Smooth The Path

MAY 7, 2017

The only thing preventing our association from becoming the top of mind resource, the organization members are trying to figure out how to become more engaged with, and the one members rave to their colleagues about is… Simply, our understanding of members. My sleep study illustrates the problem with association data.

Member Engagement 84

Member Engagement How To Case Study Conference 84

WBT Systems

MAY 9, 2017

In terms of the “next practices” for association eLearning, we think the greatest potential lies in digital badges , as a means of increasing both the value of education programs for members and the capacity for eLearning to generate non-dues revenue for associations. Value of Digital Badges for Association Members.

Revenue 231

Revenue Certificate Learning Management System Education 231

AssociationChat

SEPTEMBER 22, 2021

Is your association’s value proposition as strong as it could be? Are your governance, operations, and culture aligned to support strategy? In this episode, KiKi shares real-world examples of how other associations have improved everything from meeting attendance to online community by strengthening their value proposition.

How To 104

How To Content Examples Education 104

Higher Logic

MAY 29, 2020

It’s easy to say, harder to do – but we’ll walk you through what you need to get there, including aligning with your association’s overall priorities and overcoming common objectives. How to Align with Your Board and Executive Team's Priorities. Check out our worksheet, Top 5 Automated Campaigns for Associations.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Velvet Chainsaw

APRIL 12, 2017

When Velvet Chainsaw Consulting conducted speaker research with 120 associations with research and consulting company Tagoras Inc. Associations value member input. This puts the reviewers on more equal ground with the paying attendee in terms of how to evaluate which sessions to attend. Mask the speakers name and company.

Process 74

Process How To Proposal Review 74

Protech

MARCH 11, 2020

For trade associations, institutional members might expect value in the form of internal educational resources they can share with their staff on community forums. However, decision-making strategies and implementations are still mixed between “gut feeling” and “data – driven.” . Data D riven . ” .

How To 81

How To LMS Certificate Course 81

YourMembership

JUNE 5, 2015

I focused on it in my presentation “How to Build an Online Community” and received a lot of interesting feedback from those association professionals attending. Are you tracking and rewarding what the association values or what the 
members value? How do you currently learn about your audiences?

Member Engagement 150

Member Engagement Philadelphia Committee Leadership 150

Plexus Consulting

JULY 8, 2013

So, what does your association value most? How about relationships? For example, an association in a protracted, downward financial spiral, for example, may define success very differently than an association whose growth has been 30% per year for the past five years. How do you measure organizational success?'

How To 40

How To Communications Examples Association Value 40

Plexus Consulting

APRIL 22, 2013

So, what does your association value most? How about relationships? For example, an association in a protracted, downward financial spiral, for example, may define success very differently than an association whose growth has been 30% per year for the past five years. How do you measure organizational success?'

How To 40

How To Communications Examples Association Value 40

Plexus Consulting

MARCH 28, 2011

How to define success? How does your association define success? So, what does your association value most? How about relationships? Here are some important success categories, with suggestions how they might be used. How do you measure organizational success? How to define success?

How To 40

How To Communications Education Maine 40

Reid All About it

SEPTEMBER 27, 2019

In Associations Now , Elena Gerstmann, FASAE, CAE, of the Avenue M Group explains how to set up a review process to help you figure out what to stop doing so you have time to do what’s really important. MemberSuite suggests how to turn a few days into long-lasting learning experiences for your attendees. More info/register.

DC 34

DC New York Washington Review 34

Nimble AMS

FEBRUARY 15, 2024

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals!

LMS 140

LMS Missouri Software Innovation 140

Plexus Consulting

DECEMBER 19, 2011

How to Define Success? So, what does your association value most? How about relationships? For example, an association in a protracted, downward financial spiral may define success very differently than an association whose growth has been 30% per year for the past five years. How to Define Success?

How To 40

How To Analysis Education Communications 40

Smooth The Path

MARCH 5, 2017

I just published a new e-book with solutions for how to do exactly that. The book called, Fueling Exceptional New Member Experiences: Strategies for Member Onboarding, Engagement and Retention explains why new members do not become engaged in the associations and how you can reverse this dynamic in your association.

Member Experience 95

Member Experience Communications Strategy Association Value 95

Smooth The Path

NOVEMBER 17, 2020

The trouble is, these leadership teams might cut and layoff so severely there may not be enough person-power to figure out how to add member value in this new environment. Other associations find themselves paralyzed.

Leadership 148

Leadership Team Industry Organization 148

Smooth The Path

JANUARY 21, 2021

The team at Matchbox Virtual Media and I have been hard at work thinking about how to solve the virtual networking problem. Because this is a hard nut to crack, we are convening a team of association professionals to join us. This has been a year virtually without networking because virtual networking is so difficult.

Team 148

Team Tools Industry Association Value 148

Smooth The Path

OCTOBER 13, 2020

Unless you work for a kayak seller, or a flour producer, or a toilet paper manufacturer, you are probably wondering how stable your livelihood is. Finances and job stability are many people’s number one worries right now.

