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Whether you’re planning for the future, navigating technological shifts, or rethinking memberengagement, this journal has been designed to spark ideas and provide practical guidance. The post Associations Evolve: 2025 & Beyond appeared first on Spark Consulting. Download your copy at: [link].
Impexium dives deep into proven strategies for membership renewals. They also cover the difference between retention and renewal, membership metrics, reasons members dont renew, and, best of all, solutions for your associations renewal challenges. Membership renewals. Next-gen workplace challenges. 1 CAE credit. More info/register.
Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New memberengagement study. Contribute to industry research by taking Amanda Kaisers New MemberEngagement Study survey. How well does your membership strategy and marketing align with her assertion?
orgSource Digital Trends Survey highlights the essential strategies associations need to thrive in the coming years. At.orgSource, we specialize in helping organizations like yours leverage these strategies and prepare for the future. Track these metrics over time to adjust your strategy as needed. Our recent.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. Non-dues revenue opportunities Dues increases and other financial trends The growing role of community platforms in memberengagement …and so much more! and Canadian association professionals.
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
This blog will guide you through six essential steps to create your 2025 roadmap to excellence, equipping your association with the tools and strategies needed for resilience, innovation, and long-term success. Analyze MemberEngagement: Use surveys or focus groups to assess how well youre meeting member needs and expectations.
.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
As we look ahead to 2025, its clear that associations must make critical changes to remain competitive, relevant, and impactful. Todays members are accustomed to seamless digital experiences, personalized interactions, and quick responses. Without it, associations may overlook key member needs.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals.
Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Im happy to feature it as long as its not product-centric. Fri 2/21 at 1 p.m. CAE credit.
Nimbles AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Member service. More info/register (ASAE members only). Sara Spalt, Cimatri 20 much-needed tips for making panels work.
Memberengagement. Elizabeth Engel of Spark Consulting shares insightful takeaways from a conversation about engaging today’s members , including making space for them and solving the right problems. Call-a-member month. 2025: Our Year to Thrive! More info/register (ASAE members only).
New memberengagement. Don’t leave your new members hanging. Amanda Kaiser points out moments when new members might feel ignored or ghosted. Host: UST Education Speaker: Bill Conforti, SVP of Strategy and Solutions, Association Analytics Wed 11/13 at 12 p.m. – 1 CAE credit. More info/register.
OpenWater shares proven strategies for recruiting judges for an association awards program , even if members say theyre too busy. MGI offers strategies to increase renewals , based on 40 years of membership marketing experience and over a decade of surveying associations for their membership benchmark report. Limited resources.
Mobile engagementstrategy. Clowder explains why you need a mobile engagementstrategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase memberengagement. Member workplace challenges. Coincidence? Education revenue. Content marketing.
Drawing on insights from our recent.orgSource Digital Trends Survey , well explore how associations can move beyond resilience to embrace growth by focusing on five key pillars: strategy, culture, technology, data, and memberengagement. Regularly update your strategy to reflect new trends and maintain relevance.
Retention isnt just about clever marketingits about fostering a community that truly supports members’ goals and aspirations. So, how can your association keep membersengaged over the long term? Here are nine engagementstrategies that can create a meaningful and lasting impact.
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Member experience.
Impexium dives deep into the details of membership renewals , such as the difference between retention and renewal, metrics, reasons members don’t renew, and, best of all, solutions for your association’s renewal challenges. Content strategy. Nonprofits and Taxes in 2025: What is the Impact? Call-to-action (CTA).
1] While this shift occurs in agencies, associations are experiencing similar changes that demand new strategies and approaches. Respondents told us that their goals in 2025 are to increase operations effectiveness and marketing efforts through technology innovations. And the pace of change is accelerating.
exam preparations, eligibility, exam content outline, study strategies, practice questions, tips, and advice, etc.) Conversations Dominating Association Planning Hear about strategies associations implement to stay ahead of the curve. and current CAEs to share their knowledge and experience with the exam. More info/register.
