Mary Byers

JANUARY 17, 2025

The recent Elvis movie with Austin Butler is marketing brilliance. AEO is a marketing strategy that optimizes content to appear in AI-generated responses to user queries and its the future of online search. This pondering led me to some realizations about how Elvis remains relevantand what we can learn from him.

Austin 130

Austin Strategy Content Marketing 130

Reid All About it

OCTOBER 1, 2011

Here’s my selection of customer service and marketing smarties who impressed me in September. Word of mouth isn’t dead,” says Alan Belniak at Marketing Profs. When I read this New York Times story I immediately thought, aha, marketing genius. Tagged: Customer Service , Marketing.

Massachusetts 150

Massachusetts Austin New York Social Media 150

YourMembership

MARCH 6, 2014

McConaughey is somewhat of a favorite son here in Austin, where he attended the University of Texas, got his start in films with the locally shot movie, “Dazed and Confused”, and built a colorful reputation with his unique and carefree lifestyle at the Pecan Grove RV Park, located near the epicenter of the Keep Austin Weird movement.

Austin 150

Austin Texas Technology Tools 150

Event Industry News

OCTOBER 12, 2022

This is an increasingly important market for the industry as businesses look to retain their most valuable asset; people,” commented Jo Austin, Sales Director, Lime Venue Portfolio. The festive market has grown in sophistication in doing just that.

Austin 119

Austin Project Marketing Industry 119

Nonprofit Marketing Guide

DECEMBER 12, 2014

Let’s commiserate over some Mixed Links… Early Bird registration for the 2015 Nonprofit Technology Conference in Austin ends December 15th. That’s less than 10 bucks a week for training on direct mail, social media, content marketing, branding, annual reports, and so much more.) Are you ready for the holidays?

Marketing 75

Marketing Austin Social Media Project 75

Higher Logic

NOVEMBER 13, 2018

Also, fun fact - Jackie identifies as a One-Percenter for the Pittsburgh Steelers, so she created a community for fanatics like her.who also live in Austin, Texas. (For example: Lady Gaga’s Little Monster community, now an app , or the Mini Cooper community.). A bold move in the home state of “America’s Team,” but she found her people!

millennials 241

millennials Austin Texas Examples 241

Associations Now

FEBRUARY 5, 2019

Austin House is a case study in creating a relaxed, but experience rich area featuring storied local businesses, food and artists together in one place for attendees to easily visit as part of their professional development and networking. This series is brought to you by Visit Austin. Learn more at visitaustin.org/why-austin.

Austin 85

Austin Texas Case Study Social Media 85

Nonprofit Marketing Guide

JUNE 8, 2012

The official selections will be announced by the end of July and the festival will take place at the Spirit of Texas Theater at the Bob Bullock Texas State History Museum in Austin, Texas on September 12-14. I especially liked this one since I cater to nonprofits whose communications and marketing departments are usually very short staffed.

Marketing 70

Marketing Texas Indiana Austin 70

Nonprofit Marketing Guide

DECEMBER 5, 2014

The conference will take place in Austin, TX March 4th – 6th. That’s less than 10 bucks a week for training on direct mail, social media, content marketing, branding, annual reports, and so much more. This webinar takes place on Tuesday, December 9, 2-3pm ET. NEW: Our Annual All-Access Pass is on sale this month.

Marketing 72

Marketing Austin Social Media Newsletter 72

Nonprofit Marketing Guide

JANUARY 9, 2015

Kivi and I finalized travel plans for our trip to Austin for the Nonprofit Technology Conference in March. Find out if you’ve made a resolution that will be too hard to keep regarding your marketing and fundraising goals. OK, OK, I’m a little late, I know. We hope to meet you there!

Marketing 67

Marketing Austin Atlanta Video 67

Associations Now

MAY 25, 2016

One of the firms hoping to fill it in Austin is doing something unusual for an app of its nature: organizing itself as a community-driven nonprofit. The failure of a ballot measure backed by Uber and Lyft led the two companies to leave the market in Austin, Texas. Now the nonprofit sector is looking to fill the void left behind.

