Sequence Consulting

JANUARY 9, 2025

From quirky association stories to cutting-edge AI applications, this conversation dives deep into the challenges, opportunities, and future of the association world. If you’re curious about the impact of associations or seeking ways to enhance membership marketing, this episode is a must-listen.

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Association Value Examples Process Content 72

Sequence Consulting

JANUARY 9, 2025

From quirky association stories to cutting-edge AI applications, this conversation dives deep into the challenges, opportunities, and future of the association world. If you’re curious about the impact of associations or seeking ways to enhance membership marketing, this episode is a must-listen.

Association Value 72

Association Value Examples Process Content 72

CMA Solutions

DECEMBER 23, 2024

For example, a project management association could offer an Agile certification. A digital marketing group might host workshops on search engine optimization (SEO) trends. A marketing association might invite both seasoned experts and newer members to weigh in on selecting conference topics or speakers.

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How To Certificate Member Engagement Course 40

Smooth The Path

MARCH 19, 2019

The answer will vary from association to association. For example, some associations have a tough time converting free first-year members to paying members because there is the expectation that membership is free. This teacher as the decision-maker example is analogous to an organizational member’s key contact.

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Sample Content Strategy Newsletter 79

Associations Now

DECEMBER 2, 2015

Our inability—or unwillingness—to craft arguments that appeal to opposing moral beliefs contributes to a polarized public, and it may shed light on why we struggle to sell nonmembers on joining associations. Here’s just one recent example of our partisan perspectives , via Pew Research Center.

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Marketing Proposal Analysis Social Media 40

.orgSource

FEBRUARY 21, 2023

The March of Dimes is an example of a nonprofit whose original mission of serving polio victims was made obsolete by a vaccine. Netflix, number one on the list, is a good example of a company whose vision expanded as a result of an elevated purpose. Values create community. Education is everywhere.

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Revenue Review Guidelines Education 88

Associations Now

AUGUST 7, 2019

As globalization and technology make it possible for associations to have employees in several countries, it also changes the way leaders must manage their workforce. Willis Turner, CAE, CEO of Sales and Marketing Executives International, Inc., said this new reality requires a shift in both management style and use of technology.

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millennials Technology Team Newsletter 80

AssociationChat

SEPTEMBER 22, 2021

Join Association Chat CEO and Tecker International senior consultant KiKi L’Italien as she shares the connection between community, content, and culture and how to use these elements to fortify your association’s value proposition to members. Listen or watch the episode below! And it’s really had a good impact.

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How To Content Examples Education 104

Membership Marketing

MAY 4, 2016

Whether you serve members in a trade association or individual membership association, value is something that members want to receive from you. Here are some examples of association sponsored research that members value either because it provides guidance to them or visibility to their profession.

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Sample Recruitment Recruiting Discount 40

Association Adviser

JANUARY 20, 2017

The weekly #AssnChat and #EventProfs chats are two great examples of a casual, free gathering that connect people from a wide variety of backgrounds, locations and associations. Again, there are many platforms your association could choose from. Kelly Clark is the manager for online marketing with Naylor Association Solutions.

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Florida Library Certificate Tools 78

Slice-Works

JULY 10, 2014

Two weeks ago, I began a series sharing nuggets from the most recent ASAE Membership, Marketing & Communications Conference. Make Your Membership Marketing Materials Rock. Source: Hubspot’s 101 Examples of Effective Calls to Action. Defining Your Association Value. Jane Zaretske— Federal Bar Association.

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Communications Marketing Conference Social Media 28

CMA Solutions

SEPTEMBER 5, 2024

Let’s dive into three strategies that’ll help your association shine and crush those recruitment goals. Rock Digital Marketing In the digital world, having a strong online presence is key to reaching new members. Digital marketing for associations is budget-friendly and super effective.

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Recruiting Recruitment Strategy New Jersey 45

Plexus Consulting

MARCH 28, 2011

or international market expansion. How does your association define success? So, what does your association value most? For example, an association in a protracted, downward financial spiral, for example, may define success very differently than an association whose growth has been 30% per year for the past five years.

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How To Communications Education Maine 40

Smooth The Path

APRIL 10, 2016

People like me : People like me are a part of this association. They have my back : This association does the right thing. For example, if they lose my registration they will make good on it. Non-profit or no this new association may just be part of the bureaucracy. I trust them.

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Examples Member Experience Association Value Marketing 60

MemberClicks

OCTOBER 4, 2022

As amazing as your member benefits and association values are, membership dues can be a roadblock for potential members. What” usually comes before the “why”, but in this case, kickstarting the conversation with the value they’re hoping to gain (and then bring to their employer) is a great way to grab their attention right off the bat.

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Tips Discount Social Media Price 52

Associations Now

APRIL 2, 2014

For example, you might have a role called “Primary Marketing Executive” and in that role would be titles like Director of Marketing, Chief Marketing Officer, Vice President of Marketing, and so on. Now when you want to pull a list of all the primary marketing executives, you simply query on that role.

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Ohio Recruitment Recruiting Tips 40

Plexus Consulting

DECEMBER 19, 2011

or international market expansion. So, what does your association value most? For example, an association in a protracted, downward financial spiral may define success very differently than an association whose growth has been 30% per year for the past five years. or international market expansion.

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How To Analysis Education Communications 40

Off Stage

JANUARY 20, 2011

” Of course, hed go on to add something about the non-producers in the business siphoning off commission income with their occasional sales, but in the North Carolina situation, the sales associates will continue to operate and remain in an MLS where association membership is not a requirement for use. Association Marketing.

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MemberClicks

FEBRUARY 13, 2025

This question helps identify additional supports that could increase attendance, allowing your association to provide resources like childcare or refreshments to make participation more feasible. Are you interested in offsite meetings (for example, at a coffee shop, restaurant, park, etc.)?

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Reid All About it

FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Host: UST Education Speakers: Jeff Horne, Co-Founder, CEO, Wicket Steve Shock, VP Marketing, Wicket Marketing Technology Specialist Tue 2/28 at 12 p.m.

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Certificate Education Process Leadership 39