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Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. 1 CAE credit.
The 2023 nurse appreciation week theme is “ Nurses Make a Difference: Anytime, Anywhere, Always ,” honoring the unwavering commitment of nurses to their patients. This year, healthcare organizations nationwide will celebrate nurses. Read our blog for tips to celebrate National Nurses Week 2023 at your organization.
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Find out how easy it can be to make the transition and earn even more non-dues revenue for your association. Print magazines. Generation Z. More info/register. Host: Zzeem Thu 2/8 at 2 p.m. More info/register.
Get the Right Answers, Discover Unique Perspectives, Deliver Exciting Outcomes We’re excited to launch Solutions Day 2023. Sponsored by Impexium The eternal question—Where can we find nondues revenue? Use revenue, retention, renewal, learning, event, and behavioral data to unlock hidden information.
CNG is bringing together industry experts to discuss topics pertinent to your work with certification programs, including accessibility and fairness in testing, non-traditional item types, soft skills in credentialing, certification program revenue drivers, and DEI and adverse impact in credentialing. More info/register.
If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s CAE credits.
Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Expert Series: Be the Association Hero: Increasing 2024 Non-Dues Revenue Hear about key strategies that will help you drive more non-dues revenue and build a true career growth destination for your members in 2024 and beyond.
With 2023 fast approaching, i t’s wise to reflect on t he state of your association and overall member experience. However, not all disruption needs to remain negative. Your association can learn from past challenges to adopt innovativ e strategies and better equip your staff and members for 2023. Here’s how to get started.
. – New Year, More Questions Breakout group topics: #1: Learning Gaps – Leading up to a certification/assessment exam, what areas of learning would you like to see improved and what areas have been beneficial for your learners to utilize? #2: Hear about VAN’s 2023 survey key findings. More info/register. 1 CAE credit.
Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Matt Lerner ) Trends to watch in March 2023. Spring Symposium (Washington DC) Three dynamic sessions focused on management, accounting and finance: #1 – Economic Outlook: Recession 2023?
30-Minute Monday | #RealTalk Unplugged: DE&I in 2023 Creating action and changes is a journey and not a race. Hear about the Equity, Diversity, and Inclusion Advisory Committee goals for 2023. Key Trends in Community for 2023 Guild’s annual community industry review highlighted 14 trends for 2023. CMP credit.
One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. 1 CAE credit. More info/register. Daughtry, M.Ed.,
Increase revenue – As the go-to place for professional education in your industry, you can drive non-dues revenue through sales of educational content and increase membership dues revenue as you attract and retain more members.
Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. More info/register. 1 CAE credit. . –
WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. That’s the question the Professionals for Association Revenue asked several association executives and consultants.
The first year’s sale brought in less than $50,000, but in 2023 it earned nearly $900,000 and anticipates crossing the $1 million mark this year. We started off with a smaller selection of our most popular training courses and our certification courses,” she says. “We We weren’t really expecting much.
If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.
Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Location: Washington DC. More info/register. Host: ASAE Tue 12/12 from 10:25 a.m. to 4:30 p.m. –
. – PAR GOAT Awards: Advancing Association Business Join association revenue producers from across the globe as we celebrate 12 months of great conversation, learning, and subject matter leadership. PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond. 1 CAE credit. More info/register.
Host: Professionals for Association Revenue Wed 9/27 at 1 p.m. 2024 Prediction: The AI Leapfrog Year for Associations We predict in 2024, many associations are primed for a leapfrog kind of year, where they jump from barely using AI to making it a core part of their nondues revenue strategy. More info/register. 1 CAE credit.
Jenna Buckle, Superpath ) Everything you need to know about sponsorship sales in 2023. Membership Trends You Can’t Miss in 2023 Learn important insights to evaluate your association’s development and powerful member focused strategies to keep your members engaged in your organization as well as new ones coming. 1 CAE credit.
Panelists: Jennifer Pitts, Vice President, Products, Programs and Certification, National Association for Healthcare Quality. Sponsored by Impexium Find Illusive Non-Dues Revenue, featuring Christine Diedrich, Director, Multimedia and Publishing, Society of Petroleum Engineering. But there’s a new player in town. See you there!
Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Simon Inger, Chief Revenue Officer at Cadmore Media. Hear industry leaders forecasting, explaining, and debating how digital technologies will continue to shape your events in 2023. Host: PCMA Digital Event Strategist Certification.
Host: Certification Network Group Speakers: Katie Hall, Founder and CEO of Claira Jasmine Rockett, Deputy Director of the Inteleos Point-of-Care Ultrasound Certification Academy Bill West, MBA, ICE-CCP, EVP, Global Skills X-Change, and Chief Credential Services Officer, Cornerstone Strategies David Wilcox, M.S., Location: Chicago IL.
