of people and structure to develop and foster our long-term strategy. Kevin will be responsible for all business functions – strategy, development, operations, go-to-market, and administration, as well as the long-term management of the business.

Portland 31

Portland Press Release Software Revenue 31

Vanguard Tech

MARCH 29, 2011

For all the talk of non-dues revenue, new members, retention, and fresh designs, a commonly missed component of an association’s website strategy is content – and making sure members and audiences are going to read the content. However a shift is underway as AddThis’s infographic (below) sums up the state of sharing at the end of 2010.

Strategy 70

Strategy Press Release Social Media Revenue 70

Association Analytics

SEPTEMBER 9, 2024

We’re seeing less and less kids moving into higher education , with enrollments dropping over 8 percent between 2010’s all-time peak and 2021. Many Americans now question whether a bachelor’s degree is worth the investment, given the often-disappointing returns in the job market. Student membership faces many headwinds.

United States 169

United States Discount millennials Recruiting 169

Membership Marketing

MAY 13, 2020

For over a decade the Membership Marketing Benchmarking Report has captured association membership best practices and statistics. Following the economic downturn, the proportion of associations reporting increased membership rapidly rose from a low of 36% in the 2010 report to nearly 50% and higher in the following benchmarking years.

Marketing 72

Marketing Recruiting Recruitment Report 72

Nonprofit Marketing Guide

AUGUST 7, 2009

As you may know, I am in the middle of writing the full-length, printed book version of Nonprofit Marketing Guide, to be published in Spring 2010 by Jossey-Bass. Here is the my list of 10 marketing realities for nonprofits, with abridged commentary. Reality 1: Marketing is not a dirty word.

Marketing 87

Marketing Social Media Communications Press Release 87

Higher Logic

MARCH 28, 2019

Emily Weiss, Glossier founder and CEO, managed to transform what started in 2010 as her beauty blog Into the Gloss. This feedback shapes everything from its advertising strategies to the products it develops, and, now, what kinds of new brands it spins out.”. Customer listening. into a beauty brand valued at $1.2

How To 214

How To Tools Products Software 214

Nonprofit Marketing Guide

APRIL 16, 2012

This Thursday, April 19th, Tonia Zampieri will be with us to present a free webinar on mobile marketing for nonprofits. So mobile might not seem like a big deal to adopt in marketing, right? Many of these people are the ones likely who gave for the first time in 2011, accounting for that 37% growth seen from 2010.

Marketing 75

Marketing Email Marketing Newsletter Tools 75

Association Subculture

APRIL 12, 2011

Words Make Worlds - Part 4 - Strategy vs Cultivation. If we only develop strategy for our landscape once per year we won’t get the results we actually want. What if the metaphor for strategy becomes less of a military operation, with tactics and objectives, and becomes a potters wheel instead? Labels: strategy.

Strategy 100

Strategy Innovation System Analysis 100

YourMembership

MARCH 8, 2013

The same result occurs when individuals or organization take even the slightest interest we show them as an invitation to unleash their full marketing cavalcade. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? by Megan Rockett. All this is the face of relevance today!

Social Media 150

Social Media millennials Recruiting Recruitment 150

Nonprofit Marketing Guide

JUNE 14, 2010

We are offering a joint one-day, in-person workshop on creating a marketing plan for your nonprofit. If you are a nonprofit communications or development staff member, hands-on board member, or executive director who does it all, this is the marketing planning workshop for you. P.S. Need a marketing plan in a hurry? Interested?

New York City 64

New York City Marketing New York DC 64

Nonprofit Marketing Guide

JANUARY 21, 2011

Check out Calder Strategies Mobile Campaign Primer. Convio released its third annual ranking of Most Generous Online Cities and Alexandria, VA; Cambridge, MA; and Arlington, VA, topped the list for the second year in a row as the nation’s most generous large cities based on online giving in 2010. Still not sure about mobile technology?

Marketing 68

Marketing Arlington Revenue Social Media 68

Thanks For Playing

DECEMBER 14, 2011

A mobile app is not a mobile strategy. Conversely, not EVERYTHING needs a big fancy strategy. There IS no ROI to social media marketing. But thats OK, because theres no ROI of marketing period. ► 2010. Sometimes, more business and less fun can be the right approach. To fix work, add more conflict.

Social Media 150

Social Media United States Review Association Management 150

Nonprofit Marketing Guide

FEBRUARY 4, 2011

M + R Research Labs released their Results from the 2010 End of Year Giving Season and it has some good news. The always brilliant Alia McKee over at Sea Change Strategies offers some insight into the “din of information overload&# in her recent post, Are You a Symphony or Merely Part of the Cacophony? More Good Stuff.

San Francisco 71

San Francisco Marketing Social Media Georgia 71

GlowGlobally

AUGUST 23, 2010

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. « Reaching Out To Global Markets Through Meetings & Events. A Guide to the Association Market in China » Aug. Penetrating or Expanding Global Markets through Meetings. Membership.

Los Angeles 60

Los Angeles Marketing Case Study Video 60

GlowGlobally

SEPTEMBER 18, 2010

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. « Penetrating or Expanding Global Markets through Meetings. A Guide to the Association Market in China. A Guide to the Association Market in China. GrowGlobally.org. Membership.

Marketing 60

Marketing Certificate Newsletter Products 60

Membership Marketing

DECEMBER 28, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. Speaking Engagements.

