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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Higher Logic staff trained SNMMI staff to strategically use tools like member personas, sample messaging, compound targeting, marketing automation, and data tracking to communicate with lapsed members. We immediately got a return on our investment with the revenue from returning lapsed members.”. The numbers speak for themselves.

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Looking For a Virtual Events Partner? Be Sure To Ask These 10 Questions

Blue Sky eLearn

if a trade show is a major part of the event revenues that you are looking to replicate then you may want to invest in a virtual tradeshow solution. Talk to at one or two organizations that have implemented the kind of event you need, or at a minimum read a verified case study about how they worked with the vendor. References?

LMS 282
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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

Now as the leader of one of HubSpot’s top agency partners, he will show you how to bring order to your chaotic contacts database, resulting in more relevant emails, fewer unsubscribes, greater customer retention, and more revenue from deals with your contacts. Through a recommendation from someone they already trust. Session Type: Breakout.

Sample 100
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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Practice implementing zero-based budgeting strategies in sample scenarios.

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Building Community with Content

Blue Sky eLearn

Present a challenge and ask for community members to respond with samples. What if learners submitted case studies and the community co-created solutions resulting in a white paper? Ask for contributions to a brain trust you are building together. Develop a peer reviewed wiki for your industry.

Content 144
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What Does an eLearning Consultant Do? The Complete Guide

Forj

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. These challenges could result in dissatisfied members, decreased participation, loss of revenue, and even high staff turnover if the administrative burden is too high. That’s great!

LMS 172
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How to enhance free, gated, and paid content in your content marketing model

Nimble AMS

Ungated content, like blog posts, case studies, podcasts, or infographics, is free for an individual to consume and share. Pros: Paid content, like learning programs, research articles, or journal subscriptions, is a great form of non-dues revenue for your association. Free or ungated content.

Content 119