Blue Sky eLearn

MARCH 27, 2018

When it comes to recruitment for your association, you have to walk a thin line. Instead of creating a plan just to promote your program, focus on promoting the value of your program whenever prospective members naturally encounter it. Ready to recruit a fresh pool of members for your program? Let’s get to it!

Association Software 144

Association Software Recruitment Recruiting Software 144

Higher Logic

MAY 13, 2020

You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem. Maybe you’re struggling with: Retaining and recruiting more members. Communicating a compelling value proposition. Strengthen Your Association's Value Proposition with Engagement.

Tools 296

Tools Communications Email Marketing Recruiting 296

Eric Lanke

JULY 30, 2018

And when I found myself across a conference room table from its president, listening to him describe his company, its products and services, the markets it served, and the workforce development challenges it faced, I felt even more confident in that assessment. This association is not for you , the member reportedly told him.

Recruitment 100

Recruitment Recruiting Leadership Report 100

Spark Consulting

FEBRUARY 25, 2016

There was a lot of talk about measuring and scoring member engagement at December’s ASAE Technology Conference. People talked about engagement as the key to recruitment, retention, and upselling, whether that means getting members to invest money by buying stuff or invest time by taking volunteer positions. You better believe it!

Association Value 150

Association Value Committee Recruitment Recruiting 150

Thanks For Playing

JANUARY 24, 2013

There was a lot of talk about measuring and scoring member engagement at December's ASAE Technology Conference. People talked about engagement as the key to recruitment, retention, and upselling, whether that means getting members to invest money by buying stuff or invest time by taking volunteer positions. So what's the problem?

Association Value 150

Association Value Member Engagement Committee Recruiting 150

Higher Logic

MAY 29, 2020

The goal: Every year, bringing in new members is likely to be on your association’s list. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Smooth The Path

OCTOBER 1, 2019

A coworker, a peer, a friend, a professor, a boss, or a vendor encouraged them to go to a chapter event or a conference, and then they were hooked. Most association awareness happens because enthusiastic current members are out there promoting the association (or their chapter, or the conference).

Recruiting 94

Recruiting Recruitment Conference Organization 94