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The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Hear the latest digital trends, email best practices and emerging tools you’ll need to step up your emailmarketing performance. Association AI. More info/register. . More info/register.
How one association went from a low-cost emailmarketing program to a more efficient process and better data quality to streamline membership renewal campaigns. Veterinary Hospital Managers Association (VHMA) provides veterinary management professionals ongoing education, certifications, and networking opportunities.
Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. Host: Certification Network Group Speakers: Dale Cyr, MBA, CAE, CEO, Inteleos Larry Lynch, CAE, FASAE, Sr. Hear about real-world examples for leveraging data from your emailmarketing, community, AMS, educational programs, and more.
Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of emailmarketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.
Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. This is a pledge everyone should repeat upon starting work each day. Tue 11/24 at 11 a.m. –
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. The Art And Science Of Certification: Building Credible And Engaging Experiences Learn how to craft certifications that truly engage learners and deliver results. Association AI. More info/register. .
Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Email Camp: Email Geek Supershow Defend your title as an email geek with rounds of emailmarketing strategy and inspiration.
Presenter: Gayle Rosnick, CMP and CMP-HC Certification Director, Convention Industry Council. Get a close look at how to use content marketing to support your eLearning programs and what tools are best for promoting participation, engagement and unified learning. – Election & Holiday EmailMarketing Extravaganza.
Brain Food readers can earn up to 10 CAE credits by attending Chris Gloedes popular Association Member Growth Certificate Course.Over 1,000 association execs have finished the course after learning how to conduct research, develop relevant benefits, establish member content gates, evolve recruitment and retention campaigns, and grow membership.
Once they start attending your webinars and finding value, they’ll continue coming back to you for more content – on-demand webinars, conference recordings, online certification and continuing education programs, maybe even your annual meeting. Resource: 6 Key Features of the Best Learning Management Systems.
Gain or maintain professional certification (12 percent). Emailmarketing. One MGI participant said their membership growth was due to “stronger digital presence and online offerings” and “growth in certification customers.” How else can your e-learning programs support membership marketing?
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 5 Secrets of EmailMarketing Geniuses. Learn the secrets of emailmarketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an emailmarketing campaign, and 6 emailmarketing mistakes to avoid.
Once they start attending your webinars and finding value, they’ll continue coming back to you for more content – on-demand webinars, recordings from conferences, online certification and continuing education programs – you name it. But first, win their trust by offering them insightful and engaging content at no cost! Promote Your Webinars.
For example, if you have a prospect who regularly visits your professional certification pages, you could add them to a campaign that nurtures those interests. To encourage your prospect to join, make sure they know that members have full access to even more details on certification, as well as the certification program itself.
14 NEW Quick Tips to get EMAILS Opened & Clicked Discover the latest in emailmarketing and see what new trends are increasing open rates and setting you apart from the crowd. Location: Washington DC. More info/register. 2025 Gear Up!
To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. To generate non-dues revenue from these webinars, try charging a small registration fee since you’re offering exclusive content from your annual event.
Email Camp: Email Geek Supershow Defend your title as an email geek with rounds of emailmarketing strategy and inspiration. Host: Sinch Email Wed 9/25 at 12 p.m. to 1:30 p.m. More info/register. Host: OnBoard Speaker: Donna Hamlin, Managing Partner, Founder and CEO of BoardWise Thu 9/26 at 1:30 p.m. –
Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular emailmarketing automation software. Quick hits. Tue 1/11 at 10:30 a.m.
Google also offers a free certification to help you get up to speed with the tool. For sending amazing emails: Mail Tester : Want to know where your emails land on the spam scale? Adjust accordingly to make sure you’ve got great email deliverability. Really Good Emails compiles clever emails so you can do just that.
Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Growing Non-Dues Revenue.
Host: Fridays@4 Speakers: Samantha (Sam) Evans, ICE-CCP, CAE, MBA, Certification Manager, International Association of Accessibility Professionals Haley M. The goal of an EPC (Email Preference Center) is rooted in maintaining compliance and adhering to CANSPAM laws. More info/register. Location: Chicago IL. More info/register.
