This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
As an association leader, you know the importance of engaging your members. How you communicate with members and the opportunities you offer directly impact their experience with your organization and the chance that they’ll renew. For instance, does your associationmanagement software allow microsites?
But to do this effectively, you need to have a system in place for gathering, organizing, and accessing the member information that provides you with insight into their goals and preferences: an associationmanagement system, or an AMS. Facilitate event registration and management. Automate your communications.
If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an associationmanagement system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change.
Align your associations sponsorship initiatives with her list of corporate CSR priorities. If youre embarking on an AMS project, start your research with a review of 108 Ideaspaces list of issues to consider when selecting an associationmanagement system (AMS). AMS selection. More info/register. Location: New York, NY.
As soon as the numbers are crunched, youll be the first to receive the studys essential insights, including the range of tactics and measurements associations are using to welcome new members. How well does your membership strategy and marketing align with her assertion? AMS selection. AIs impact. to 4:10 p.m. More info/register.
Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Video marketing. Sponsorships. Good humans. 1 CMP credit.
Whether your membership organization is an association or chamber of commerce, feature-rich AssociationManagement Software (AMS) is a must. This article will help you compare and evaluate the best associationmanagement software currently on the market. . What Is AssociationManagement Software (AMS)?
Impexium describes the steps for creating a request for proposals (RFP) for associationmanagement software (AMS). Explore how to market these benefits to prospective professionals and stakeholders to reinforce and advance the value of certification. They’ll answer your questions on membership related to member communities (e.g.,
It’s essential that your association has a fresh start to stay on track with and eventually achieve your New Year’s resolutions. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Embrace associationmanagement software.
In our first episode of the “Middle Market Report” podcast , we covered three pervasive trends happening right now in the communityassociationmanagement industry. Let’s set the table with a few figures: There are more than 357,000 communityassociations in the U.S.
This is happening in the middle of budget season, grant reporting, wrapping up that fall event, and various program marketing initiatives. Every day, a great snowfall of new emails with marketing requests blankets your inbox, while also dreading the inevitable task of identifying from where 2022 funding will come. .
Board reports summarize your association’s efforts , giv ing your board of directors necessary information without being too time-consuming. When writing these reports, your associationmanagement software (AMS) can provide valuable information to make the reporting even easier and more insightful. .
Over the past ten years, an overwhelming number of new products have entered the associationmanagement software (AMS) and membership management software (MMS) markets, causing more confusion for associations trying to make smart technology investments. These three critical functions make an enormous difference.
WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 associationmarketing resources—books, podcasts and blogs. Are there any new things to communicate in your contract? Chapter benchmarking.
With a solid foundation of associationmanagement tools to help you execute your efforts and a mission that you (and your members) genuinely care about, there’s no reason for you not to attract new members. . A question that associationmanagement professionals continue to ask themselves is: Where can I find potential members? .
Impexium describes the steps for crafting a request for proposals (RFP) that will bring your association the best options for new associationmanagement software (AMS). Content marketing. New online communities offer fresh perspectives about member meetups for associations to consider. Membership meetups.
The weekly list of free educational events and resources for the associationcommunity… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members.
The data-driven business world requires companies to effectively communicate their data to make informed decisions. Professional associations and trade groups can also use this tactic to further the pursuit of their organizations’ missions. . Raw data is difficult to interpret and even harder to communicate.
As the professional backbone of homeowners associations and condominium communities, communityassociationmanagers have a special set of skills and expertise that are essential to successful operations and governance. By Sammie Rosenbloom. and thousands more worldwide.
Whether your association is using associationmanagement software (AMS) for web development or not, there are plenty of challenges in managing an association website. It can get even trickier when it comes to including components of your website in your day-to-day marketing or even a specific marketing campaign.
Leverage Artificial Intelligence for Data-Driven Insights AI-powered analytics can uncover member behavior trends, helping associations tailor their communications and offerings more effectively. This ensures that communications are relevant and valuable to each audience segment.
The weekly list of free educational events and resources for the associationcommunity… Sponsored education. Associations usually rely on corporate marketing budgets for sponsorship revenue. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market.
