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Yeah, I said it and Im an introvert, so I get how tempting room service or a good book is when a reception or social outing is on the agenda. Learn how to foster cross-departmental collaboration to create new revenue opportunities. Hear lessons from for-profit businesses that associations can leverage to diversify revenue.
Think Like a Media Company: Unlocking Non-Dues Revenue for Sustainable Association Growth Hear about the imperative need for diversifying revenue streams. Learn about strategies for leveraging non-dues revenue opportunities strategically. Learn about strategies for leveraging non-dues revenue opportunities strategically.
Excitement, pride, gratitude—all of these emotions can stem from a positive memberexperience! So how do you improve your memberexperience? Memberexperience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does MemberExperience Matter?
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Boost your Brand – Write a Book! Luke Burgis [A revealing one to ponder.] Tax reform threat. Mon 12/9 at 8 a.m. More info/register. More info/register.
Are you looking for new ideas to increase association revenue? Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the memberexperience , and you’re still falling short of your association goals. Secure sponsorships with well-connected members.
Find out how they are pivoting to engage their 7,000 members and rethink their meetings. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Now is the time to be flexible, adjust your sales outreach efforts, fine-tune sponsor and customer value and expectations, and discover new revenue streams. More info/register.
8 ways to read the books you wish you had time for. Tips to Extend Your Event’s Reach and Revenue. Leverage Data to Drive Member Engagement. Learn how to increase meeting attendance, boost revenue and lower marketing costs, maintain relevance with your members, and overall improve the memberexperience.
How can associations provide corporate partners with valuable access to their member communities ? That’s the question the Professionals for Association Revenue asked several association executives and consultants. As for #3, it works too, but please don’t ask me to write your book, ha ha. Sponsorships. 1 CAE credit.
Networking Discussion: Best Practices for Diversifying Revenue Join your Fridays@4 colleagues for an open discussion about your best practices or challenges in diversifying revenue. Mastering the Art of the Win-Back: Strategies to Reconnect with Lapsed Members Are you looking to re-energize your community and boost dues revenue?
Are you looking for new ideas to increase association revenue? Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the memberexperience , and you’re still falling short of your association goals. Break the mold and increase your event revenue. 2.
Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters member engagement. Sean Soth, Founder & Leadership Advisory Board Chair, Professionals for Association Revenue Wed 11/15 at 2 p.m. More info/register. Elliott Co.,
She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. James Young at Product Community says you need “ a world-class value proposition ” for your association and for each product or experience. Value proposition. What is your association’s secret sauce?
Community by Association Book Chat: Build Your Community with Richard Millington. Personalizing the MemberExperience. Learn new and innovative ways to personalize the memberexperience. Explore both onsite and offsite techniques that can be incorporated into your digital memberexperience strategy.
The Five Dysfunctions of a Team: A Leadership Fable (Book Discussion) We’ll be discussing the book, The Five Dysfunction of a Team: A Leadership Fable , by Patrick Lencioni and exploring why teams fail to thrive and, conversely, what they need to do to move forward and succeed. . More info/register. More info/register.
13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Leverage your AMS data to customize your members’ experience online, ensuring they log in more often, read your content and register for that next big event. Professional Development (PD) Book Club.
Hear about key trends concerning digital transformation and technology, event models, memberexperience personalization, and evolving membership models. ASAE Component Relations and Volunteer Management Book Club Join the ASAE CRVM Book Club to discuss The Four Agreements by Don Miguel Ruiz. More info/register.
You should also check out Sidecar’s online community dedicated to AI and Amith Nagarajan’s (Blue Cypress/Sidecar) new book, Ascend: Unlocking the Power of AI for Associations —I’m reading it now. PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential.
Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Book Club: The Art of Gathering. Professional development market potential. CAE credit.
Oliver Burkeman ) Every self-help book boiled down to 11 simple rules. ASAE Component Relations and Volunteer Management (CRVM) Book Club The Q2 CRVM Book Club selection is The Art of Gathering: How We Meet and Why It Matters by Priya Parker. Renew: Is Your Member Renewal Journey Magical or Miserable? 1 CAE credit.
These three should be on your priority list to ensure a great memberexperience. Failing to keep up with technology may cause your organization to fall behind in its ability to deliver a great memberexperience. Keeping up with member expectations. Help members find answers through personalized content.
You don’t often hear about expeditionary marketing but in times of change, this bold approach could take your online educational programs—and non-dues revenue—to new heights. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue. Get out in front of your customers/members.
Judi Dench was on The Graham Norton Show last week to promote her new book about her life and work with Shakespeare. Creating Personalized MemberExperiences with Your Data What if you could elevate the experience of your own members and delight them with unforgettable moments? What a treasure she is. 1 CAE credit.
. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? More info/register (PAR members only). Location: Washington DC. More info/register.
What percentage of your education revenue comes from selling professional development to nonmembers? Learn the Story and Evolution of ASAE’s Key Non-Dues Revenue Drivers. Chapters can play a key role in membership and revenue growth for your association. You might get some ideas for your association. More info/register.
It can also help you create memorable, targeted, and successful events, experiences and other solutions that answers their needs, boosts your brand, and ultimately delivers revenue and brand loyalty. Hear how you can transform your website into a Netflix-like experience with a positive impact on your recruitment, retention and revenue.
There’s a lot more to Appalachia than what you find in mainstream books and movies. Find out how content personalization can drastically improve member outreach through analyzing interactions and thinking beyond just recipients, as well as leveraging the predictive nature of online activities to tailor the whole memberexperience.
If you only use ungated content, you can’t capture leads and track potential members who might wish to join your association. Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. The bottom line is you’ll need to diversify your content offerings to provide additional value. .
A clever hack for reading more books. Many associations struggle to identify additional sources of revenue and content for their members. Chapters can play a key role in membership and revenue growth for your association. Small Staff Association Book Group. Amy Hager, CAE, Association Success ). Tomasz Tunguz ).
Membership fees provide extra revenue to reinvest back into your mission, and you can give members exclusive perks that reinforce their commitment. But to effectively deliver those perks, engage your members , and maintain steady retention rates, youll need the right membership management software in your toolkit.
Listen to the end to hear his book recommendations. Learn how to be an online magnet to engage stakeholders, attract prospects, and enhance your members’ experiences. Our network committee members will each tell the story of their path to becoming an analyst. . – Host: Professionals for Association Revenue.
13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Leverage your AMS data to customize your members’ experience online, ensuring they log in more often, read your content and register for that next big event. Professional Development (PD) Book Club.
Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable MemberExperience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. Fri 1/28 at 1 p.m. More info/register.
Association members want to learn, and there are multiple different ways publications can support that. For example, an annual event publication could be your biggest print run of the year – and a huge opportunity for revenue growth and boosting member knowledge. Strengthen the knowledge of your members + readers.
Raymond Carver, “Rain” Non-dues revenue. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once? Smart Brevity in the Association World (Book Discussion) The power of saying more with less. Put myself entirely in the keep of this rainy morning. No Soliciting!
26 percent of American adults haven’t read even part of a book within the past year. I came upon a quote this weekend that sums up the state of reading in my house: “Every morning, I have woken up knowing that I will never run out of books to read. Tue 6/18 at 1 p.m.* – Enhancing the MemberExperience with Data Analytics.
CEO’s First 90 Days: Breathing Tips for the Other End of the Fire Hose (Book Discussion) Whether you’re considering applying for your first CEO job or have already signed a contract, preparing for your arrival is one of the most important things you can do. Fri 7/14 at 4 p.m. – More info/register. Host: Fridays@4 Mon 7/17 at 8 a.m.
Forget White Fragility : here are ten books America should be reading about race. How Nondues Revenue Can Help Associations Thrive During (and Beyond) COVID-19. Now is the time to rethink revenue opportunities so your association can fulfill the changing and growing needs of members and other stakeholders. 1 CAE credit.
The weekly list of free educational events and resources for the association community… Member engagement. Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment. 1 CAE credit.
Instead of pulling in, the organization tries to boost revenues by discounting dues and non-dues revenue streams. We see deep discounts on conferences, meetings, research, guide books, membership, and more. When organizations Circle-the-Horses, they degrade the experience. The second path is the Fire-Sale path.
PropFuel describes why and how this innovative approach to communicating and engaging with members and customers is so successful. I still remember the moment years ago while reading Carol Dweck’s book, Mindset: The New Psychology of Success , when I realized with horror, I had a fixed, not growth, mindset. Growth mindset. It can’t be!
And everyone has realized that the shift to a more virtual memberexperience is going to be permanent. Streamline online purchases to improve your member purchase experience. Offer fresh opportunities for partners and exhibitors to connect with your members—and boost your non-dues revenue through their sponsorships.
Although Amanda Kaiser says this post is about how her book came to be , it’s really a valuable lesson about defining membership value and engagement. The Art of Mentoring explains why you should consider a mentoring program for your members. If you plan to shop for a new AMS in the near future, make sure you check this out first.
Membership Growth Rate Retention Rate Demographics Engagement Event Attendance Website Traffic and User Behavior Volunteer Activity Finance Revenue Streams Operating Reserves Leadership and Governance Board Member Engagement. These are statistics you can monitor to assess the strength of your business model and organizational health.
The foundations of an association shape the memberexperience. Every association has a unique way of working to make their members lives easier, and membership structures are the foundation upon which associations work. Associations exist for their membership.
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