CA Marketing Revenue 
Association Adviser
NOVEMBER 27, 2017
For our November poll, we asked Association Adviser readers if they’d rather have more staff to help with membership marketing or more money to help power their membership marketing plans. The results are in: By a slim majority, readers responded that they’d rather have a larger budget for membership marketing.
Reid All About it
APRIL 10, 2020
MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Ami Bera (CA-7) and Rep. Whelan, CDM, President, Marketing General Incorporated. Host: ASAE.
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Association Success
NOVEMBER 2, 2020
That’s where dashboards come in, says digital marketing expert and Salesforce MVP Chris Zullo , who currently serves as the managing director for Dupont Circle Solutions, a Salesforce consulting firm in Virginia. . “A Revenues and expenses. A dashboard, in the simplest sense, is a visual collection of multiple reports,” says Zullo.
Reid All About it
AUGUST 6, 2021
Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? The uncertainty gives you a queasy feeling when seeking sponsorship revenue.
Reid All About it
AUGUST 20, 2021
Presenters: Andrew Pearson, Chief Marketing Officer, Socio. It can also help you create memorable, targeted, and successful events, experiences and other solutions that answers their needs, boosts your brand, and ultimately delivers revenue and brand loyalty. Host: American Marketing Association. 1 CMP credit. Host: Event MB.
AssociationChat
MAY 5, 2021
This acquisition brings together market-leading platforms in the association and corporate markets to serve more customers than any other community solution. At a time when human connection is more important than ever, Higher Logic will expand its offering to customers across new markets and geographies.
Event Industry News
JUNE 19, 2019
Mobile event apps give sponsors a smarter way to promote their brand as well as increasing revenue. Re-marketing {continuous marketing} 5. Exhibitors Lead Capture Generate revenues by helping exhibitors capture leads and automate lead-generation at your event. Name badge generation 8. Event promotion 9. CRM integration.
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