Remove 2011 Remove Revenue Remove Strategy
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Revenue Numbers Aren't Strategy

YourMembership

Numbers aren’t Strategy. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . Sadly, some organizations confuse communicating revenue goals with organizational ones.

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Associations Improve Bottom-line with Non-Dues Based Revenue

YourMembership

Improving the Bottom Line with Non-Dues Revenue. While I’m not going to weigh in on either side (that is a decision best made by individual associations on a per case basis), what does become even more important is alternate forms of non-dues revenue. Buyer’s guides are also a popular way to increase non-dues revenue.

Revenue 150
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The communications struggle continues

Aaron Wolowiec

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Both challenges have increased since 2011, with 69 percent and 67 percent of associations stating those are the largest obstacles. That goes for businesses, too.

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You’ve Got to Read This: February 10, 2011

Reid All About it

I’m seeing more and more sites that scrape content without permission and then get higher page ranking and increased advertising revenue. Zahn has a very informative post on the Palate Press site about website scraping, copyright, fair use and wine bloggers. Bottom-feeders! I’m riveted to the news from Egypt.

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3 Tips to Generate Sponsor Revenue on Your Association Website

GrowthZone

Align site sponsorship opportunities with this strategy. Kyle Sexton is the founder of ChamberThink Strategies and publisher of Chamber Today , done-for-you content for chambers and economic development organizations. Since 2011, Growthzone has partnered with Kyle to help Chambers and Associations grow.

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Is Earning More Non-Dues Revenue an Obstacle Course for Your Association?

Association Adviser

Two out of five respondents (41 percent) to the 2017 Association Communications Benchmarking Survey feel their inability to generate non-dues revenue from communications is a significant challenge. Customization takes more time, manpower, strategy and planning than a one-ad-fits-all approach. Wednesday, December 6.

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5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

Plus, events are one of the ways that your association can raise non-dues revenue. . At Snowball Fundraising , we develop fundraising and event tools for nonprofit organizations, so we’ve seen firsthand how important it is to develop and fine-tune the right strategies when events have very specific goals. . Attracting New Members.

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