Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Best of 2023: Case Studies in Even Excellence Gain critical insights and learn from the successes (and failures) of the best events of 2023. Member app. Member retention.

Strategy 281

Strategy Video Technology Education 281

Membership Marketing

OCTOBER 21, 2011

Case Study: A Thriving Membership Organization. Case Study: A Thriving Membership Organization. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Speaking Engagements. Speaking Engagements. Publications. Friday, October 21, 2011. ► April. (5).

Case Study 40

Case Study Marketing Price Survey 40

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. Labels: Social Media. There is no doubt that social media efforts can be a challenge. Fundraising with Social Media.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

APRIL 12, 2012

News on Social Media and Membership Marketing. As we continue compiling the data for the 2012 Membership Marketing Benchmarking Report for our upcoming release, I thought that I would share some trends that we are seeing related to social media. Labels: 2012 Benchmarking Survey , Social Media , Social Networking.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

JULY 12, 2010

Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation. As I was thinking about it this week, I came across a post on the LeaderConnect blog that summed up many of my thoughts on the practical uses of social media really well. Tony Rossell.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Labels: Social Media. Using Social Media to Recruit Staff. Case Study. (9). Dues Discount. (4).

Social Media 40

Social Media Recruiting Recruitment Marketing 40

MemberClicks

NOVEMBER 29, 2023

40 Effective Virtual Event Sponsorship Ideas Before the Event: Social media partnered posts Include posts on your social channels that introduce your sponsors or highlight key attractions that include your sponsors. Virtual swag bag Give sponsors an opportunity to include branded swag such as gift cards, discounts, and more.

Video 97

Video Case Study Discount Proposal 97

.orgSource

AUGUST 28, 2023

Associations are ideally positioned to fill that need in a way that social media and other online activities cannot. A social media following doesn’t guarantee that exclusive pedigree. Although an expert who comes with a big social network would be at the top of my list. Watch what is trending online.

Leadership 88

Leadership Social Media Case Study Review 88

.orgCommunity

FEBRUARY 25, 2019

You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Don’t forget social media. Consideration—Now you can create even more meaningful interactions using member specific content such as white papers, case studies, quizzes and videos.

Marketing 68

Marketing Case Study eBook Social Media 68

Freestone

APRIL 11, 2024

Turn long content into short learning opportunities Repackage existing content on social media as quick video clips, or short pieces of content that can bring in a fresh audience. Reference aged content Highlight how an older case study may have managed to help keep your organization agile and relevant throughout the years.

Revenue 76

Revenue Content How To Social Media 76

Association Adviser

NOVEMBER 21, 2016

Moments of economic turbulence provide the unique opportunity to start new businesses, launch disruptive new products, and strengthen customer loyalty – often at a discount,” writes Andrew J. Use online media to communicate more. Has your association been thinking about starting a new eNewsletter, video platform or social media page?

Case Study 60

Case Study Directory Cost Revenue 60

A2Z Events

JANUARY 7, 2025

You can even share data or case studies that show the results of previous events. Use Testimonials and Case Studies If you have had previous successful events, consider yourself lucky because you likely have a wealth of information you can use to share with future guests. billion people.

Strategy 52

Strategy Social Media Case Study Survey 52

Membership Marketing

JANUARY 4, 2011

Because as I continued to read , I found the book to be a very practical and constructive guide on how to go about starting and developing a social media strategy for an association. But what I particularly appreciate about Open Community is the clear call to purpose and focus for social media. Email This BlogThis!

Marketing 40

Marketing Social Media Case Study Price 40

Freestone

APRIL 11, 2024

Turn long content into short learning opportunities Repackage existing content on social media as quick video clips, or short pieces of content that can bring in a fresh audience. Reference aged content Highlight how an older case study may have managed to help keep your organization agile and relevant throughout the years.

Revenue 52

Revenue Content How To Social Media 52

Associations Now

NOVEMBER 4, 2013

More scrutiny of nonprofits, from the IRS to social media, has demanded more resolute leadership. More scrutiny of nonprofits, from the IRS to social media, has demanded more resolute leadership. But that’s not what’s going on here. For one thing, the waters aren’t so steady.

South Carolina 40

South Carolina Connecticut Minnesota America 40

Membership Marketing

NOVEMBER 4, 2010

In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. • What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? Case Study. (9).

Social Media 40

Social Media System Price Survey 40

Membership Marketing

JUNE 20, 2012

The test group received the exact same direct mail package, but the with a $31 discount taking the price down to $199. The question often comes up whether the discounted price members will renew at the same rate as those who paid the full price. Case Study. (9). Dues Discount. (4). Social Media. (5).

Marketing 40

Marketing Price Discount Recruiting 40

Membership Marketing

DECEMBER 22, 2011

Hotel Discounts. Overnight Shipping Discounts. Rental Car Discounts. Shopping Discounts. Shipping discounts on long haul type shipping 7. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Association Products and Services. Conventions.

Revenue 40

Revenue Discount Directory Price 40

SCD Group

AUGUST 12, 2012

In fact, I’ve heard it said that content is the currency of Social Media. ” It’s your stories, it’s your learned insight, expertise and opinions, it’s your customer testimony and your case studies. Save $100 on your registration: enter discount code SCDGROUP. September 4-6, 2012.

