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Help Your Members Find the Signal in the Noise

Spark Consulting

An interview with Carrie Hane and Dina Lewis, CAE, who co-authored the recent ASAE Foundation content strategy report, Association Content Strategies for a Changing World , with Hilary. A summary of the ASAE Foundation report, Association Content Strategies for a Changing World.

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Disruptive Advocacy Strategies

Potomac Core

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100
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Other Things for Association Executives to UNLearn in 2014

Association Subculture

Cee Lo Green I was lucky enough to be asked to make a few contributions to a recent newsletter sent out from yourmembership.com about " 10 Things Every Association Executive Should Stop Doing in 2014. " members membership strategy' I threw in 5 things I think it is HIGH TIME our community unlearned.

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Association Brain Food: 10.6.23

Reid All About it

The writing has been on the wall for a long time—follow the link in the story to the 2014 memo written by a former ED. Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming.

Revenue 264
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8 Award-Winning Success Stories from Super Forum 2018

Higher Logic

Ensuring that Link is woven into the marketing calendar and strategy. This is the first complete overhaul since their launch in 2014. Most Innovative Way of Using the Higher Logic MA Platform: American Association of Airport Executives. Creating quarterly engagement reports (which show a steady climb in member usage!).

Michigan 190
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There’s an app for that

Aaron Wolowiec

Next year promises to deliver exciting new mobile technology, so when planning digital strategies, associations should consider mobile apps and websites, said Kim Harwood, president of Results at Hand Software. For its newest research project, r@h has designed the 2014 Mobile Readiness Survey to gauge the mobile readiness of associations.

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Members Hire Strategic Solutions

Potomac Core

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Uncertainty is palpable and it makes sustainable growth difficult. Winning champions commit to act first.

DC 232