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The Xperience2014 Customer Conference, held March 31 – April 1, 2014, at the Vinoy Renaissance Resort in St. Throughout the show our guests had the opportunity to attend sessions focused on business, marketing and associationmanagement best practices. Shrink to Grow. Stay tuned!
Last week we shared the most noteworthy associationmanagement concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. Your association should be strategically developing and maintaining an integrated online community that makes sense for your members. .
Your interests always drive the conversation, so here’s a list of our best blogs from 2014, based on your readership: Bad Board Members: Fighting Fury with F.I.R.E We’re not surprised this blog was among our most popular in 2014. Your feedback helps to make us a better association/alliance management company.
This Friday, we’ll be kicking off the 2014Associations 101 #10in20 webinar series with a presentation by Rob Barnes on organizational culture. Each webinar features an experienced association executive sharing 10 tips in 20 minutes on her topic, followed by a short Q&A.
I first started blogging about associationmanagement nearly 15 years ago (RIP Thanks For Playing). Five Ways NOT to Brainstorm (2014). 10 Tips for Creating an Effective Marketing Piece (2013). Explaining Marketing to a Kid (2014). Five Tips for Success with Ad Hoc Volunteers (2014).
There are plenty of reasons to consider Salesforce for your associationmanagement. The advantages are numerous, according to Jake Fabbri, chief marketing officer at Fonteva , a company that specializes in producing solutions for associations, professional societies and public agencies that run on Salesforce.
Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.” InfoComm International , the audiovisual association, is one organization that does this very well, Stern said.
First, the birthday of Virtual itself – July 6, 2014 marks 15 years, and we are grateful to have been a part of many global technology movements that have since transformed the lives of consumers and altered how businesses function. We’ve had a good run, sticking to our roots as a technology-focused associationmanagement company.
Last week, Associations Now did a story on my awesome client NICSA and the new membership model project we worked on together last summer. They’ve graciously given me permission to reprint it below: By Joe Rominiecki / Apr 30, 2014 . The winter of 2014 brought a lot of cold weather and snow to much of the United States.
Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Association deathwatch. Association staff retention. Content marketing. 1 CMP credit.
This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. We are proud to be the Platinum Sponsor for AMCi, because AssociationManagement Companies (AMCs) have always been an important part of our success.
For some folks it started with YM’s acquisition of Job Target’s career center business unit in 2014. These moves alone changed the conversation for a lot of people looking at the AssociationManagement Software (AMS) industry, as it exists today. They want to dominate the job board market.
This month, Association Adviser sat down with Andy Curliss, chief executive officer of the North Carolina Pork Council (NCPC), to chat about a job he was tapped for in November 2016 after 20 years of working as an investigative reporter and editor for The News & Observer (Raleigh) and as a division head for Gelia, Wells & Mohr, Inc.,
From thinking differently about workspace to expanding reach via pop culture, the 2014 Great Ideas Conference brought out plenty of concepts worth taking to your staff and board—even if you weren’t in Florida this week. — Jamie Notter (@jamienotter) March 10, 2014. — christytj (@christytj) March 10, 2014.
In the past few years, there has been a noticeable push by associations to leverage enterprise constituent relationship management (CRM) platforms from Salesforce or Microsoft as the platform for their associationmanagement software (AMS). This push has been driven by multiple factors, including the need for: CRM.
Training: Most associations provide training and issue formal continuing education credits, so members are already accustomed to consuming their learning content. and international institutions of higher education, corporations serving the higher education information technology market, and other related associations and organizations.
This interview is with Florence Chua, Director, AssociationManagement and Consulting, MCI China during the 2014 ASAE Annual Conference in Nashville. Florence refers to the 2014 ASAE MCI study on Achieving Global Growth Study here. Market & Bus Planning' Part 1 – Podcast Interview (12 minutes).
Here’s a look back at the most popular Associations Now stories of 2014. You, dear readers, have covered a lot of ground in 2014. We took a look at our web-traffic data to get a snapshot of what you found most interesting, most compelling, and most buzz-worthy this year at Associations Now. Readership Highlights.
It was inspired by the take-down of strategic planning in Humanize , and in it I pledge to stop using that term to describe the messy, constantly evolving process my association uses to determine our direction and set our objectives. My thanks to everyone who has been reading what I''ve been putting up here.
In laying out the guidelines that govern our activities, I realize that only one term makes any sense--associationmanagement. The 4 Disciplines of Execution by Chris McChesney, Sean Covey and Jim Huling This one was originally posted in May 2014, and returns for a fifth placement on these year-end lists.
When Catherine Prather joined the staff of the National Tour Association in 1994, she was the quintessential person who “just fell into” associationmanagement. Staying within that area allowed her to understand how the association worked without spreading herself too thin. “I Recognize and embrace opportunities to lead.
As we wrap up 2014, we complete our “subscriber-requested” three part China series with an indepth overview of the China healthcare market. most attractive markets, and is by far the fastest-growing of all the large emerging markets. Overview of Healthcare Market Drivers and Its Trends.
This community and member growth led THE LANDING to make some new and exciting changes — it has welcomed a new, dedicated community manager through Higher Logic’s Community Management Services, and recently launched a community ambassador program to further improve the member feedback cycle and engagement.