They identify six common mobile engagementstrategies and share tactics for implementing them. TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. Membership app adoption. Motivation to learn. 1 CAE credit.
Get an insiders perspective on navigating through the top issues event professionals face in 2024/2025 and beyond. Sales is Not Evil: Effective Sales for NonSales Professionals With proven sales thinking, you can effectively engage your members and achieve your organization’s goals in an ethical manner. More info/register.
Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. Sharon Rice and Jennifer Proctor at.org Community share strategies to lighten the load for the heavy lifters on your team.
Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Association Technology & Data 2025: Evaluating Your IT and Data Readiness.
Early career members were also at risk of lapsing. With this valuable information in mind, AOSSM membership staff could build a proactive strategy to enhance memberengagement, targeting at-risk members, and acting before lapse. Missing profile information was the largest risk indicator.
As global and domestic economies endure uneven performance, highly engaged boards who are strategic in focus are leveraging their industry associations to devise growth and operational excellence strategies. MemberEngagement Creates Association Relevance.
When VSCPA launched its 2025 strategic vision in 2017, the organization asked how it could position CPAs to be ready for the future. It came up with four strategies, and one was innovation and vision. “We
In the annual Association Outlook Report , hundreds of association professionals shared their expectations for 2025. According to the findings: 68 percent of associations expect increases in new member acquisition. 63 percent plan to enhance memberengagement through personalized experiences.
Online learning strategy. D2L explains what you need to know to build and implement an effective online learning strategy , including vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Content marketing strategy. GA help from sponsors. Community building. 1 CAE credit.
The weekly list of free educational events and resources for the association community New member onboarding. Clowder explains how to improve new member onboarding with your association’s membership app. They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience.
Trends Talk: January 2025 Now more than ever, leaders and companies are being held accountable for their actions. Whether youre looking to refine your data strategy, tackle new initiatives, or just level up your data game, this is the perfect place to start. Tue 1/28 at 12 p.m. New Year, New Data: Lets Make Every Goal Count!
MGIs 2025 Membership Marketing Benchmarking Survey is closing next Friday. Ill add one more reason: many writers have been in your clients (or members) shoes. Online learning strategy. Joanna Pineda of Matrix Group International describes strategies for mitigating the membership cliff. Membership strategy.
White Memberengagement. Getting a member to pay attention to your email among the hundreds (or thousands) of others in their inbox is a formidable task. I love every one of these five strategies for helping attendees connect at events shared by Beth Surmont of 360 Live Media at PCMA Convene. Online learning strategy.
If a member is already dealing with stress and burnout at work, they will not have the mental capacity or time for a chapter or association leadership role. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters.
Snacks How to develop a B2B content strategy, plus real examples. Tao Lin, Granta 2025 SEO trends: predictions from 23 industry experts. A simple trick to keep your intentions front and center throughout the year is choosing a word that represents your vision for 2025. More info/register (ASAE members only). 2025 Gear Up!
Find out the difference between traditional LMS, Learning Experience Platforms, and Program Experience Platforms; the artificial intelligence necessity for personalized learning; how mobile implementation is paramount to a successful online learning strategy; and how and why subject matter experts need phone-based authoring capabilities.
This is just one of the strategies that Adele has honed over years of helping associations and corporations get noticed. Podcast , Adele and I talked about some of their techniques and how associations can use convincing strategies to win higher memberengagement and add impact to their public profiles.
Event strategy. If you want to stay informed about event trends, strategy, and tactics, Julius Solaris of Boldpush is your guy. In this one, he lists nine changes to consider for your event strategy what to no longer do and what to do instead. Hear actionable strategies you can use immediately. 1 CAE credit.
According to a 2025 benchmark report, the top goal among membership organizations this year is to increase engagement. Engaging your associations members requires more than simply adding benefits or churning out a lot of educational content. Strong memberengagement isnt only about encouraging members to interact.
During this slower season, you can take steps to adopt a data-driven approach to engage your learners in your learning management system (LMS). Through your LMS, you can use your data to identify trends, personalize content, and implement strategies to maintain active participation. How did your engagement metrics measure up?
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