Learn about digital content structures that work for recruitment, retention, and revenue. – Customize a Diverse Revenue Mix to Meet Your Association’s Needs. It’s important to invest in products and services that will diversify your revenue streams. Host: Certification Network Group. Veronica Diaz, Ph.D.,
CDT – Chicago Roundtable Event (Chicago IL) CNG is bringing together industry experts to discuss topics pertinent to your work with certification programs. Host: Certification Network Group (CNG) Wed 8/16 from 11 a.m. More info/register. Location: Chicago IL. More info/register. 2 CMP credits. 1 CAE credit. More info/register.
Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., Common Errors in Nonprofit Revenue Recognition and How to Avoid Them Learn about the most common issues with nonprofit revenue recognition, including accounting, presentation, and disclosure issues and errors that are commonly missed by nonprofits.
s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. The spring cohort for their Association Facilitator Certificate Course begins on March 11. The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s
Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. Event Manager’s Master Class – A Tool Kit for Events in 2023 From industry data and survey feedback, it is clear that audiences have new (and higher) expectations. More info/register.
PCMA Convene recaps a Convening Leaders 2023 session led by Joe Colangelo of Bear Analytics: “ From Stats to Stories—Making Event Data Work for You.” Bill Sheehan at Multiview shares his top takeaways from ASAE’s 2023 MM&C conference related to Gen Z, AI and marketing—fun topics. Gen Z, AI and marketing. 1 CAE credit.
Takeaways from the 2023 Conference Industry Report Omnipress’ 2023 Conference Industry Report, based on a survey of over 200 event and association professionals, explores what “back to normal” actually means in 2023 and whether the events of the past three years have permanently transformed event delivery and attendee expectations.
Raymond Carver, “Rain” Non-dues revenue. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once? Host: Professionals for Association Revenue Speaker: Park Howell, founder, Business of Story Wed 6/21 at 2 p.m. – Put myself entirely in the keep of this rainy morning.
A few other perks you could offer include: A discount on dues (like a “new member promo” of 10% off annual dues) Free tickets to a conference in your industry Entry into a giveaway for all new members Gift certificates to local businesses, cafes, restaurants, etc. And keeping up with all the details for each one can be dizzying.
According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Associations, educational institutions, chambers of commerce and corporations can all leverage an LMS to present online training and certification opportunities.
This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Learn how simply focusing on your member journeys can increase conversions and drive serious revenue for your organization. . CAE credit. 1 CAE credit. 1 CAE credit.
The.orgSource and.orgCommunity teams send our best wishes to our clients and friends for a happy and productive 2023. She explained how ABOMS found a user-friendly solution to supporting members on their journey to professional certification. Non-dues revenue is a hot topic in any business climate. Our Year in Review.
PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential. Host: Professionals for Association Revenue Speaker: Park Howell, founder, Business of Story Wed 6/21 at 2 p.m. – We develop expertise from researching, thinking and writing. Don’t give that up!
Now, members are looking for medical associations that can support their needs and career growth, whether that be through certifications and training or collaboration and networking. Professional associations are responsible for education standards, exams, training, and certifications.
LinkedIn for Associations Associations of all size can use LinkedIn to: Share thought leadership posts Engage with members Recruit new members Promote any non-dues revenue streams like online purchases, events, sponsorships, etc. As of 2023, LinkedIn has 875 million users, 60% of whom are between the ages 25 – 34 years old.
Furthermore, 49% of respondents report growth in total membership over the past five years, versus 46% in our 2023 report and 41% in our 2022 report. 58% of associations describe their value proposition as very compelling or compelling, up from 51% reported in 2023. What are the drivers of these positive results?
This is an appealing and easy-to-understand model for members, but unfortunately it doesn’t always translate to a reliable source of revenue in the long run. However, you can balance this unpredictability with other sources of non-dues revenue. These alternate sources of revenue can even be a part of your membership program.
Especially when you factor in your operational costs, revenue goals, and enticing future and existing members. Strategically, the most effective and profitable membership pricing model will appeal to as many current and prospective members as possible while meeting revenue targets. What Are Popular Membership Pricing Models?
Two influential think tanks have proposed increased taxes on nonprofits, including membership dues, sponsorships, and program revenue, which could mean a significant financial hit to associations. There are certification boards, associations offering certifications, certificates of completion, and accreditation.
Roll forward to 2023, and some sources project the size of the U.S. While, by its nature, content marketing may not produce revenue directly, it is a huge indirect driver of revenue for the companies and individuals that produce it. continuing education market as USD 93.25
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