Reid All About it

JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Hear real-world examples of business leaders and brands that understand the secret of actionable communication. Presenters: Ambika Samarthya-Howard (moderator), Head of Communications at Praekelt.org. More info/register.

Washington

Higher Logic

SEPTEMBER 6, 2018

We recently released the 2018 State of Marketing Automation: Association Benchmark Report , which reported the three most popular automated campaigns for associations: New member onboarding. According to our 2018 Report, there was a 262 percent increase in the number of campaigns triggering a single email message to its recipients.

Tips

Associations Now

APRIL 23, 2020

Internal messaging can take advantage of strategies similar to those used in email marketing, such as consistent scheduling, link tracking, and segmenting. A few tips for improving your internal communications right now: Work on your voice and branding. Enable two-way communication. Keep an eye on open rates.

Email Marketing

Nonprofit Marketing Guide

DECEMBER 19, 2018

.” ~ Gertrude Stein The same is true with many nonprofit communications strategies. There’s no strategy in the strategy! Is Your Nonprofit Communications Strategy Missing the Actual Strategy? You have a lot of goals and tactics in your communications plan, but where's the strategy?

Strategy

Reid All About it

JANUARY 11, 2019

All the “most popular posts of 2018” posts that come out this time of year, like this one from MemberSuite , provide good intel. Hear our executive team discuss the technology trends that grew over 2018 and what they expect in nonprofit technology in 2019. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag).

DC

Higher Logic

DECEMBER 6, 2018

In the 2018 Membership Marketing Benchmarking Report from Marketing General, Inc., 55% of associations have increased personalization of member communications in the last year. 2018 Membership Marketing Benchmarking Report. 2018 Membership Marketing Benchmarking Report. 2018 Membership Marketing Benchmarking Report.

Newsletter

Nonprofit Marketing Guide

OCTOBER 12, 2018

Find out How to roll out a hybrid paid & organic social media strategy. Learn How to Cultivate Community With Facebook Groups. October 17 & 18: Measuring the Effectiveness of Your Communications Work, Parts 1 and 2. Learn how to prove how important your communications work is to your nonprofit’s success.

Communications

Nonprofit Marketing Guide

OCTOBER 19, 2018

John Haydon breaks down the strategy involved in Giving Tuesday Done Right – A KISS Plan for Small Nonprofits. Or if you are still in the fence about it, Classy also gives you Giving Tuesday 2018: Donor Motivation Data You Need to Know. Here are 5 Ways to Use Crowdfunding to Rally Your #GivingTuesday Supporters.

Communications

Optimist Consulting

MARCH 27, 2016

I was delighted to recently present at CHASE about how to develop your membership marketing strategy. I outline my thoughts below on how to develop a strong membership marketing strategy which will help you grow your membership. Why have a marketing strategy? Challenges for your strategy. “Our Vision. Our Mission.

Strategy

Higher Logic

APRIL 25, 2019

In the months leading up to the event, we shared content like this: Super Forum 2018: We’re Back, and Better Than Ever. Communicate, Collaborate, Elevate: 3 Big Reasons Why You Should Attend Super Forum 2018. Award-Winning Success Stories from Super Forum 2018. Monitor social media feeds + hashtags.

Massachusetts

Nonprofit Marketing Guide

SEPTEMBER 14, 2018

Check out Creating a Giving Tuesday Strategy That’s ‘Just Right’. The post Mixed Links for Nonprofit Communicators – September 14, 2018 appeared first on Kivi's Nonprofit Communications Blog. Ever asked What Do Sites That Have Never Been Penalized by Google Look Like? There’s your answer.

Communications

Nonprofit Marketing Guide

SEPTEMBER 7, 2018

If you are trying to get your op-ed published, Peter Penepento and Turn Two Communications have created The Op-Ed Option: 5 Simple Steps to Opinion Pieces That Change Minds and Inspire Action , a free download to help you break through the media clutter. Media Strategy and Start Getting Headlines with Peter Panepento and Antionette Kerr.