I worked for the Propane Education & Research Council from 2005 to 2012 and learned much about associationmarketing, management and content creation. I’m originally from Richmond and as my wife and I were looking to move back, an opportunity became available to work for Easter Associates, Inc.,
Join Nikki Walker, MCI vice president for associationmanagement & consulting, as we explore answers to these questions and provide strategic concepts, benchmark data, real world success stories, and exchange ideas that can help associations find a path to relevance. Market & Bus Planning Member Services Membership'
This article was written by Maria Tong, senior director, associationmanagement and consulting from MCI Beijing office. On October 29, 2014, China released a draft of the National Plan for Health Service System, featuring the country’s goals and priorities on developing the public health framework in the next five years.
Email copy is more of a marketing term used for purpose-driven emails. In fact, according to the 2014 Science of Email Marketing Report , having just first name personalization increases your click-through rate from about 5.8 Quick overview: What is email copy? Email copy refers to the writing within an email. Now don’t panic.
It has also meant that integration between learning platforms and other platforms like customer relationship management systems, associationmanagement systems, Webinar platforms, and marketing automation systems has become dramatically easier and less costly. See e-learning stats for the course creator market here.).
Fewer associations are reporting membership growth this year than in 2014, according to the 2015 Membership Marketing Benchmarking Report. The 2015 “Membership Marketing Benchmarking Report,” released by Marketing General Inc. That’s down from the 53 percent that experienced growth in 2014.
But the recent split of a business partnership involving two common tools—one that associations might heavily use, one less so—has me thinking: What happens when a best-in-breed tool suddenly tries to do more than you originally signed up for? And how should you react? But for longtime customers, it creates a natural tension.
— Vicki Johnson (@vjmeetings) October 20, 2014. “A sponsorship that would be an automatic win for both a brand and the event would be one that can use creative marketing materials provided by the event itself,” she explains at Event Manager Blog. — Adrian Segar (@ASegar) October 20, 2014.
In a post on his Membership Marketing Blog , Tony Rossell, senior vice president of Marketing General, says that people seeking a remedy for a problem are often the people you’re trying to reach. What is the key promise that the association can deliver that no one else can match?” Also: the latest AMS trends.
— Kim Howard, CAE (@kimhowarddc) September 17, 2014. Digiday reports that the company’s iQ blog has managed to attract between 400,000 and 450,000 unique readers each month—a huge boost from late 2013, when the site was bringing in half as many visitors. — Rachel Luoma, MS,CAE (@rachelluoma) September 17, 2014.
By Steven Worth In the first quarter of each year over the past three years, surveys of US-based associationmanagers conducted by Plexus Consulting Group, LLC (Plexus) have consistently shown a level of optimism for revenue and membership growth that clearly was out of sync with the overall economy.
I wish you the best for 2014. Meanwhile, here are the top 13 association blogs (from SCDGroup) for 2013 (listed based on rank in readership along with the date of original posting): #1 3/7 Association Boards Road to Relevance: 5 Strategies for The Competitive Association. the top association blogs from 2013.
What are some new markets I can enter to increase revenue? Such personalized services have been available to the senior executives of for-profit companies for years but until now have been out of the reach of nonprofit managers” said Plexus President Steven Worth. “We We have appointed Mr. Suvo Nandi to manage this program.
The mobile device maker, which has struggled in recent years as Android and iPhone have usurped its former position in the enterprise, says it’s ready to redouble its focus on business consumers—and take a step back from its consumer-market plays. — Incline Marketing (@InclineMktg) May 29, 2014.
Also: An associationmanagement pro looks to his hometown sports teams for inspiration. No matter your opinion of Mickey D’s food, you have to be impressed by the company’s ability to consistently come up with inventive marketing approaches. — Andy Freed (@andy_freed) May 15, 2014.
In a new interview with Association Mavens ‘ Bryan Kelly, Carden explains exactly what inspired her to start her clearinghouse of associationmanagement system reviews and drove her decision-making process. “I went to … the ASAE technology conference, and there I did some market research.
Marketers and demographers have defined these issues. Copyright 2014 Hubler for Business Families. appeared first on Association Adviser. Features Technology associationmanagement communication generations millennials technology' All Rights Reserved. He also serves as an adjunct professor at the University of St.
” Marketing pro Colleen Dilenschneider is sounding the horn for membership pros to get involved on social media, and if you’re not there, you’re potentially missing out on an important part of your audience. ICYMI: Thank your association's donors by following your mom's advice [link] #assnchat #fundchat #csae #asae.
Scary Workforce Stats 2014 By Sarah Sladek vis XYZ University A culmination of Scary Stats as presented by XYZ University: By 2015, the majority of the workforce will be in their 20s. There’s a lack of confidence in their cooking skills utilizing beef,” Russell Woodward, the council’s senior marketingmanager, told the Texas Tribune.
The sessions were scheduled and marketed as the educational component for the convention and sales pitch sessions were discouraged. We are expanding the concept for the 2014 convention! Emily is a Certified Association Executive (CAE) and has a MPhil Management degree from the University of Cambridge. Louis, Missouri.
By Maddie Grant via Social Fish There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. From content generation to content publishing – each step is crucial and has to be handled cleverly to create the best possible content marketing strategy for your organization.
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