Jennifer Schap, Allison Whitley and Kari Messenger, AssociationManagement Center ). How to conquer communication debt aka email/message overwhelm. Ernie Smith, Associations Now ). Hosts: PropFuel’s Dave Will and Metal Treating Institute’s Tom Morrison of the Association Strong Podcast. Quick hits.
Boosting Member Retention: How to Keep Your Association Strong By Michelle Moser, Director of Marketing and Communication Member retention is necessary for any successful association. So, how can your association effectively retain members and continue to grow?
Reading Time: 5 minutes AssociationManagement Trends 2024 In the evolving landscape of 2024, associations face a pivotal moment characterized by significant shifts in membership dynamics, economic pressures, and technological advancements. These AI-driven approaches allow for highly targeted and effective marketing campaigns.
Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional.
Advanced Prompting Strategies Participants mastered sophisticated AI interaction techniques, including: The “4Ps” approach: Prime, Polish, Prompt, and define Preferred Output Chain-of-thought prompting for more nuanced and precise AI interactions Techniques to extract maximum value from AI tools Custom AI Solutions for Associations We (..)
The weekly list of free educational events and resources for the associationcommunity… Associationmarketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Communicating Through a Crisis.
To better serve members and improve efficiencies for staff, it’s important to have a marketing automation platform that works in tandem with an organization’s associationmanagement software. Asking questions and understanding current processes can help associations select the right marketing tools.
Impexium describes the steps for creating a request for proposals (RFP) for associationmanagement software (AMS). Associationmarketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19.
Some quick hits before we get to this week’s list of free webinars: Thought leadership is an overused buzzword but it’s also a highly effective marketing strategy. Characteristics of top-performing B2B content marketers. Marketing Charts ). Using Storytelling to Boost Your Nonprofit’s Communications. Agility PR ).
Reading Time: 3 minutes AI In AssociationManagement 2024 As the landscape of AI in associationmanagement continues to evolve, the integration of Artificial Intelligence (AI) stands out as a transformative force, propelling us towards enhanced efficiency, deeper member engagement, and more strategic insights.
There’s no need for your staff to spend time manually performing functions that can be easily be automated with a comprehensive associationmanagement software (AMS) solution or with certain associationmanagement tools. What kind of reports should your association be looking to produce? Let’s get started.
By supporting these pairings, associations can foster a learning culture and community. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. And, unlike social media channels, your association controls the app. Membership mobile app. 1 CAE credit.
The weekly list of free educational events and resources for the associationcommunity… Workforce trends. Association Latinos requests five minutes of your time to get your thoughts on workforce trends in associationmanagement. The learning management system (LMS) market has exploded in response.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Jeff Cobb, Managing Director, Tagoras. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. Trade Association Roundtable. Fri 5/22 at 1 p.m.
Seattle, WA – SBI AssociationManagement is excited to announce several key staff updates as we continue to enhance our commitment to exceptional service and growth in the associationmanagement industry. For more information about SBI AssociationManagement and our services, please visit sbims.com to contact us.
Another take on the young professional recruitment challenge comes from James Young of Product Community. Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways.
Michael Brenner, Content Marketing Institute ). 10 Online Communication & Fundraising Best Practices for Small NGOs. Organizer: Associations Catalyzing Entrepreneurship. Presenters: Ed Barks, president of Barks Communications. Tommy Goodwin, government relations manager for the Project Management Institute.
To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. Download the Ultimate Guide to Marketing Automation to see how this could work for your association. Personalized member communication. But how to do it successfully?
With changes in the housing market and higher interest rates, the communityassociationmanagement industry is battling rising costs of business. Communityassociationmanagement companies are under pressure to do more with less and reduce expenses as budgets get tighter in a challenging yet competitive labor market.
Has your organization used Artificial Intelligence (AI) to do basic marketing tasks? If not, it might be time to consider leveraging AI to improve your member marketing strategy. Read our blog to learn helpful tips to get started using AI in your association’s member marketing. What is member marketing?
This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Powering Engagement with Persona-Led Marketing. 1 CAE credit.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content