Article Communications Social Media 
Association Adviser
JUNE 8, 2022
In our previous article on social media tone and voice, we detailed what you need to do to make sure your association sets the right tone with your audience. Now that your social media’s tone and voice are in line with your association’s brand, the next question you might have is, how do you actually […].
Reid All About it
FEBRUARY 7, 2025
We are obligated to create the social world we want. Do your members want more social events? Ask them and, while youre at it, bring up the next articles topic. Anti-social behavior. Snack pack How to ensure your association’s communications cut through the inbox clutter. More info/register.
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Association Analytics
JANUARY 21, 2025
According to Amex GBT Meetings & Events Global Meetings and Events Forecast and a recent article in Associations Now , a core AI for the organizations dabbling in it is matchmaking between sponsors and attendees. Pretty great! Similarly, leadership sees artificial intelligence as a great tool to bolster their organizational stewardship.
Virtual
OCTOBER 1, 2014
Before your association starts a social media account on every existing medium, you need to know what you’re trying to accomplish. Simply having a social media account won’t add value to your association, and if not done correctly, social media can actually inhibit progress. Start a conversation.
Nonprofit Marketing Guide
NOVEMBER 5, 2020
Most nonprofits don’t put every social media post into their editorial calendars. That often includes website articles and blogs, newsletters, one-off emails, direct mail, press releases, big public reports, event invitations, and the like. Work social media into your content repurposing workflow.
Associations Now
FEBRUARY 19, 2019
Social media is saturated with brands—which can make it hard to break through the noise. For nonprofits, that means making your social strategy a perfect fit for your audience. Everyone is in the social space, and your competition is not just other nonprofits but legions of businesses—small, medium, and large.”.
EventMobi: Association Events
JULY 9, 2024
Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and social media apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. Social media is their preferred form of entertainment.
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