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Global Color Conference 2012

Association Navigator

The Global Color Conference 2012: Food & Beverage Color in Today’s Global Market , is the latest in a series of accomplishments for IACM, the leading association of food & beverage color manufacturers and users. today are available because of Dr. Borzelleca’s scientific leadership.

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Association Subculture: An Association Take on TrendHunters 2012.

Association Subculture

Wednesday, February 15, 2012. An Association Take on TrendHunters 2012 List. The Waning Days of Leadership in Association Management. leadership. (9). marketing. (2). SmartBlog on Leadership. ▼ 2012. (23). An Association Take on TrendHunters 2012 List. skip to main | skip to sidebar.

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Association Subculture: Five Terms for 2012

Association Subculture

Five Terms for 2012. So, I will spend my time between now and New Years figuring out my "5 Terms for 2012." Let me know what your five words are and I will share what I came up with in my first post in 2012. The Waning Days of Leadership in Association Management. leadership. (9). marketing. (2). advocacy.

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Association Subculture: Times Like These - My 5 Terms for 2012

Association Subculture

Monday, January 2, 2012. Times Like These - My 5 Terms for 2012. Even though today is still technically a holiday, I feel like 2012 is officially underway and now its time to reveal the 5 Terms for 2012 that will be front and center at Alcorn Associates Management Consulting this year. January 3, 2012 7:06 AM.

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Association Subculture: In Defense of Stormy Leadership

Association Subculture

Wednesday, March 14, 2012. In Defense of Stormy Leadership. I just finished reading a blog post on SmartBlog on Leadership called " What Kind of Weather Are You Making.". Leadership skills are all refined with practice and experience. But to reduce "best leadership skills" to "being sunny" just doesnt cut it for me.

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Download 2012 Trends Report; Free Webinar on 1/5

Nonprofit Marketing Guide

I released the 2012 Nonprofit Communications Trends Report yesterday to everyone who requested an advance copy. Only ¼ of nonprofits (24%) have a written and approved marketing plan for 2012. 59% have a written plan or informal notes for themselves only, not formally approved by leadership. I’ll share more in 2012!

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What I'm Reading

Thanks For Playing

Marketing Profs picked up Maddie Grant and Jamie Notter's survey on new leadership skills for the social media age (and wrote a really nice article about it). Get schooled in how the Boss of Big Data (aka the 2012 Obama campaign) did it. Content marketing is all the rage, which makes it even more important to do it WELL.