Communications

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. With this data, direct your communications to them precisely based on their web behavior and online community data using marketing automation. Reason #5: Forgot to Renew.

Tools

Nonprofit Marketing Guide

NOVEMBER 30, 2018

It’s time for Mixed Links… We’re closing our 2019 Nonprofit Communications Trends Survey next week. While Giving Tuesday may not work for you, Classy shows us INFOGRAPHIC: Giving Tuesday 2018 Makes Philanthropic History See the 14 reasons people give to charity from Jeff Brooks. Please take it now!

Communications

Reid All About it

JANUARY 26, 2018

This time, Sohini Baliga, a communications expert from the charitable fundraising world, joined Elizabeth to address three major areas where charities are way ahead of associations. Make Your Marketing Technology Resolutions for 2018. Five-Steps to a CME Digital Content Strategy. Behind the Scenes: 2018 Convening Leaders LIVE.

Washington

Associations Now

MARCH 26, 2019

If your organization is attuned to a more hands-on customer service strategy, it can be a weird feeling to have to field a response in a Twitter comment or a comment thread on a blog post. But those needs are out there—as well as the need maintain your old lines of customer service communication too.

Strategy

Reid All About it

DECEMBER 1, 2017

Presenters: Jamie Notter, Partner, WorkXO Solutions, and Dan Stark, Director of Product Strategy, NimbleUser/Community Brands and former association executive. 2018 Industry Forecast: Strategies & Tips for the Year Ahead. Less Talk, More Action: How to Turn your Communications Shortcomings into an Actionable Plan.

North Carolina

Nonprofit Marketing Guide

DECEMBER 31, 2018

by Kivi Leroux Miller 12 MARKETING BLOGS NONPROFIT COMMUNICATORS SHOULD READ by Kivi Leroux Miller IS YOUR CONTENT TOO WORDY? The post Our Top Blog Posts of 2018 appeared first on Kivi's Nonprofit Communications Blog. DON’T SMOTHER THEM by Kristina Leroux NEED SOMETHING LIKE CANVA BUT FOR VIDEO?

Communications

Nonprofit Marketing Guide

NOVEMBER 2, 2018

Take part in The State of Nonprofit Employee Benefits 2018 survey by Bloomerang to share what makes you like your job and what makes you NOT like your job. For more on Instagram, learn Why and How You Should Use Instagram’s IGTV to Improve Your Social Media Video Strategy. Interested in creating ads for Instagram?

Communications

Reid All About it

JANUARY 19, 2018

Have a subscription strategy: why a monthly service could be a savvy play for associations. Learn four simple strategies that will help you manage these changes, and succeed as an event strategist. – Wow Your Members with a New eLearning Program in 2018. 3 Strategies to Future-Proof Your Association. 1 CAE credit.

LMS

Association Adviser

APRIL 19, 2018

Like the ocean, the association community is always in motion. Novel ways of communicating with members develop while outdated channels fade away. New generations of potential members arrive on the scene eager to participate but with communication preferences different from the old guard.

Survey

Event Industry News

NOVEMBER 6, 2018

The Croke Park team are delighted to be shortlisted for the Event Technology Awards 2018 recognising the critical role technology plays at venues and events. DoubleDutch shortlisted at the Event Technology Awards 2018. Hubb shortlisted at the Event Technology Awards 2018. Priava Shortlisted for the Event Technology Awards 2018.

Technology

Potomac Core

FEBRUARY 28, 2018

Associations who customize their advocacy strategies will remain relevant. It also requires ongoing member interaction, and Industry focused research to develop and implement Customized Advocacy strategies. On February 14, 2018, the U.S. How Associations Build Their Own Customized Advocacy Strategies. percent or $373.7

California

Nonprofit Marketing Guide

DECEMBER 14, 2018

You may need these 7 Tips for a Successful Content Marketing Strategy from the Nonprofit Hub. If you work for a nonprofit in IT, marketing and communications, fundraising and development, programs and services, or organizational leadership, NTEN and Cornerstone want you to take this survey on professional development.