Austin 40

Austin Texas Metro Revenue 40

Associations Now

APRIL 24, 2015

The YMCA of Austin, Texas, boosted by the tech savvy of its hometown, has learned to embrace the use of big data in its day-to-day work. James Finck, president and CEO of the YMCA of Austin, believes that his organization could soon serve as the prime example of how nonprofits can benefit from embracing big data.

Austin 40

Austin Texas Tools Examples 40

Associations Now

MAY 13, 2019

Tirza Austin from the American Society of Civil Engineers writes on Community by Association that the first step to a successful reintroduction of your online community starts with a solid rebranding initiative. Other than the structure of the community itself, it’s also important to market the relaunch appropriately.

Austin 100

Austin Social Media Products Cost 100

Reid All About it

FEBRUARY 10, 2017

Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. – Industry Trends: Why Associations are Adopting Marketing Automation. More info/register. *All Tue 2/14 at 1 p.m.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

– Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.

Raleigh 150

Raleigh Austin Review Social Media 150

YourMembership

AUGUST 21, 2014

I particularly enjoyed being in Nashville, my second favorite music city, next to Austin. We covered topics ranging from online communities, the 2014 job market, gamification and Gen Y, and a try before you buy membership model, just to name a few. it lived up to its billing as the “not to be missed” event of the year.

Leadership 150

Leadership Team Nashville Austin 150

Event Industry News

JULY 24, 2023

Ashley Austin, director of Evolution Dome, explained, “The new model promises to unite the straight airflow and ease of installation of axial fans with […]

Austin 97

Austin Innovation System Industry 97

Reid All About it

OCTOBER 19, 2018

Austin Kleon ). Presenters: Sarah Sain, director of content for member communications, and Kelly Clark, manager for online marketing, Naylor Association Solutions. Presenter: Brooke Gracey, Marketing Manager at CrowdCompass by Cvent. Marketing to nonprofits and associations is a multifaceted effort. 1 CAE credit.

Arlington 34

Arlington Maryland Austin Education 34

Event Industry News

MAY 9, 2019

Managed by global roadshow expert Event Marketing Solutions (EMS), the tour will deliver an immersive and memorable experience to key customers and educational facilities across the country in the coming year. James added: “EMS has provided RS Components with the perfect gateway to target markets across Germany.

Marketing 69

Marketing Austin Innovation Products 69

Event Industry News

FEBRUARY 19, 2020

Oveit , the fintech company headquartered in Austin, Texas, USA, is exhibiting this year at International Confex. Experiential marketing. Head to stand L24C to learn how the company can transform your event payment solutions. Here’s what they have to say…. All to create better and better experiences for your guests. Reduced risk.

Austin 113

Austin Texas Proposal Social Media 113

Reid All About it

DECEMBER 4, 2020

Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Samuel Scott, The Promotion Fix Columnist, The Drum. – Marketing Automation and AI: How Associations Implement Marketing Automation with AI features for any AMS Solution.

Revenue 300

Revenue Blended Learning Conference Technology 300

Event Industry News

FEBRUARY 11, 2021

Confirmed participants include Jason Popp, president of marketing solutions for events specialist Moss, who’s also on the Virtual Events Institute board, Rachel Wimberley, Tarsus Group’s US executive vice president, and Scott Wilcox, chief innovation officer and partner at SXSW, the Austin Texas festival which will be fully online in 2021.

Austin 100

Austin Texas America Innovation 100

Event Industry News

MARCH 1, 2017

EventsCase, a pioneering event management software provider based in London, has successfully branched out to the United States with its new office in Austin, Texas. The post EventCase expands global market by establishing first office in the United States appeared first on Event Industry News.

United States 49

United States Austin Texas Marketing 49

Nonprofit Marketing Guide

SEPTEMBER 21, 2011

Last week, I received this note from Nicole Daspit Sarkar, the director of development and outreach for AGE (Austin Groups for the Elderly), about what happened when they decided to reduce their long annual report to a postcard, and she agreed to let me share it with you. Probably the best marketing decision we made this year!

