Reid All About it

FEBRUARY 15, 2019

Learn about different opportunities to make connections between national and state chapters, and the benefits of leveraging your chapters through existing technology channels. Learn how to evaluate your association’s current analytics maturity using a scorecard for the key areas of Culture, Data, Technology and Process. 1 CAE credit.

Social Media 170

Social Media DC System Education 170

Reid All About it

JUNE 17, 2016

Meeting planners need to stay on top of technological advances, corporate initiatives, budget restrictions, attendee expectations, meeting innovations and organizational goals or risk becoming obsolete. – Key Findings from the 2016 Association Email Marketing Benchmark Report. More info/register. Host: Informz.

LMS 150

LMS Raleigh millennials Content 150

Associations Now

DECEMBER 23, 2015

We dug into our readership numbers to give you a look at the most popular Associations Now stories of 2015. Is 2015 really almost over already? You, dear audience, are an eclectic bunch, as the most popular stories cover a wide variety of topics—though technology seems to be a subtle theme. Most-Viewed Stories.

Detroit 40

Detroit Tips Email Marketing Products 40

Association Adviser

OCTOBER 13, 2016

The logical take-away from that statistic would be to reduce the amount of information sent to members, but associations reported they communicate more frequently , touching members four more times per month (on average 30 times) than in 2015. Video jumped from 18 to 9, and, interestingly, Facebook jumped from 12 to 5.

Communications 60

Communications Revenue Social Media Survey 60

Associations Now

JUNE 14, 2017

In 2016, associations kicked up their email game, sending 12.3 percent compared with 36 percent in 2015), according to the 2017 Association Email Marketing Benchmark Report by Informz. In a world awash in email, groups using marketing automation saw higher engagement, according to the report.

Email Marketing 56

Email Marketing Report Revenue Marketing 56

Associations Now

FEBRUARY 18, 2015

For those who want to do a deeper dive into the 2015 Digital Outlook Report, NTEN will host a webinar on the topic on Thursday at 2 p.m. It’s a matter of being strategic, not buying more technology,” Ward said in a news release. Email marketing remains king … but Facebook and Twitter are close behind.

Report 40

Report Email Marketing Sample Survey 40

Associations Now

APRIL 21, 2016

New research shows that email marketing is still a strong player for many organizations, which are planning to increase the time and resources spent toward this type of marketing in 2016. Email, as part of an overall marketing strategy, is most likely not going anywhere anytime soon. Please share in the comments.

Marketing 40

Marketing Email Marketing Report Content 40

Association Adviser

SEPTEMBER 21, 2016

The late Shane Yates, visionary head of the Ohio Society of Association Executives who passed away in February 2016, told us in a 2015 interview that the board’s role is to give direction by granting authority and that management’s role is to execute direction, which it does by exercising that authority subject to those limits. 1 info source.

New York City 60

New York City Ohio California New York 60