Nonprofit Marketing Guide

OCTOBER 22, 2018

Katelyn Baughan created an automated welcome series for The Children’s Inn at NIH that nurtured new donors over time instead of throwing them into regular email marketing. Today, Katelyn shares how the new welcome series fit into their revamped email marketing strategy, how it was implemented, and its results.

Newsletter 83

Newsletter Email Marketing Maryland Communications 83

WBT Systems

JULY 25, 2017

Who’s opened your email newsletter and clicked on links to content? You may need the assistance of marketing automation or email marketing software to identify these members. Who’s participated in F2F programs but not in online programs? Who regularly visited your website to read content or download resources?

LMS 218

LMS Mooc Course Education 218

Reid All About it

OCTOBER 11, 2019

Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Quick hits before we get to next week’s free webinars: Scientific insight on why you never seem to have enough time.

DC 50

DC Washington Education Content 50

ISAE

FEBRUARY 4, 2025

While AMS features vary from vendor to vendor, a few core components include: Membership database Community engagement tools Email marketing and communication Financial management Reporting and analytics Website builder and management Essentially, an AMS is your core tool for managing your association's day-to-day operations.

Tools 40

Tools LMS Software Learning Management System 40

Reid All About it

JULY 16, 2021

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing.

Revenue 195

Revenue Strategy Video Education 195

Reid All About it

SEPTEMBER 30, 2022

Newsletter engagement. Side note: I subscribe to a ridiculous number of newsletters, but I always open Marginal Revolution because I know it contains only two short posts. Host: PCMA Digital Event Strategist Certification. Johanna Morlock-Abbasi, assistant director of email marketing, Bradford Exchange.

Blended Learning 41

Blended Learning Education Software Marketing 41

Forj

MARCH 8, 2017

As an association professional reading this blog, you are likely providing courses or certification programs for your members. Keep in mind your audience (marketing best practice #2) and where they are in the buying cycle. Use your social channels, newsletter, and email marketing. Step 5: Promotion Strategy.

Video 70

Video Process Certificate Course 70

MemberClicks

FEBRUARY 9, 2023

Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members. So, email marketing should be one pillar of your membership marketing plan.

Strategy 98

Strategy Marketing Tips Email Marketing 98

GrowthZone

NOVEMBER 23, 2020

Email marketing. Email marketing. Education subscriptions and certifications. Personalized email campaigns. Website Certifications and training. Email marketing. Social media capabilities Certifications. Campaigns and email marketing. Website CMS. Donor management.

Membership Management 78

Membership Management Software Directory System 78

EventMobi: Association Events

OCTOBER 19, 2023

Spread the word about your membership drive via: Social media platforms Email marketing campaigns Special membership campaign events Partnerships with local businesses and influencers Spotlights on your local radio, TV, and newspaper Paid online ads And more!

How To 130

How To Discount Social Media Software 130

Freestone

MARCH 4, 2024

An association marketing strategy can also help you boost learner retention. Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Try to craft learner personas based on age, career, certifications, training, and more.

Strategy 52

Strategy Marketing How To LMS 52

Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. With Fonteva, you can offer certifications, learning events, online courses, and more. Live events.

Member Engagement 59

Member Engagement Strategy LMS Association Management 59

MemberClicks

DECEMBER 19, 2023

Members pay a fee for access to relevant perks, such as conferences, networking, or certifications. Engagement Tools : Online classes, newsletters, and group workshops. Integrated Marketing : Manage subscriber lists and updates in one place. Marketing Tools : Social media and email marketing functionalities.

Directory 52

Directory Software Discount Tools 52

MemberClicks

JANUARY 6, 2022

A few perks you could try include: A discount on dues (like a “new member promo” of 15% off annual dues) Free tickets to a conference in your industry Entry into a giveaway for all new members Gift certificates to local businesses, cafes, restaurants, etc. Offer a positive, engaging welcome series. Call prospective members. Put up flyers.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

A few perks you could try include: A discount on dues (like a “new member promo” of 15% off annual dues) Free tickets to a conference in your industry Entry into a giveaway for all new members Gift certificates to local businesses, cafes, restaurants, etc. Offer a positive, engaging welcome series. Call prospective members. Put up flyers.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

Disciple Media

SEPTEMBER 18, 2023

Efficient email marketing tools. Efficient communication: Send newsletters, alerts, or personalized messages to members. It’s crucial, however, to always review an app’s specific security measures and certifications to ensure they meet your organization’s standards. Comprehensive reporting features.

Tools 36

Tools Price FAQ Member Experience 36

MemberClicks

NOVEMBER 22, 2024

Supporting Materials : Mention any optional supporting materials youre open to receiving, such as case studies, testimonials, or additional certifications. For example, All proposals must be submitted through our online portal or Proposals should be emailed to.

Proposal 52

Proposal How To Project Review 52

Fonteva

SEPTEMBER 30, 2019

Associations often provide educational opportunities, courses, and events to help their members educate themselves or even grant them official certifications. Assessments and certifications. You can award certificates to members who complete the classes and tests. Targeted emails. Email marketing.

Association Management 40

Association Management Software Association Software Tools 40

Reid All About it

JANUARY 24, 2025

Earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course. Lately, several of my newsletters have mentioned an upcoming vote for members of the American Historical Association on Israels actions in Palestine. Membership course. Save $50 with promo code BRAINFOOD. 1 CAE credit.

Arlington 264

Arlington Content Education Member Engagement 264