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In the weekly Membership Hack column, we share the little ways that associations save time, money, and resources while delivering value to members all year long. Here are some of our favorites from 2018. But before we bid adieu to 2018, it’s worth circling back to a few of this year’s many smart Membership Hacks.
AI is a concept bigger than marketing automation and used across a variety of industries (think drones, aviation systems, medical tools, recruitment screening). Although AI is still in the developmental stage in many industries, it’s likely that many marketers have their sights set on AI for 2018 and beyond.
Recharge your MemberExperience. Member value propositions are rapidly changing from expectations to experience-driven experiences. Your members expect the same convenient online experience with your association that they’ve come to expect in most other areas of their lives. Tue 11/6 at 12 p.m.
To celebrate the beginning of a new year, we’re reflecting on what we accomplished in 2018. What a year 2018 was for SBI! We took strides toward adopting new technology, honing best practices, and exploring new innovations to improve our clients’ memberexperiences – and had fun while doing it! Cheers to that!
Take all the guesswork out of procedural type interactions and your members will bring their best selves to association interactions. Most popular posts of 2018: Association email is dying. How to recruit and engage an entirely new generation of members.
Tue 6/18 at 1 p.m.* – Enhancing the MemberExperience with Data Analytics. Learn how data analytics can help your association keep up with member expectations and deliver a more relevant experience. Find out how to optimize the member journey by getting a 360-degree view of members across all your data sources.
But most will agree that recruitment and retention feels tougher now than ever before. The 2018 State of Marketing Automation Benchmark Report found that membership renewal campaigns are one of the top automated campaign types associations are leveraging with positive results. .); 1 CAE credit. Tue 11/13 at 2 p.m. – Lunch provided.
By working together, both professions might be able to develop new lines of thinking about recruitment, retention, and engagement. There’s also the crowdfunded digital magazine Republik , which will be published in German and is set to debut in January 2018. What Associations Can Use From News.
Recruiting top notch employees. You can’t deliver a great memberexperience without great staff. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. percent of internet traffic in 2018 — compared to 50.3
Recruiting top notch employees. You can’t deliver a great memberexperience without great staff. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. percent of internet traffic in 2018 — compared to 50.3
Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? One of the top benefits an association provides for its members is job opportunities. Here’s how. . Connecting your career center and your AMS: .
Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? One of the top benefits an association provides for its members is job opportunities. Here’s how. . Connecting your career center and your AMS: .
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