Wild Apricot
MARCH 10, 2025
April is National Volunteer Appreciation Month! Are you looking for thoughtful yet affordable ways to thank your volunteers? Check out our top 33 volunteer gift ideas that show appreciation for every occasion.
Spark Consulting
MARCH 12, 2025
An association colleague recently called me because her membership director is “freaking out” about their association’s retention rate. The rate? 65%. Which, if you look at data like that from Marketing General’s 2024 Membership Marketing Benchmarking Report above, is low, even for individual membership associations. Average retention rate for IMOs = 79% Median retention rate for IMOs = 82% So 65% is bad, right?
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Wild Apricot
MARCH 4, 2025
Download this donation list template so that your organization never loses track of which donations youve gotten, as well as who sent them and whether or not theyve received a thank-you letter.
Reid All About it
FEBRUARY 28, 2025
The weekly list of free educational events and resources for the association community Looking forward. Association Laboratory is collecting data for its annual Looking Forward Challenges research study. Please take 10 minutes to contribute to our communitys understanding of what associations face in a complex and dynamic world. The resulting data will help you prioritize resources and guide conversations with your leadership.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Spark Consulting
MARCH 5, 2025
Free samples are a time-honored tradition at bakeries. You walk in and there, on the counter, are bite-sized samples of some of the wares available for sale. You might have come in for a loaf of bread or a cup of coffee, but that taste of a croissant or a bear claw or a palmier prompts you to add a few treats to your order. Associations can do the same thing.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Click
FEBRUARY 20, 2025
Lets start by acknowledging that getting email marketing right in 2025 is complicated. Peoples inboxes, both work and personal, are full. My Gmail has 37,635 unread emails as we speak! Marketers- this means you need to send the right message, with the right content, to the right person, at the right time. Well leave the conversation about getting the messaging and content right for another blog and focus for now on using open and click-through rates (CTRs) to bench mark your email marketing camp
Reid All About it
FEBRUARY 21, 2025
The weekly list of free educational events and resources for the association community Life cannot be delegated. Lewis Mumford New member onboarding. Talley Management Group shares five thoughtful ways to welcome new members to your association. Im pleased to see a useful post like this because effective onboarding has such a strong impact on retention, which is why I enjoy writing copy for onboarding campaignsone of the few ways I work with associations.
Spark Consulting
FEBRUARY 26, 2025
The title of the fourth book in Douglas Adams’s The Hitchhiker’s Guide to the Galaxy , “So long, and thanks for all the fish” is the message the intellectually-superior-to-humans dolphins leave as they depart Earth just before the Vogons show up to demolish it to make way for a hyperspace bypass. Don’t worry – the dolphins save the day by constructing a duplicate Earth and transporting everything from the original Earth onto it before the Vogons destroy the or
The Association 100
MARCH 9, 2025
In this Association Insights video , I explore what associations can learn from corporate crisis communication strategies. Preparation, transparency and control over the narrative are essential to maintaining trust in difficult moments. Associations should have a crisis plan in place, ensuring clear steps for messaging and stakeholder outreach. Transparency builds credibility.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Association Adviser
MARCH 4, 2025
Association Management Software (AMS) is a game-changer for associations looking to streamline operations, enhance member engagement, and grow revenue. However, many associations hesitate to fully embrace an AMS due to outdated perceptions or misconceptions.
Wild Apricot
FEBRUARY 26, 2025
Learn how to build a successful donor recognition strategy and the best practices that encourage donor retention and engagement. Plus we share examples to inspire you!
Event Industry News
MARCH 11, 2025
By Adam Parry, Event Industry News and Kashif Din, One World Rental By its very nature, the events industry is fast-paced and constantly evolving. The unpredictability of what the next day, week, or event might bring is part of what makes working in this industry so exciting and dynamic.
The Association 100
MARCH 9, 2025
On The Association Insights Podcast , our March Leadership Series kicks off with a deep dive into association leadership, strategy and innovation. Brandie Thacker, AAP, CAE, MBA, president & CEO of EPCOR, shares her journey from communications leader to CEO, offering insights on navigating change, building trust and driving member engagement. Thacker discusses the significant shift from departmental focus to leading big-picture strategy, the role of AI and data in shaping the future of assoc
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
AMR Management Services
FEBRUARY 26, 2025
This is the last part in our ADA compliance and website accessibility series where we go over the basics steps that any content editor can follow to make their associations web presence more inclusive and accessible. In this post we will be going over captions for videos and transcripts for audio content. Providing captions for… The post Why Web Accessibility and ADA Compliance Matter: Part 6 Captions & Transcripts first appeared on AMR Management Services.
