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Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep membersengaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Economies of Scale – reduce costs of delivering education programs.
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, memberengagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
ASPE’s community has one thread where members are sharing how COVID-19 is affecting them, which already has 43+ replies. Having a digital home for their members, where members know they can go for support and resources, has allowed these associations to pivot their strategies to support their members and even the rest of the industry.
If that’s you, or even if you think your members are pretty engaged, this is an area where you should be focusing if you want your members to stick around. How to f ix it: Get your membersengaged. Your content is based on real, active data points that inform how you engage with them.
As the year has unfolded, it has been interesting to watch which of these association learning trends have manifested themselves and become important to associations that are looking to enhance and extend their education and certification programs. 4 Ways Education Programs Increase Value for Association Members.
Associations are increasingly well positioned to help members and industries build innovative workforce solutions through their professional development and certification products. Free eBook “Accelerating Strategic MemberEngagement” is available upon request for all Association Executives at www.potomaccore.com.
Website visitors provide their email address in exchange for a download of a tip sheet, checklist, report, or ebook. Upon the completion of a learning pathway, the learner receives a digital badge, certificate, and/or certification. Millennial memberengagement. Industry trends job-seekers must know.
Now CEO of the Club Managers Association of America, CMAA , Morgan pointed out that this level of investment helped NIRI launch its industry Certification Program. Funding Industry Innovation will help align associations with those things that members care most about. The program was a key part of the organization’s strategic plan.
This level of investment helped NIRI launch its industry Certification Program. As the marketplace redefines member expectations look for companies to gravitate to those organizations who move the needle for their industries. The program was a key part of the organization’s strategic plan.
Memberengagement. Journals and ebooks have long since made the shift to digital, and the technologies that support them have become table stakes for publishers. Host: Certification Network Group. Heidi Schreifels, Certification Program Manager, F5 Networks. More info/register. Presenters: Annette M.
In a recent webinar, Reggie Henry introduced many in the association community, including WBT Systems, to the “ reboarding members ” concept—taking time each year to reacquaint yourself with a member’s goals, needs and interests, and reintroduce them to membership benefits and resources. Virtual event ebook. More info/register.
Within the first couple weeks of member sign-up, it can be beneficial to: Send a welcome email Provide a thorough intro package Host a welcome event Connect members with mentors Something as simple as sending out a welcome message can increase memberengagement with your email content by 33% !
Count items that are already being tracked, such as certifications, memberships, registrants/registrations, and connections. But when combined, they provide a model that can help you determine the ongoing value of chapters to helping your association meet its goals of memberengagement, member satisfaction, and overall member growth.
Yes, your members will be using your LMS and you’re getting it for them. They need to report success to you and track memberengagement. So pay attention to the member-facing experience, look and feel but also to the back end of how the technical side of the software works. Videos, MP3s, eBooks – oh, my!
PropFuel makes it clear at the outset of this ebook that they’re trying to sell you on a mindset, not their technology. It’s a new way to approach communication and engagement with members and customers. Learning Subscriptions: A Win-Win for Members and Associations. Association turnaround. 1 CAE credit.
Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. Elisa Pratt, chief global memberengagement officer, ASIS International. Ultimate MemberEngagement: The Power of Data-Driven Decision Making.
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