Books Event Planning Marketing 
Reid All About it
FEBRUARY 7, 2025
Yeah, I said it and Im an introvert, so I get how tempting room service or a good book is when a reception or social outing is on the agenda. Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. Microlearning. 1 CAE credit.
Jamie Notter
DECEMBER 5, 2018
Maddie and I are BEYOND excited to announce the release of our next book, The Non-Obvious Guide to Employee Engagement (for Millennials, Boomers, and Everyone Else!). Ours is one of the first three to be released on January 1 (Rohit wrote one on Small Business Marketing , and Andrea Driessen wrote one on Event Planning ).
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EventMobi: Association Events
JUNE 19, 2024
Every event planner knows that audience engagement is key to event success. There are a few tried and true strategies: book top-level speakers, invest in an event app to increase engagement onsite, and provide them with plenty of networking opportunities. But what if you’re looking for something different?
Reid All About it
FEBRUARY 26, 2021
It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.
Reid All About it
APRIL 10, 2020
Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content.
Reid All About it
JUNE 23, 2023
Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Event apps. You’d think every attendee would use your event app, but that’s not always the case. However, their event experience—and your sponsors’ satisfaction—would improve if they did. 1 CMP credit.
Reid All About it
AUGUST 30, 2024
Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. Extra credit During a Roman burglar’s heist, a book on the homeowner’s nightstand caught his attention. I’d want to read that book too, but not on the job! Workplace challenges. More info/register.
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