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The weekly list of free educational events and resources for the association community… Does your association need a stop-doing list? The basics of programmatic advertising for associations (Laura Taylor, Naylor’s Association Adviser ). Wensil, Harvard Business Review ). Host: MIT Sloan Management Review.
For trade associations, institutional members might expect value in the form of internal educational resources they can share with their staff on community forums. A successful digital transformation journey ends with a data – driven culture at your association. Which members are engaging more frequently? .
However you exchange your information, it has a certain look to it: the design on your paper card, the photos you choose for your online profile, the certifications you choose to include next to your name. What do your association’s “calling cards” — your website, your social profiles, your online communities, your printed materials — say?
The weekly list of free educational events and resources for the association community… Professional development and membership. After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members.
As the authors of a 2019 Harvard Business Review article put it: In an age of ubiquitous disruption and unpredictable job evolution, it is hard to argue that the knowledge acquisition historically associated with a university degree is still relevant.
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