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That’s because email isn’t just about your message. Like other forms of communication, email is meant to connect with people—which means you have to appeal to your audience’s state of mind. Before hitting send on that next message, consider how psychology plays a role in these four email-marketing elements: Frequency.
Yeah, I said it and Im an introvert, so I get how tempting room service or a good book is when a reception or social outing is on the agenda. Snack pack How to ensure your association’s communications cut through the inbox clutter. But Im an adult who understands this: people are the whole point of life. More info/register.
Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase. 2021 Nonprofit Communications Trends Survey. Learn More and Register .
Mon 1/8 at 1 p.m.* – 10 Website and EmailMarketing Best Practices for Small Nonprofits. Hear tips for growing your email list. His newest book, Friend of a Friend , offers readers a new perspective on how to grow their networks and build key connections—one based on the science of human behavior, not rote networking advice.
Mary Cahalane at Hands On Fundraising interviewed Francesco Ambrogetti about his book, Hooked on a Feeling. 5 Secrets of EmailMarketing Geniuses. Learn the secrets of emailmarketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an emailmarketing campaign, and 6 emailmarketing mistakes to avoid.
Is your collection of Nonprofit Marketing Guide e-books complete? When you register for a free membership with our Learning Center , you can download all four of these e-books at no charge: 2011 Nonprofit Communications Trends Report. The First 100 Days of Your New Nonprofit Marketing Job.
Last month, I attended eM+C’s All About Email LIVE! emailmarketing conference. A whole day dedicated to improving email? “Emailmarketing is simple,” you’re thinking. “Email is a workhorse, meant to be quick and cheap, not fancy and time-consuming,” you say.
Focus on values shared by different segments instead—which is also the advice offered by David Allison in his book about Valuegraphics. Hear the latest digital trends, email best practices and emerging tools you’ll need to step up your emailmarketing performance. Dienst at PCMA Convene. More info/register. .
Jump Start Your Simple Rules for Communications Workflows. Communications Planning That Works Master Class. EmailMarketing Trends for Nonprofits for 2022. Jump Start Your Email Re-Engagement Campaigns. Scores of downloads like e-books, worksheets, templates, and more. Jump Start Your Brand and Style Guide.
. – Corporate Partner Engagement for Nonprofits: Getting Started Corporate partnerships offer a significant source of funding and other resources, but they require careful planning, consistent communication, and a willingness to collaborate to achieve shared outcomes. More info/register. Host: Black In Events Network Thu 7/6 at 1 p.m.
This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. Secrets to Communicating Technical Topics to Non-Technical Audiences. More info. (1
8 ways to read the books you wish you had time for. Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Presenters: Mike Tringale, vice president, communications and public affairs, for the Consumer Healthcare Products Association. Host: ASAE Greater Washington / National Capital Community. 1 CAE credit.
Emailmarketing news. Make sure staff who have anything to do with IT or emailmarketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what emailmarketers and their IT colleagues need to do. More info/register. More info/register. Host: WorkerBee.TV
This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. Secrets to Communicating Technical Topics to Non-Technical Audiences. More info. (1
In the future, I’ll also include websites, blogs, and books. Learn how to leverage your website, AMS, and emailmarketing platform to personalize the audience experience. This week’s list is light on the webinar options-last week’s list included four webinars-so I added a podcast and an online conference.
If you are interested in working with local businesses for marketing and fundraising, take note: We are hosting a webinar with Joe Waters on Setting Up Marketing and Fundraising Partnerships with Local Businesses on August 18. EmailMarketing. Wishing you could get more supporters to open your emails?
I’d love to go to Chicago for the AMS Fest, but…too many conferences, too little time and money, sort of like books. Here’s the webinar line-up for the association community for the week of May 2. EDT* – 10 Website Design and EmailMarketing Best Practices for NGOs. Tue 5/3 at 1 p.m. More information. Host: OnGood.
I’d love to go to Chicago for the AMS Fest, but…too many conferences, too little time and money, sort of like books. Here’s the webinar line-up for the association community for the week of May 2. EDT* – 10 Website Design and EmailMarketing Best Practices for NGOs. Tue 5/3 at 1 p.m. More information. Host: OnGood.
Yesterday we opened the annual Nonprofit Communications Trends Survey for 2013 and we already have about 200 responses. Participate in our survey (more than 1,200 nonprofits did last year) and you can request a free copy of the 2013 Nonprofit Communications Trends Report, to be released in January.
Marketing agency THD shared What They Learned About EmailMarketing During the Pandemic. May 28: Do This Not That: New Rules for Marketing Success in the Rest of 2020 with Kivi Leroux Miller. Two-Part Series] Learn how to create an effective communications plan that helps you make real progress.
It’s from Meditations from the Mat by Rolf Gates, a daily reader for yoga practitioners and one of my “desert island” books. EmailMarketing in 2017: Trends, Data and Best Practices. See what emailmarketing strategies and tactics work based on responses from over a hundred marketing professionals.