Strategy 40

Strategy How To Marketing Price 40

Membership Marketing

SEPTEMBER 13, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, September 13, 2010. More Marketing Channels Available for Membership Recruitment. at Monday, September 13, 2010.

Marketing 40

Marketing Recruiting Recruitment Price 40

Association Subculture

JUNE 19, 2010

Saturday, June 19, 2010. June 19, 2010 9:58 PM. June 20, 2010 10:05 AM. June 20, 2010 10:15 AM. June 20, 2010 10:20 AM. June 20, 2010 10:20 AM. June 21, 2010 6:51 AM. June 21, 2010 7:52 AM. marketing. (2). strategy. (5). ▼ 2010. (24). skip to main | skip to sidebar.

United States 100

United States Project Leadership Association Management 100

Association Subculture

AUGUST 11, 2010

Wednesday, August 11, 2010. What is so compelling about Bogusky’s post, (aside from the fact that I am just nerdy enough to consider a marketing guy a rockstar), are the universal lessons that can be drawn from it and applied to nonprofit associations of all sizes and types. August 12, 2010 1:03 AM. marketing. (2).

Miami 100

Miami United States Examples Leadership 100

Thanks For Playing

MARCH 6, 2012

What’s Your Association’s “O” Strategy? Evolving Membership Models, with Barbara Armentrout, Marketing General Inc. ► 2010. with Adele Cehrs, Epic PR Group. So long, and thanks for all the fish (thats with me!). Free & Cheap Tech Tools – What Will You Be Using in 2012? Share on FriendFeed.

Social Media 150

Social Media United States America Association Management 150

AMR Management Services

JULY 6, 2011

Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Enter Cause Marketing. How to Create a Content Marketing Strategy.

Marketing 64

Marketing Project Library Kentucky 64

Associations Now

AUGUST 28, 2023

Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report found that associations are experiencing an increase in membership following declines during the pandemic. That’s according to Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report , which surveyed 800 participating associations.

Report 98

Report Recruiting Recruitment Innovation 98

Jamie Notter

APRIL 30, 2012

Then Thursday and Friday I am speaking at the Fusion Marketing Experience conference in Antwerp. Previous post: Strategy and Context. December 2010 (5). November 2010 (8). October 2010 (8). September 2010 (7). August 2010 (9). July 2010 (5). June 2010 (9). May 2010 (3).

Chicago 70

Chicago Resources Social Media Leadership 70

Association Subculture

NOVEMBER 30, 2010

Tuesday, November 30, 2010. What Associations Can Learn from the Reinvention Summit 2010. On any given day I am either the bombard- ED or the bombard- EE in terms of planning, executing, attending, presenting at, marketing, developing, celebrating and/or lamenting this thing we call “conference.” Shelly Alcorn, CAE.

Conference 100

Conference Education Course Price 100

Association Subculture

DECEMBER 29, 2010

Wednesday, December 29, 2010. I know I said I had posted my last post for 2010. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. marketing. (2). strategy. (5). ▼ 2010. (24). skip to main | skip to sidebar. Remember - Its Just a Ride.

United States 100

United States Association Management Leadership Education 100

Membership Marketing

SEPTEMBER 13, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. The 2011 Membership Marketing Benchmarking Report Now Available as a Free Download. Membership Marketing Benchmarking Report.

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

SEPTEMBER 3, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, September 3, 2010. Three Steps to Engage Volunteers in Membership Marketing. at Friday, September 03, 2010.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

MARCH 9, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. ASAE Marketing, Membership & Communications Conference. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

Marketing Analysis Price Survey 40

Membership Marketing

MARCH 27, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Helpful Membership Marketing and Management Resources. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

DECEMBER 30, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Must-Have Membership Marketing Tools. • Free download of the 2011 Membership Marketing Benchmarking Report. Tony Rossell.

Tools 40

Tools Marketing Price Report 40

Association Subculture

DECEMBER 21, 2010

Tuesday, December 21, 2010. As we headed out to the parking lot for the Great Cracker Exchange of 2010, I was schlepping along in usual anti-fashion fashion, avoiding eye contact, trying desperately to blend into the crowd and not appear "groupie-esque.". I thought it would be a good post to end 2010 on. Short of It. Are those.?

Sacramento 100

Sacramento Association Management United States Leadership 100

Membership Marketing

JULY 12, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, July 12, 2010. Practical Uses of Social Media for Association Marketing. • “ In-bound marketing. .

Social Media 40

Social Media Marketing Price Survey 40

Jamie Notter

JULY 16, 2012

We can’t move when the market moves. And it’s not just strategy–we lack agility at the tactical level too. Strategy Means Change. Previous post: Strategy Means Change. December 2010 (5). November 2010 (8). October 2010 (8). September 2010 (7). August 2010 (9).

Innovation 70

Innovation Social Media Strategy Products 70

Jamie Notter

MAY 7, 2012

I am posting my slides, below from the two presentations I did in Belgium at the Fusion Marketing Experience conference (which together cover all that I spoke about in Chicago, and then some). December 2010 (5). November 2010 (8). October 2010 (8). September 2010 (7). August 2010 (9). July 2010 (5).

Chicago 70

Chicago Social Media Proposal Leadership 70

GlowGlobally

NOVEMBER 19, 2009

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. « International Meeting Strategy and Cost Saving Tips – MeetingsNet Webinar. Categories: Market & Bus Planning , Meetings. World Bank’s Doing Business Index 2010. Membership.

Analysis 60

Analysis Review Class Strategy 60