Associations Now

APRIL 10, 2013

— LBI (@LBIAudioVideo) April 10, 2013. This means that when someone goes to Google and searches ‘Event Planner’ they are first seeing the accounts which rate highest on Google—many of those rating higher because they are posting on their Google+ pages,” Nicolette Anderson explains on BusyEvent.

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Associations Now

APRIL 23, 2013

Study shows gen X and gen Y bring different mindsets and expectations to events and conferences. Also: When do you start adding social media into your event planning? Trend Report by @ amsterdamrai says Gen Y & X are becoming important to the event industry ow.ly/kl9FR — JPdL(@JPdLEvents) April 23, 2013.

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Associations Now

JULY 3, 2013

Also: Create a strategy to ensure that you don’t run out of food at your next event. Then it might be time to revisit your email marketing strategy. — BrightBull (@BrightBull) July 3, 2013. — BrightBull (@BrightBull) July 3, 2013. — Beth Sanborn (@FarFromCamelot) July 3, 2013.

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Associations Now

APRIL 15, 2013

— Amith Nagarajan (@AmithNagarajan) April 15, 2013. — Jenise Fryatt (@JeniseFryatt) April 15, 2013. To stay relevant in the event-planning field, you must constantly reinvent your conferences to align with industry changes. ” What strategies do you have for reinventing your events? (ht

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Associations Now

SEPTEMBER 17, 2014

A tech giant shows how to lead the way on content strategy through the clever use of paid distribution. Paying to advertise your content may seem crazy to some—for one thing, organic reach is way cheaper—but if your strategy is well-focused, it doesn’t have to be quite so painful. Now that’s strategy in action. (ht

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Event Industry News

MAY 21, 2018

To your considerable credit, accessibility has been high up the BST priority list since 2013 and Attitude is Everything (AiE) has been a part of the festival planning throughout. We reached out to AiE as we wanted industry leadership to monitor and advise us on our strategy. How did that relationship start? Absolutely.

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Velvet Chainsaw

OCTOBER 14, 2013

If you don’t provide a drip by drip conference content strategy. If you don’t provide a way to drip out important content and take aways, you have to start fresh each year convincing your customers that they should come to your event. That’s where a post-conference drip-content strategy helps.

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