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This hypothetical scenario illustrates an important truth for all associations operating in the modern age: Your website is a critical tool that must meet your current and potential members expectations in order to keep your community healthy and experience long-term organizational success. Set up a members portal.
Members can browse your online expert directory to find speakers for their events as well as freelancers or guest contributors, like authors. An easily-accessible, searchable directory will save members time and effort trying to fill their event lineup and content calendars. Flexible Online Learning and Certifications.
Association Brain Food readers can earn up to 10 CAE credits with Chris Gloede’s popular live 10-week Association Academy Member Growth Certificate Course for only $499 with Brain Food promo code ACADEMY (a $50 discount). Do You Trust Your Member Data? Learn how data silos alienate members and how to fix them.
Courses can range from a live presentation with a subject matter expert to a virtual simulation or scenario-based learning experience, a comprehensive multi-module and multi-assessment course, or even a course that ends with the learner walking away with a coveted certification. Members-Only Pricing Model. Developers.
Celebrate your nurses in your online community and increase member engagement too. Consider highlighting nurses who have reached 5-, 10-, or 15-year milestones at your organization or recently completed professional certifications. Integrate your AMS with Crowd Wisdom LMS and offer a personalized learning experience for your nurses.
If you help professionals achieve a certification, do the same with a member who used your resources to advance their career. There are many more thank you methods not listed here, including providing food for volunteers while they’re working, giving volunteers free registration for your annual conference, and membership discounts.
Associations traditionally build their organizational structures around products like: membership, events, education, certifications, publications, research, and more. This translates to the core primary outcome for all of us on staff: member and customer retention. So, what does this look like?
Your association’s ecommerce experience can go a long way toward delivering a great memberexperience. . Many factors go into a great memberexperience: onboarding, engagement, and customer service – just to name a few. Present members with special offers. Learn more.
In exchange for this loyal, recurring support, associations offer members benefits like exclusive experiences, invitations, discounts, and even free items. Membership management software is designed to communicate with members, track member engagement, manage payments, and deliver member benefits.
This week, we’re focusing on the opposite end of the spectrum—members who have left your association. It probably comes as no surprise that win-back campaigns are not easy, and you have to tread lightly when you’re aiming to reengage former members.
Claire Hoffman, BizBash ) Survey findings: More attendees register on site now than in the past, and early bird discounts attract event loyalists, not new attendees. (Lee Price, Viewfinder Partners ) Fresh networking ideas for in-person events. More info/register. 4 CAE credits for entire course. More info/register.
Over 50% of consumers say loyalty points and discounts make them stick by a brand longer—and the same logic applies to membership organizations. Your members might not always realize how valuable and welcome their input is–or even know how or where to provide feedback!
While you may feel bad charging members a fee, dues are very important if you want to be able to build a great organization with true value. How often your members are asked to pay their dues plays a big role in their memberexperience and retention. Monthly VS Annual VS Multi-Year Dues. Multi-Year. Membership Tiers.
Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., More info/register. Common Errors in Nonprofit Revenue Recognition and How to Avoid Them Learn about the most common issues with nonprofit revenue recognition, including accounting, presentation, and disclosure issues and errors that are commonly missed by nonprofits.
Understand the member value your organization offers, and communicate it in an engaging way during your membership recruitment campaigns. For example, offer new members a special discount toward a future event, online learning opportunity, or webinar registration. Evaluate your resources. Offer an incentive to join.
However, to be honest, the Burning Man organization’s Low Income Ticket Program opened the doors for my participation, accepting my application and awarding me a discounted ticket. Once upon a time, I thought the same thing.
Reinforce the value of membership by reminding members of the benefits they have taken advantage of, such as event discounts and learning opportunities. Let members know about upcoming events and opportunities they’ll miss if they do not renew.
However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits. Easily complete sales An LMS that provides an online shopping cart makes it easy for your members to add all the content they need. Can your current LMS deliver?
Whether it’s your empowering mission, a vibrant community of like-minded individuals, or industry-specific certifications and exclusive programs, be sure to broadcast the value of membership with your organization. For example, offer new members a special discount toward a future event, online learning, or webinar registration.
Some professionals have to become members to maintain their certification or license. Some professionals have to join to get the conference discount. Are the associations with the golden handcuff structure luckier than at-will associations? Some professionals join their association because that is just what people like them do.
Consider investing in your continuing education (CE) program to drive non-dues revenue and attract and retain more association members. Community Brands research found that 77% of association professionals plan to develop and improve CE education and professional development programs to enhance the memberexperience.
By enhancing your memberexperience and giving membership benefits that resonate, your association can maximize your member ROI. Some popular benefits you can consider providing members with include: Membership community and networking opportunities. Continuing education and certifications. Volunteer experiences.
Members gain advantages too, from discounted dues to access to more programs and services. If your association has a national-chapter setup, chances are good you’ve considered the idea of a joint membership model, which offers members a dual enrollment and might come with extra discounts or benefits. I love Big Macs.
By enhancing your memberexperience and giving membership benefits that resonate, your association can maximize your member ROI. Some popular benefits you can consider providing members with include: Membership community and networking opportunities. Continuing education and certifications. Volunteer experiences.
By enhancing your memberexperience and giving membership benefits that resonate, your association can maximize your member ROI. Some popular benefits you can consider providing members with include: Membership community and networking opportunities. Continuing education and certifications. Volunteer experiences.
Filling out your survey and submitting positive feedback are signs that these members are engaged and likely interested in attending future events. Consider developing a specialized newsletter for these members to share event news, discounts, and updates. Gamify the memberexperience. Develop an online community.
If you’re feeling nervous about membership renewals , you can offer early-bird discounts and other incentives to encourage members. Tiered Pricing Tiered membership pricing is popular for organizations because it appeals to distinct member personas. Coupons and discounts – Who doesn’t love a good deal?
Looking at multiple data points together, the study shows how the importance of various member benefits changes throughout the member journey – both through the member lifecycle and career stage. Remind members of the benefits they have not yet taken advantage of, and that there’s still time to do so.
A few other perks you could offer include: A discount on dues (like a “new member promo” of 10% off annual dues) Free tickets to a conference in your industry Entry into a giveaway for all new members Gift certificates to local businesses, cafes, restaurants, etc.
Protech’s membership management features create positive memberexperiences and free up your staff’s time. The solution uses single sign-on features to give members access to your online offerings, uses a mobile-friendly interface, and keeps billing and making payments simple and convenient. Financial management. E-commerce.
This software makes managing the large amounts of data your association collects simple, illuminating key member insights. From there, you can create engaging programs that focus on memberexperiences, growth opportunities, and enriching events and opportunities.
Connections: Your membership CRM should reflect relationships between members, like membership in the same chapter or employment at the same workplace. Membership level: Your CRM should apply badges, special permissions, or discounts based on membership level when members make online purchases. Event management.
Both of these carry practical implications for how associations can position and shape the memberexperience. Once on board, the same method could be used to spur members toward greater engagement—whether meeting attendance, certification enrollment, or wherever else you want to drive involvement. Status Seekers.
Popular association benefits include: Networking events Coupons and discounts Volunteer opportunities Training and certifications Mentorship programs Once you’ve recruited your first members, be sure to keep them! Sign up for our 7-week email course of member retention best practices. So go for it!
Pros: Unified course and membership experience: By merging the community and course aspects, it boosts engagement and creates a cohesive memberexperience. White-label branding on mobile and web: Gives businesses full control over their brand identity within the app, ensuring a consistent brand experience.
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