Wild Apricot
FEBRUARY 28, 2025
Want to start a bicycle club? This step-by-step guide covers everything from defining your clubs purpose to organizing rides, recruiting members, and building a thriving cycling community. Get tips on leadership, safety, promotions, and sustaining long-term success!
.orgSource
MARCH 4, 2025
This post is adapted from Association 4.0 Positioning for Success in an Era of Disruption , originally published in 2018. While some technology trends have evolved since then, the leadership strategies and digital transformation insights remain highly relevant. At the time of this interview, Peggy Winton served as President and CEO of the Association for Intelligent Information Management (AIIM).
Lead Marvels
MARCH 5, 2025
Successful B2B marketers are leveraging Lead Marvels digital resource libraries to power their lead generation campaigns.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
The Association 100
FEBRUARY 20, 2025
Building strong relationships with trade reporters is absolutely essential for amplifying your associations message. In this Association Insights video , I break down the five key steps to connect with the right journalists: Research trade publications covering your industry and identify key reporters. Follow their work to understand their focus and interests.
Associations Now
FEBRUARY 25, 2025
Divisive elections have compelled leaders to develop effective policies and procedures, and improve communication skills. The current political environment has put new pressures on leaders to respond to stress in the workplace, according to a new report. From Uncertainty to Resilience: A Leaders Wellbeing Guide for Navigating Political Transition , was released last month by Workplace Options , an office wellness services provider.
AMR Management Services
MARCH 5, 2025
Planning an association event is an exciting opportunity to bring your members together, provide valuable experiences, and advance your organizations mission. However, successful events dont happen by chancethey require careful thought and a clear understanding of your goals. Whether youre organizing a small networking gathering or a large annual conference, asking the right questions at… The post 7 Questions to Ask When Planning Your Next Association Event first appeared on AMR Management
.orgSource
MARCH 11, 2025
Innovating for the Future of Associations As we step into 2025, associations are facing a pivotal moment. The acceleration of digital transformation, changing workforce expectations, and new competitive forces have reshaped the landscape. Organizations that embrace Association 4.0 a concept introduced in 2018are those that will thrive by prioritizing innovation, agility, and strategic execution.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Candid
FEBRUARY 24, 2025
The nonprofit sector is increasingly invested in equitable philanthropy and community-driven initiatives for social impact. We celebrate that. Yet, the immense resources and effort required by grassroots organizations to provide essential services are often overlooked. Many organizations struggle to sustain their finances, teams, and leadership, which jeopardizes their ability to take up transformational opportunitiesand, in turn, their impact.
The Association 100
FEBRUARY 20, 2025
AI is reshaping the way associations approach communications, offering new opportunities to enhance efficiency and impact. In this new video , I explore how AI can support content creation, streamline analytics and improve audience engagement. By leveraging AI tools, associations can generate fresh content ideas, refine messaging and tailor outreach for different audiences.
Nimble AMS
FEBRUARY 23, 2025
Spring is a time of renewal, and the Nimble AMS Spring 25 release offers fresh product enhancements to improve flexibility, efficiency, and the member experience. From refining payment options to streamlining app building and data organization, the Spring 25 release ensures associations can thrive in this new season. Lets explore the exciting product updates blossoming this spring!
Association Adviser
FEBRUARY 25, 2025
Associations today are serving a membership base that spans multiple generationseach with its own communication styles, career priorities, and event preferences. While this diversity presents challenges, it also creates opportunities for associations to build stronger, more dynamic communities.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
.orgSource
FEBRUARY 25, 2025
You’ve Got Mail…But Do You Still Have Relevance? Lessons from AOL’s Decline for Associations In the 1990s, America Online (AOL) was synonymous with the internet experience. The iconic phrase “You’ve Got Mail” heralded a new era of digital communication and community building. At its peak in 1999, AOL had over 18 million subscribers, making it the nations biggest internet provider.
AMR Management Services
MARCH 12, 2025
In the world of association management, efficiency isnt a buzzwordits a necessity. Whether managing membership renewals, event planning, or financial reporting, a well-run association thrives on streamlined operations. What is one of the most effective ways to boost efficiency? Consistency. As a professional services company, charter accredited by the AMC Institute, AMR Management Services has… The post The Power of Consistency: Top 5 Ways Standardized Processes Drive Efficiency for Associ
The Association 100
FEBRUARY 20, 2025
On The Association Insights Podcast , our advocacy series continues with Louise St. Germain, director of membership, marketing and external relations at the International Society on Thrombosis and Haemostasis. With over two decades of experience, Louise shares how strategic partnerships, crisis preparedness and mission-driven engagement drive effective external affairs.
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