Other revenue-generating programs include: Certification programs. Certification exam study aids , such as study groups, prep courses, flashcards, and practice exams. To leverage these potential revenue sources, you need an AMS that can help you manage events, certifications, career center, subscriptions, and advertising.
If the answer is better email performance, you’re in the right place. We’ve assembled a crack team of Validity Email Strategists who help emailmarketers across the world solve their trickiest email challenges. Host: Certification Network Group. What’s on your holiday wish list this year? More info/register.
Host: Certification Network Group Speakers: Katie Hall, Founder and CEO of Claira Jasmine Rockett, Deputy Director of the Inteleos Point-of-Care Ultrasound Certification Academy Bill West, MBA, ICE-CCP, EVP, Global Skills X-Change, and Chief Credential Services Officer, Cornerstone Strategies David Wilcox, M.S., Location: Chicago IL.
Predict which member benefits will increase membership and highlight those benefits in automated emailmarketing campaigns. Leverage artificial intelligence and predictive analytics to increase membership. Increase efficiency.
Keeping certifications in the domain of associations at [link] #assnchat #assnprofs pic.twitter.com/s969WlcmUJ. Garth Jordan writes on Association Success that, with LinkedIn’s new focus on certifications—a space traditionally owned by associations—organizations that aren’t willing to reinvent themselves face a dim future.
Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. – How to Personalize 5 Must-Have Email Templates. Since emailmarketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Credentialing on the blockchain.
Emailmarketing news. Make sure staff who have anything to do with IT or emailmarketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what emailmarketers and their IT colleagues need to do. If it intrigues you, check it out—12 CAE credits too.
I also have a certificate in Social Journalism (distance learning at Periodismo.net) and certification in Conflict Mediation. I’m a former treasurer of the Association of Journalists of Puerto Rico (2008 to 2013). For me, Communications are important for nonprofit organizations because help them to execute their mission.
Who’s opened your email newsletter and clicked on links to content? You may need the assistance of marketing automation or emailmarketing software to identify these members. Who regularly visited your website to read content or download resources? Moving Members Along the Digital Readiness Spectrum.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. AWTC Salon: Degrees, Certifications, and Your Career. Participate in an interactive discussion about the value of advanced degrees and certifications. Do degrees and certifications help your career? Tue 8/10 at 11 a.m. –
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The certifications, licenses, certificates, and other credentials offered by your learning business can address the needs of both learners and employers. Guest: Michael Butera, President & CEO, Association ActiVision.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. A new episode is posted every Monday by 1 p.m., or subscribe for updates. Host: Rogue Tulips LLC. Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC. All times are Eastern Daylight Time unless otherwise noted.
While AMS features vary from vendor to vendor, a few core components include: Membership database Community engagement tools Emailmarketing and communication Financial management Reporting and analytics Website builder and management Essentially, an AMS is your core tool for managing your association's day-to-day operations.
Grow membership and revenue fast with sales funnel and marketing automation. Keep members engaged with event management, member forums, and educational certification tools. Part of what makes GrowthZone so unique is that we fully customize your AMS to fit the specific needs of your association. YourMembership.
In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. A few quick hits before we get to this week’s list of free webinars: Keep an eye out for these top 11 phishing email subject lines.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – How to Personalize 5 Must-Have Email Templates. Since emailmarketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Check out Cecilia’s Nonprofit Executive Spotlight series too.
Associations are looking for innovative association management software (AMS) like emailmarketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Certifications and credentials.
Ubersuggest : Free plan for Neil Patel’s Ubersuggest, to generate keywords for content marketing strategy and production. SALES AND MARKETING. Benchmark : Free trial of emailmarketing solution. Hatchbuck : Free trial of the company’s all-in-one sales and marketing platform. Email support@wistia.com.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Personalization vs. Control in EmailMarketing Content. A new episode is posted every Monday by 1 p.m. Hosts: Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC. Tue 6/2 at 12 p.m. Thu 6/4 at 1 p.m.
Katelyn Baughan created an automated welcome series for The Children’s Inn at NIH that nurtured new donors over time instead of throwing them into regular emailmarketing. Today, Katelyn shares how the new welcome series fit into their revamped emailmarketing strategy, how it was implemented, and its results.
WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.
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