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Only a few have integrated AI into their operations, primarily in marketing and communications. Freeman released a survey report describing how Gen Z professionals view live events , how their feelings compare with those of their older peers, and how event marketers can apply the insights to better reach this group. Gen Z and events.
Associations usually rely on corporate marketing budgets for sponsorship revenue. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market. It’s one thing to say that you can meet your goals using technology. Sorry, soapbox topic. I always julienne and sauté my greens.
Amanda Milligan, Content Marketing Institute ). A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems.
The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.
Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Choosing the right software, platforms, and technology partner is crucial to the success of your organization. Host: Association Women Technology Champions. Host: ASAE. .
Lime Venue Portfolio is delighted to announce that Jo Austin, currently serving as Sales Director, has taken on an additional leadership role as the new Conference & Events Sustainability Lead for Compass Group UK&I.
McConaughey is somewhat of a favorite son here in Austin, where he attended the University of Texas, got his start in films with the locally shot movie, “Dazed and Confused”, and built a colorful reputation with his unique and carefree lifestyle at the Pecan Grove RV Park, located near the epicenter of the Keep Austin Weird movement.
DelCor published two good posts in the last week – one suggests the questions you should ask the references provided by technology vendors. Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. More info/register. *All Tue 2/14 at 1 p.m.
DelCor published two good posts in the last week – one suggests the questions you should ask the references provided by technology vendors. – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics.
Let’s commiserate over some Mixed Links… Early Bird registration for the 2015 Nonprofit Technology Conference in Austin ends December 15th. ” Jody Johnson at npEngage gives you 3 Factors to Consider When Evaluating New Technology. Are you ready for the holidays? Me neither! Kivi and I hope to see you there!
WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.
They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: Association Technology Women Champions Mon 3/27 at 8 a.m. Host: Association Women Technology Champions Wed 3/29 at 8 a.m. Association staff retention. Location: Chicago IL.
WBT Systems shares 11 issues that should be on every association’s radar in 2020 and beyond , especially those offering online learning programs, including learner self-reliance, market expansion, competition, learning pathways and more. Austin Kleon ). Bill Cushard, Director of Marketing, ServiceRocket. Career Contessa ).
Oveit , the fintech company headquartered in Austin, Texas, USA, is exhibiting this year at International Confex. Our technology is set at the border of the cloud and localised (offline) payments, allowing payments to be processed even if the internet connection is lost. Experiential marketing. Here’s what they have to say….
MemberSuite explains how to help your team overcome change fatigue when you’re planning an AMS or other technology implementation. This strategy allows sponsors to meet their marketing goals while contributing valuable information and education to your members and market. Austin Kleon ). Sponsorship. Joey Lorich ).
Austin Kleon ). Presenters: Sarah Sain, director of content for member communications, and Kelly Clark, manager for online marketing, Naylor Association Solutions. Find out how infusing event technology into events helps facilitate networking opportunities for attendees. Host: ASAE Marketing Section Council. 1 CAE credit.
Early Bird registration for the Nonprofit Technology Conference by NTEN ends December 15th. The conference will take place in Austin, TX March 4th – 6th. That’s less than 10 bucks a week for training on direct mail, social media, content marketing, branding, annual reports, and so much more.
Kivi and I finalized travel plans for our trip to Austin for the Nonprofit Technology Conference in March. Find out if you’ve made a resolution that will be too hard to keep regarding your marketing and fundraising goals. OK, OK, I’m a little late, I know. We hope to meet you there!
I like the curated approach of the MIT Technology Review’s Coronavirus Tech Report. Tirza Austin believes mentoring is “not a year-long, one-on-one relationship.” Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects.
The roadshow will allow visitors to get hands-on with engineering and electrical equipment from 15 leading technology suppliers. Managed by global roadshow expert Event Marketing Solutions (EMS), the tour will deliver an immersive and memorable experience to key customers and educational facilities across the country in the coming year.
I expect we’ll hear more announcements in the near future about the acquisition of other association technology firms. Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technologymarket on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department.
One of the firms hoping to fill it in Austin is doing something unusual for an app of its nature: organizing itself as a community-driven nonprofit. The failure of a ballot measure backed by Uber and Lyft led the two companies to leave the market in Austin, Texas. Now the nonprofit sector is looking to fill the void left behind.
