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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Without content, communication efforts are null.

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Association Brain Food: 8.2.24

Reid All About it

His complaint reminded me of two posts ( pre-Annual and post-Annual ) I wrote about the same topic back in the summer of 2015. Mark Schaefer says the biggest mistake marketing and communication teams make today is not treating each post and web page like a mini-landing page for your organization. Same old, same old. Website content.

Cleveland 270
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No more masses for association marketers

Aaron Wolowiec

The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate. Friday had the highest weekday open rate at 37 percent.

Marketing 140
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No more masses for association marketers

Aaron Wolowiec

The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate. Friday had the highest weekday open rate at 37 percent.

Marketing 140
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5 must know facts from MemberWise Harnessing the Web 2015 survey

Optimist Consulting

Technology develops quickly, so there could be new enhancements delivered any day that you could take advantage of. We Are Social’s Digital, Social and Mobile in 2015. Not unsurprisingly, most organisations use emails to communicate with members. In my experience, you need to keep continually trying to enhance the experience.

Survey 100