Communications

Nonprofit Marketing Guide

DECEMBER 7, 2018

Now it’s time for Mixed Links… We’re closing our 2019 Nonprofit Communications Trends Survey TODAY. Nonprofit Training Opportunities for You January – June 2019: The Communications Director Mentoring Program Six-month mentorship with Kivi Leroux Miller. Get Your All-Access Pass Now. Sale ends January 4, 2019.

Communications

Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

Communications

Reid All About it

NOVEMBER 30, 2018

The weekly list of free educational events and resources for the association community… If you’re going to the ASAE Technology Conference next week and see my name badge walking toward you, snap me out of my daze, I mean, big thoughts, and say hello. Before you go, check out DelCor’s Guide to the 2018 ASAE Technology Conference.

Innovation

Association Adviser

OCTOBER 25, 2017

For the first time in the six-year history of our Association Communications Benchmarking Study, association executives reported that communicating member benefits effectively is more often a challenge than combatting information overload. Jill Andreu, Naylor Association Solutions.

Communications

Reid All About it

DECEMBER 21, 2018

WBT Systems shares their ten most popular posts in 2018 and discusses why they could have attracted such interest. Hear real-world examples of business leaders and brands that understand the secret of actionable communication. Presenters: Ambika Samarthya-Howard (moderator), Head of Communications at Praekelt.org. CAE credit.

Email Marketing

Nonprofit Marketing Guide

NOVEMBER 7, 2018

It’s our most popular download of the year: The Annual Nonprofit Communications Trends Report. Each year, more than 1,000 nonprofit communicators complete the annual Nonprofit Communications Trends Survey. Which communications strategies are the biggest priorities (e.g., What’s your annual salary ?

Survey

Reid All About it

JANUARY 18, 2019

Some quick hits before we get to next week’s free webinars: 5 content strategies for niche B2B industries. Presenter: Carol Vernon, executive coach, founder, Communication Matters. In Europe, the General Data Protection Regulation (GDPR) that went into effect in May 2018 may affect U.S. Ryan Law, CXL ). Barry Davret, Medium ).

DC

Association Success

DECEMBER 19, 2018

Associations tend to speak about “the association” as an all-encompassing whole, without thinking about the audience on the other end of their communications. We can look to for-profits for best practices in technology and strategy, while keeping in mind that membership organizations are unique.).

Content

Reid All About it

DECEMBER 7, 2018

Mon 12/10 at 1 p.m.* – ASAE Gold Circle Awards – 2018 Winners Webinar: Marketing Edition. Hear the 2018 award winners detail the process of carrying out their project, challenges and successes, and what made them decide to submit for the Gold Circle Award. Payroll for Nonprofits & Libraries: 2018 Law Changes that Affect You.

Washington

Higher Logic

JUNE 12, 2018

The truth is that online communities are doing well (really well). Last year alone, communities generated a 2,374% increase in return on investment (ROI), according to the State of Community Management 2018 Report. Focus on the business impact of your community management role. use ROI to change roadmap priorities.

Resources

Nonprofit Marketing Guide

AUGUST 24, 2018

If you’re looking for data on Facebook in 2018, Buffer Analyzed 43 Million Facebook Posts From the Top 20,000 Brands. Media Strategy and Start Getting Headlines with Peter Panepento and Antionette Kerr. It’s time for Mixed Links… Check out these 5 Brands Doing Great Long-Form Social Videos. Space is limited.

Communications

Association Adviser

JANUARY 25, 2019

These are just some of the questions that plague association leaders and communications experts when figuring out how to best interact with members – and encourage members to respond in kind. 1 in 2018, to be exact, according to the 2018 Association Communications Benchmarking Report. is a communication challenge.

Communications

Nonprofit Marketing Guide

OCTOBER 10, 2023

Stephanie Krieg It’s been a minute, but I am so excited to bring you a brand new submission for our Day in the Life of a Nonprofit Communicator series! Stephanie’s Bio Stephanie Krieg, MSHC, CHES, is an advocate for health promotion and communication. This series lets you describe your workday in your own words.

Communications