Project 146

Project Innovation Organization Marketing 146

Smooth The Path

OCTOBER 3, 2019

It may be true that your association is sending members too many email messages, but, it is unlikely that new members are getting too many email messages from your association. Related: Association email is dying. 6 Strategies for email effectiveness. How to improve email engagement at your association.

Content 97

Content Marketing Strategy Association Value 97

Sequence Consulting

MARCH 26, 2021

Our research has confirmed that an organization’s membership value proposition is the key driver for membership renewal. So, how can you ensure that you reinforce this value through marketing that truly makes membership impossible to resist?

Discount 72

Discount Cost Price Strategy 72

Smooth The Path

MARCH 11, 2021

As with virtual networking , virtual exhibiting and sponsorship will improve, but for now, while we figure out how to add value to virtual exhibiting and sponsorship, there is a more pronounced ROI issue to contend with. In many associations, there is almost an adversarial tone between the association and exhibitors/sponsors.

Member Research 113

Member Research Cost Conference Industry 113

Smooth The Path

JANUARY 30, 2017

As association professionals, we think they know what they need from the organization, and they will go looking for it. They don’t know what we offer; they don’t know how to find it, our members don’t even know there is anything they should be looking for. Related posts: Association trend watch: member experiences.

Member Experience 60

Member Experience Conference Strategy Report 60

Smooth The Path

SEPTEMBER 26, 2019

They want to gain step by step, how-to answers for their complex challenges. Related: A new calculation leads to a better association strategy. Improve your association’s value with reverse mentoring or co-mentoring. Many members are looking for a traditional mentoring program.

Guidelines 79

Guidelines Newsletter Video Tips 79

.orgSource

FEBRUARY 21, 2023

We are hosting a guided exploration of what trust means for our future relationships with staff, boards, constituents, and the association industry. The objective is to arrive at actionable strategies for strengthening those relationships. Open Windows In July 2020,orgSource surveyed approximately 300 association executives.

Revenue 88

Revenue Review Guidelines Education 88

Smooth The Path

JANUARY 21, 2016

Associations tend to lean toward optimizing. Learn how to avoid this trap in the newest mini-course for association professionals: If the embedded YouTube video is not working for you go directly to YouTube. Related: The danger of associations using optimizing strategies. Optimizing can become a trap.

Course 60

Course Innovation Video Conference 60

Associations Now

JULY 9, 2013

How to use employee input to develop more effective values statements. Also: why you should constantly rethink strategies to keep up with the transient economy. Most associations have values statements. Keep pace: If you feel like your association is lagging behind, it might be time to re-strategize.

Leadership 40

Leadership Review Price Strategy 40

Smooth The Path

MAY 22, 2018

This is good news because it buys us some time to figure out how to re-engage them. Many long-time members start to consider their dues a donation to a good cause. Typically long-time members do not take their decision not to renew lightly, and this is good news for us.

Committee 84

Committee Innovation Conference Industry 84

Smooth The Path

FEBRUARY 2, 2021

Learn how to do things better. This need presents associations with a unique opportunity, the chance to bring back networking now and bring it to our whole membership. Let’s figure out how to include great networking opportunities in our upcoming virtual events. Solve problems that make people’s lives better.

Project 68

Project Communications Industry How To 68

Smooth The Path

SEPTEMBER 4, 2017

So great, in fact, that members prioritize the association over the hundred other things they have pulling at them every day. Association trend watch: member experiences. How to exponentially improve engagement at any association. The post The Competition is Out to Get Associations appeared first on Smooth The Path.

Member Engagement 68

Member Engagement Member Experience Project Conference 68

Smooth The Path

APRIL 17, 2016

Think of how much more helpful associations could be to members if we didn’t just help them with step-by-step how-to’s but also with the emotional support that goes along with trying new things, getting knocked down and doing hard work. Related posts: The big benefit associations are not providing enough of.

Class 60

Class Process Association Value How To 60

Associations Now

MAY 4, 2016

By pursuing both quantitative data and qualitative input from its members, the Construction Financial Management Association discovered a gap in its member value proposition—and how to fix it. For associations looking to better attract and engage members, the answer is better data.

Member Research 40

Member Research Sample Industry Report 40

Slice-Works

JULY 10, 2014

How to Boost The Power of Your Brand. How: that combines products, services, and experiences across many sectors. Calling all Small Association Leaders: 5 Great Ways to Generate Real Membership Value and Growth. 5 strategies that only cost me time, effort and persistence. — Defining Your Association Value.

Communications 28

Communications Marketing Conference Social Media 28

Off Stage

JANUARY 20, 2011

And Im not casting any stones at the brokerage or the Realtor association on all three levels. What I am saying is that Realtors and AEs need to read Carters article as an object lesson about how to build a stronger association. Did the local association need to better market the return-on-investment more effectively?

South Carolina 40

South Carolina North Carolina Metro Price 40

Reid All About it

FEBRUARY 24, 2023

Impexium describes three crucial principles that most associations and vendors overlook during an AMS implementation —things that will make your life a lot more difficult. State of the association industry. Organizer: ASAE Black Association Executives *All events are online at Eastern Standard Time unless otherwise noted.

Certificate 39

Certificate Education Process Leadership 39