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Association Brain Food: 2.28.25

Reid All About it

They go into detail on the items that belong on your list: reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change. More info/register (ASAE members only). Day One Agency suggests not believing the headlines about Gen Z.

DC 258
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AARC Brings Back 800 Lapsed Members with Automated Win-Back Campaign [Case Study]

Higher Logic

The campaign objective was to reach out to prior members to generate interest and encourage them to rejoin AARC. Read about how AARC automated their online community for better member engagement. Member engagement is well worth the effort.

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How to Choose the Right Event Technology Provider for Your Association: 16 Essential Questions for Vendors

EventMobi: Association Events

The good news is that the right event technology can empower you to deliver better event experiences, increase member engagement , and achieve your overall objectives. Start by identifying the specific goals you want to achieve, such as increasing member engagement, driving more revenue from events , or helping members earn CE credits.

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Association Brain Food: 10.11.24

Reid All About it

Member engagement. Elizabeth Engel of Spark Consulting shares insightful takeaways from a conversation about engaging today’s members , including making space for them and solving the right problems. I don’t usually feature case studies but I’m making an exception for this one. Call-a-member month.

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Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

To make sure an online community was right for their members, the staff paid attention to other state societies and took note of their success with online communities. “We After speaking with them and hearing it was going well, we decided to give it a try,” said Kara Kieran, MSCPA’s director of member engagement.

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

As part of their reinstatement campaign, SNMMI successfully completed four, unique automated workflows for three lapsed member categories. 2 additional renewals came from other member types. We immediately got a return on our investment with the revenue from returning lapsed members.”. The numbers speak for themselves.

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Association Brain Food Weekly: 7.2.21

Reid All About it

Learn how to determine the content that’s going to serve each of your personas and ensure minimal overlap as you seek to move marketing leads to sales leads, sales leads to conversions, and conversions to ever deeper engagement with your organization. Community Case Studies. 1 CAE credit. More info/register. Host: ASAE.