Report 71

Report Austin Cost Examples 71

Event Industry News

OCTOBER 31, 2018

The traditional marquee is king in New Zealand and the events market is ripe for disruption by Evolution Dome’s innovative inflatable structures. At present there’s nothing quite like it in the New Zealand market and Air Space Director Martin Avard is excited about the potential of this new venture –.

Austin 85

Austin Innovation Marketing Conference 85

Association Success

MARCH 13, 2020

From content creation to hosting and marketing, Matchbox Virtual Media can help your organization move into the virtual world without losing any community engagement from either the attendees or the speakers. Matchbox Virtual Media. Contact for pricing.

Tools 141

Tools Austin Price Texas 141

Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

DECEMBER 17, 2021

This strategy allows sponsors to meet their marketing goals while contributing valuable information and education to your members and market. Austin Kleon ). How to improve your content marketing SEO. Jim Yu, Content Marketing Institute ). Now what could anyone find wrong with that? Joey Lorich ). .

Proposal 195

Proposal Education Certificate Project 195

Associations Now

NOVEMBER 13, 2018

“Until recently, conferences have been mostly about knowledge building and networking,” says Juraj Holub, Marketing Manager at Sli.do, an audience interaction app for meetings and events. This series is brought to you by Visit Austin. Learn more at visitaustin.org/why-austin.

Austin 74

Austin Survey Cost Social Media 74

Associations Now

JUNE 11, 2019

To reach new audiences, the American Chemical Society targeted “micro-influencers” at the South by Southwest conference, creating a ripple effect that fueled a membership marketing campaign. But not all influencers are defined by their star power or follower counts. One video was designed to reach professionals in the food industry.

Austin 96

Austin Texas Social Media Video 96

Reid All About it

APRIL 21, 2017

Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technology market on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department. Why You Should Make Mobile Part of Your Event Marketing Mix. Lara Simmons, marketing manager, ShowGizmo.

DC 170

DC Chicago Washington Learning Management System 170

GrowthZone

JULY 24, 2018

Headquartered in Austin, TX with other locations in Chicago, IL, Maitland, FL, McLean, VA, Atlanta, GA, Boston, MA. Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Offices located in Austin, TX, Herndon, VA, Chicago, IL.

Software 84

Software Association Management Austin Atlanta 84

AssociationChat

JUNE 5, 2020

JM: We’ve put the product out there and are starting the marketing campaigns. I talked with Austin Childers, Community Manager for Map Dynamics, and Alexis Simoneau, account manager for Map Dynamics, to find out more. I could very easily just give up but I didn’t want to do that. I didn’t want to let my team down. .

Austin 105

Austin Team Products Tools 105

Event Industry News

SEPTEMBER 4, 2019

Agency: Event Marketing Solutions (EMS) Formed: 2000 Annual Events: 100+ Staff: 11-50 Offices: 2 www.eventms.com. Formation: Keith Austin launched EMS in Cheshire in 2000 after 15 years of running an agency focussed on providing dealer support programmes for Peugeot and Nissan. Leadership: Keith Austin.

Marketing 45

Marketing Austin Case Study Newsletter 45

Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: UST Education Speaker: Austin Campbell, Manufacturing Analyst, The Liggett Group Wed 3/29 at 2 p.m. Association staff retention. More info/register. 1 CAE credit. More info/register.

Revenue 233

Revenue Chicago Leadership Education 233

Nonprofit Marketing Guide

APRIL 23, 2012

I’m headed to Austin, Texas today to teach a workshop I’m calling “So What and Who Cares? These are the essentials that I teach in the message development section of the Total Focus Nonprofit Marketing Workshop , for example. You answer the So What? But what does that mean? to convey those core messages.

Texas 77

Texas How To Austin Social Media 77

Event Industry News

JULY 17, 2018

Evolution Dome, market leader in the design and supply of Temporary Inflatable Structures to the events industry this week announces its latest strategic move towards offering a fully global solution. . Ash Austin, Director of Evolution Dome Comments: “This is a really exciting time for both Evolution Dome and McCarthy Tents & Events.

Detroit 75

Detroit Austin New York Project 75