Learn how to evaluate an Association Management Software based on important, often overlooked criteria; avoid hidden costs you may not see on the surface; and attract next generation thinkers and staff with a strong technology platform. Discover actionable and innovative solutions for common AV technology needs. More info/register.
Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.
The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.
Usability testing is the latest version of that phenomenon—and it’s a good thing to learn about over on the Fionta blog since it solves lots of problems and increases the value of your technology investments. Brandt Krueger, Technical Producer, Event Technology Consulting. Host: Brandt Krueger, founder Event Technology Consulting.
The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Are your technology capabilities aligned with your mission? A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Fri 7/9 at 12 p.m.
For the first time since the pandemic started, South by Southwest® Conference and Festivals (SXSW®) is going back to in-person events, selecting Grip, the AI-powered event, networking and matchmaking platform as its event technology partner. We’re reinventing SXSW for 2022, and technologies like Grip help us with that mission.”.
It’s a good start, for sure, but you know your market segments best. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Hosts: Association Women Technology Champions and ASAE.
From content creation to hosting and marketing, Matchbox Virtual Media can help your organization move into the virtual world without losing any community engagement from either the attendees or the speakers. Matchbox Virtual Media. Contact for pricing.
The traditional marquee is king in New Zealand and the events market is ripe for disruption by Evolution Dome’s innovative inflatable structures. With its award-winning sealed Air Beam technology and high wind rating, Evolution Dome can adapt to both outdoor and indoor events.
Women in technology. Association Women Technology Champions (AWTC) invites you to nominate one, two or three women whom you believe should be recognized for their contributions to the advancement of technology in associations. Mike Agron, Content Marketing Institute ). Pia Callesen, Psyche ). Stu Sjouwerman, KnowBe4 ).
Ashley Austin, director of Evolution Dome, explained, “The new model promises to unite the straight airflow and ease of installation of axial fans with […]
To reach new audiences, the American Chemical Society targeted “micro-influencers” at the South by Southwest conference, creating a ripple effect that fueled a membership marketing campaign. But not all influencers are defined by their star power or follower counts. One video was designed to reach professionals in the food industry.
Confirmed participants include Jason Popp, president of marketing solutions for events specialist Moss, who’s also on the Virtual Events Institute board, Rachel Wimberley, Tarsus Group’s US executive vice president, and Scott Wilcox, chief innovation officer and partner at SXSW, the Austin Texas festival which will be fully online in 2021.
JM: We’ve put the product out there and are starting the marketing campaigns. I talked with Austin Childers, Community Manager for Map Dynamics, and Alexis Simoneau, account manager for Map Dynamics, to find out more. I could very easily just give up but I didn’t want to do that. I didn’t want to let my team down. . AS: I was stoked.
David Soto, a seasoned technology sales practitioner with over 20 years of experience, is this month joining Zuant as VP of Sales, USA, to further build on the company’s growing success in North America.
Evolution Dome, market leader in the design and supply of Temporary Inflatable Structures to the events industry this week announces its latest strategic move towards offering a fully global solution. . Ash Austin, Director of Evolution Dome Comments: “This is a really exciting time for both Evolution Dome and McCarthy Tents & Events.
Agency: Event Marketing Solutions (EMS) Formed: 2000 Annual Events: 100+ Staff: 11-50 Offices: 2 www.eventms.com. Formation: Keith Austin launched EMS in Cheshire in 2000 after 15 years of running an agency focussed on providing dealer support programmes for Peugeot and Nissan. Leadership: Keith Austin.
Inspired by these women, and to continue to shine a light on women in association technology, we interviewed three Fonteva & Protech women executives about their careers. Belonging in Tech It’s a common misconception that coding is the only career available in technology. I was working at an environmental advertising agency.
But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.
EventsCase, a pioneering event management software provider based in London, has successfully branched out to the United States with its new office in Austin, Texas. The post EventCase expands global market by establishing first office in the United States appeared first on Event Industry News.
Rachel has spent the last 20 years helping organizations implement emerging technologies to advance their business strategies. Community management can be isolating - lots of you probably work as part of a larger marketing or communications team, but you're still the only community person on the team. We've all been there. A workshop.
John Boyle, Technology Alliances & Community, Zenoss. Zenoss debuted its new community in April 2017 at its annual conference, GalaxZ, complete with an updated brand and a new crowdsourced community name, courtesy of its Austin roots: TechZen. Megan Lueders, Chief Marketing Officer, Zenoss.
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