Content 40

Content Columbus Ohio eBook 40

Membership Marketing

APRIL 4, 2012

• 86% of associations officially use Facebook as part of their social media. News on Social Media and Membership Marketing. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). . • 9.5% of associations offer an unemployed membership category.

Report 40

Report Marketing Price Survey 40

Membership Marketing

OCTOBER 7, 2011

Case Study: A Thriving Membership Organization. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). . ► April. (5). ► March. (4). ► February. (1). ► January. (3). ▼ 2011. (29). ► December. (4). ► November. (2). ► May.

Marketing 40

Marketing Case Study Price Survey 40

Membership Marketing

OCTOBER 20, 2011

Case Study: A Thriving Membership Organization. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). . ► April. (5). ► March. (4). ► February. (1). ► January. (3). ▼ 2011. (29). ► December. (4). ► November. (2). ► May.

Marketing 40

Marketing Price Case Study Survey 40

Membership Marketing

APRIL 23, 2012

• Associations that offer an “early-renewal discount” were more likely to see an increase in renewal rates over the past year (24% to 19%). News on Social Media and Membership Marketing. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6).

Marketing 40

Marketing Price Survey Report 40

Membership Marketing

MAY 3, 2010

• Dues Discounts. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). The session will take place this Wednesday, May 5, from 9:30 to 11:30. Here is the link to register. We will explore some of the following topics: • Pricing Theory. • Price Points.

Price 40

Price Marketing Discount Survey 40

Membership Marketing

JULY 27, 2010

Practical Uses of Social Media for Association Mar. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). . ► September. (3). ► August. (2). ▼ July. (5). Networking and Career Guidance. Summer Reading. 7 Proven Ways to Grow Your Membership.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 12, 2012

Fundraising with Social Media. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Helpful Membership Marketing and Management Resour. Updated Membership Marketing Tracking Dashboard. ASAE Marketing, Membership & Communications Confer. ► February. (1).

Marketing 40

Marketing Price Survey Recruitment 40

Membership Marketing

MARCH 27, 2012

Fundraising with Social Media. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Helpful Membership Marketing and Management Resour. Updated Membership Marketing Tracking Dashboard. ASAE Marketing, Membership & Communications Confer. ► February. (1).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 14, 2011

In that case, a modest dues discount led to dramatic returns. Also, take a look at my July, 2007 post on discounts (see link below). In this case, I monitored the impact of an initial dues discount over several years and saw virtually no negative impact. Case Study. (9). Dues Discount. (4).

Price 40

Price Products Marketing Discount 40

Membership Marketing

APRIL 27, 2010

The Correlation of Social Media Usage and Membersh. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). ► June. (3). ► May. (4). ▼ April. (4). Comparing Growth Rates of Trade Associations to In. A Tough Year for Membership Organizations.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

JULY 1, 2010

Practical Uses of Social Media for Association Mar. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). . ► September. (3). ► August. (2). ▼ July. (5). Networking and Career Guidance. Summer Reading. 7 Proven Ways to Grow Your Membership.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 9, 2012

Fundraising with Social Media. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Helpful Membership Marketing and Management Resour. Updated Membership Marketing Tracking Dashboard. ASAE Marketing, Membership & Communications Confer. ► February. (1).

Marketing 40

Marketing Price Analysis Survey 40

Membership Marketing

DECEMBER 31, 2009

Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1). Conversion Programs. (2). Corporate Membership Marketing. (9). Cost of Wrong Strategy. (8). Data Analytics. (6).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

DECEMBER 13, 2010

Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1). Conversion Programs. (2). Corporate Membership Marketing. (9). Cost of Wrong Strategy. (8). Data Analytics. (6).

Marketing 40

Marketing Baltimore Maryland Price 40

Membership Marketing

JANUARY 19, 2012

Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1). Conversion Programs. (2). Corporate Membership Marketing. (9). Cost of Wrong Strategy. (8). Data Analytics. (6).

Marketing 40

Marketing Cost Price Survey 40

Membership Marketing

APRIL 9, 2010

• Social Media Ads. • Affinity Media. The Correlation of Social Media Usage and Membersh. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). These include: • Co-Registration Submissions. • Online PR Releases. Awareness.

Marketing 40

Marketing Recruiting Recruitment Survey 40

Membership Marketing

FEBRUARY 21, 2011

This is where I think social media plays a role. Last year I had written a post entitled Social Medial: Manure or Pearls? In case you're interested, it's available at: [link] Vinay. Social media is one answer to where we collaborate, but my answer is membership in an association. Case Study. (9).

Innovation 40

Innovation Marketing Price Survey 40

Membership Marketing

SEPTEMBER 21, 2010

A new member discount is a great idea to test. Case Study. (9). Dues Discount. (4). Social Media. (5). Social Networking. (6). Also, I will be helping to lead a session at the Alexandria Brown Bag Lunch meeting on Thursday, November 18th on this topic. It is free event. November 9, 2010 4:35 PM.

Marketing 40

Marketing Survey Price Discount 40