It’s from Meditations from the Mat by Rolf Gates, a daily reader for yoga practitioners and one of my “desert island” books. EmailMarketing in 2017: Trends, Data and Best Practices. See what emailmarketing strategies and tactics work based on responses from over a hundred marketing professionals.
The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. Using uncommon strategies from her book Elevating Engagement , learn how to create an energized and highly motivated membership.
Let’s unwind with a few mixed links – good stuff for nonprofit communicators. Another must-read is Network for Good’s free e-book The Next Big Event. October 4: Getting Started with EmailMarketing and Fundraising. Happy Friday, everyone! Social Media. Why You Should Ditch Your Next Event by Gail Perry.
We are always here for you as your one-stop nonprofit communications professional development shop. We have amassed not only a great catalogue of nonprofit communications training you can access 24/7, but we also have a generous community of fellow nonprofit communicators and experts available to help you through whatever you are working on.
Learn about the transition from individual contributor to supervisor, essential communication skills, and leader behaviors that positively impact team performance. These are just a few of the key questions Tony will discuss during this conversation about his new book. Host: Marketing General Inc. More info/register.
Boost your Brand – Write a Book! Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week, Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the worldand we have fun doing it! Mon 12/9 at 8 a.m. More info/register. 1 CAE credit. 2025 Gear Up!
COMMUNICATIONS. Vonage : Free Vonage Business Communications services for non-profit organizations within the US, UK, and Australia. Vidyard : Free secure video messaging to enhance internal communications for all businesses. Whispli : Free platform to keep an open line of communication with employees. Until July.
. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? That’s why marketing often falls prey to the classic spray and pray model. .
From Sofia: I’m a visual person–recent cards, postcards and of course books, adorn my work-from-home space. Here is the latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. I’m usually answering emails, making website updates and managing our emailmarketing.
Nimble AMS describes how an AMS helps membership directors better understand members, anticipate their needs, and deliver an optimal online experience and personalized communications and content. Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team (Book Club Discussion). AMS expectations. Board governance.
Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular emailmarketing automation software. Based upon the book Where’s the Office?
Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase. Communications Director Mentoring Program. Register Now.
Last week, in-person social gatherings returned to my calendar, including my first book club dinner in more than a year. Increasing send volumes and inbox competition are creating significant new deliverability challenges for emailmarketing programs across the globe. Event Talk Live: Booking the Best. Thu 5/20 at 2 p.m.
As you may know, I am in the middle of writing the full-length, printed book version of Nonprofit Marketing Guide, to be published in Spring 2010 by Jossey-Bass. So I decided to make the first chapter of the book a summary of these assumptions. So I decided to make the first chapter of the book a summary of these assumptions.
The most effective communications strategies so you can make important decisions on the fly. The power to be taken seriously at work and have authority in your position as a nonprofit communicator. Thank you so much! ” – Emily Roush-Bobolz, Communications Manager at Hemophilia Federation of America and All-Access Pass Holder.
PropFuel describes why and how this innovative approach to communicating and engaging with members and customers is so successful. I still remember the moment years ago while reading Carol Dweck’s book, Mindset: The New Psychology of Success , when I realized with horror, I had a fixed, not growth, mindset. Growth mindset.
I released the 2012 Nonprofit Communications Trends Report yesterday to everyone who requested an advance copy. Only ¼ of nonprofits (24%) have a written and approved marketing plan for 2012. Only ¼ of nonprofits (24%) have a written and approved marketing plan for 2012. These are the Big Six of nonprofit communications.
I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Professional Development Townhall: Do This, Not That: What’s Working NOW for EmailMarketing. Host: ASAE Professional Development Professionals Community. Camille White-Stern, Communications Manager, Splash.
Communications and Fundraising. She gives some useful tips on how to effectively communicate with your supporters. I especially liked this one since I cater to nonprofits whose communications and marketing departments are usually very short staffed. Nonprofit Marketing Training. What’s the biggest problem?
Here’s what I have picked out for you this week… Need help getting started with email campaigns? Take a look at EmailMarketing Best Practices: How to Create a Campaign from Scratch. Is content marketing a new role for you? Everyone ready to end this week with some Mixed Links? Nonprofit Training.
Our main goal at NonprofitMarketingGuide.com is to provide training and mentoring for nonprofits who have small communications staffs and budgets, but big enthusiasm and ideas. With one simple registration you get: Free E-Books and Downloads: 25 Metaphors Nonprofits Can Use to Get Their Messages Across – and the Decrepit Dozen to Avoid.
You wouldn’t really consider an email reply written back to a team member as “email copy” But the writing in your dues reminder emails? Why your email copy matters. For new members especially, emailcommunication can help build relationships. The right words make a difference.
CEO’s First 90 Days: Breathing Tips for the Other End of the Fire Hose (Book Discussion) Whether you’re considering applying for your first CEO job or have already signed a contract, preparing for your arrival is one of the most important things you can do. Fri 7/14 at 4 p.m. – More info/register. Host: Fridays@4 Mon 7/17 at 8 a.m.
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