Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Member Engagement Tools Revenue 254

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DECEMBER 9, 2022

Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. We’ve assembled a crack team of Validity Email Strategists who help email marketers across the world solve their trickiest email challenges.

Colorado 39

Colorado Recruiting Recruitment Survey 39

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SEPTEMBER 20, 2024

Email Camp: Email Geek Supershow Defend your title as an email geek with rounds of email marketing strategy and inspiration. Host: Sinch Email Wed 9/25 at 12 p.m. 2nd Annual Data Analytics Network Data Science Fair (Arlington VA) We are recruiting data nerds to talk about their coolest project.

LMS 264

LMS Revenue Certificate Content 264

Nimble AMS

MARCH 30, 2023

Association management software (AMS) is technology that can manage all aspects of your membership, helping you recruit, engage, and retain members. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. Increase efficiency.

Software 132

Software Member Experience Association Management Technology 132

WBT Systems

JULY 25, 2017

Who’s opened your email newsletter and clicked on links to content? You may need the assistance of marketing automation or email marketing software to identify these members. Recruit technology tutors to provide one-on-one tutorials to fellow members at association events. Digital skills.

LMS 218

LMS Mooc Course Education 218

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JULY 8, 2016

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. Presenter: Gayle Dahlman, Certification Director for the Convention Industry Council’s CMP and CMP-HC Programs. More info/register.

DC 150

DC Certificate Washington Revenue 150

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OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. A few quick hits before we get to this week’s list of free webinars: Keep an eye out for these top 11 phishing email subject lines.

DC 170

DC Washington Tools Certificate 170

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 264

Survey Strategy Project Education 264

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MAY 12, 2023

Host: Certification Network Group Speakers: Katie Hall, Founder and CEO of Claira Jasmine Rockett, Deputy Director of the Inteleos Point-of-Care Ultrasound Certification Academy Bill West, MBA, ICE-CCP, EVP, Global Skills X-Change, and Chief Credential Services Officer, Cornerstone Strategies David Wilcox, M.S., No plan, no progress.

Chicago 201

Chicago Mooc Education Newsletter 201

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Certifications and credentials. Targeted, valuable content.

Leadership 112

Leadership FAQ Member Engagement Member Experience 112

GrowthZone

MARCH 13, 2021

Grow membership and revenue fast with sales funnel and marketing automation. Keep members engaged with event management, member forums, and educational certification tools. Part of what makes GrowthZone so unique is that we fully customize your AMS to fit the specific needs of your association. YourMembership.

Association Management 148

Association Management Software Price Membership Management 148

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Strategy 98

Strategy Marketing Tips Email Marketing 98

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JULY 16, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Check out Cecilia’s Nonprofit Executive Spotlight series too.

Revenue 195

Revenue Strategy Video Education 195

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive?

How To 130

How To Discount Social Media Software 130

Protech

FEBRUARY 26, 2025

When asked what they believe are the top reasons members join their organizations, 67% of association executives said networking with others in the field, 42% said continuing education/professional certification, and 32% said accessing specialized and/or current information.

Membership Management 52

Membership Management Software Directory Price 52

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JULY 14, 2023

Next-Step Career Advice for Meeting Planners Join a frank discussion with a long-time recruitment and placement pro about how the employment landscape has changed for meeting planners since COVID. AI and automation aren’t just the buzz words of 2023, they’re the tools you need to use to lift your marketing efforts today.

Education 39

Education Price Tools Revenue 39

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

SEPTEMBER 20, 2023

Now, members are looking for medical associations that can support their needs and career growth, whether that be through certifications and training or collaboration and networking. Professional associations are responsible for education standards, exams, training, and certifications. It also: Adds member value.

Association Software 52

Association Software Software Organization Certificate 52

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Members pay a fee for access to relevant perks, such as conferences, networking, or certifications. Marketing Tools : Social media and email marketing functionalities.

Directory 52

Directory Software Discount Tools 52

Fonteva

SEPTEMBER 30, 2019

Associations often provide educational opportunities, courses, and events to help their members educate themselves or even grant them official certifications. Assessments and certifications. You can award certificates to members who complete the classes and tests. iMIS – Best for Member Recruitment. Email marketing.

Association Management 40

Association Management Software Association Software Tools 40

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JANUARY 24, 2025

Earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course. The 1,000+ association execs who completed the course learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.

Arlington 264

Arlington Content Education Member Engagement 264

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JANUARY 10, 2025

Brain Food readers can earn up to 10 CAE credits by attending Chris Gloedes popular Association Member Growth Certificate Course.Over 1,000 association execs have finished the course after learning how to conduct research, develop relevant benefits, establish member content gates, evolve recruitment and retention campaigns, and grow membership.

Case Study 252

Case Study Education Strategy Content 252

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FEBRUARY 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Email Marketing Workshop.

Revenue 370

Revenue North Carolina Leadership Technology 370

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APRIL 30, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Conversation with Membership Marketing Expert Tony Rossell About His Recently Released Book: Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Host: Marketing General Inc.

Education 354

Education Technology Strategy Revenue 354

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SEPTEMBER 9, 2022

Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4. Email marketing has never been more difficult than it is today. As inboxes grow more crowded (especially during the holiday sales season), only the best emails will win subscribers’ attention. Tue 9/13 at 1 p.m.

Education 41

Education LMS Technology Project 41

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MARCH 31, 2017

Aptify shares five under-utilized member recruitment tactics. They want to be able to complete full courses, prep for board exams, and earn their certificate – all on their mobile devices. Emma’s Top Email Design Tips. She also shares insightful observations about the other end of the age spectrum too. A must-read.

Raleigh 150

Raleigh DC Washington Charlotte 150

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SEPTEMBER 10, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn about common email mistakes to avoid, content strategy and targeting tactics, and best practices for copywriting and copy placement. Presenters: Higher Logic’s resident email marketing experts, Beth Arritt and Vivian Swertinski.

Education 195

Education Strategy Tips Content 195

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MAY 2, 2025

Once a pipe dream for small and mid-size associations, marketing automation is now within any organizations reach. GrowthZone describes why marketing automation is better than email marketing and how to use it for onboarding and other marketing and engagement campaigns. AI tools course. 1 CAE credit.

Certificate 213

Certificate Chicago Education DC 213

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APRIL 23, 2021

Is it a certificate program or a certification? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. It’s time to take control of your data to determine the heath of your membership retention, recruitment, engagement and revenue to produce the best results. What is the CAE?

Revenue 370

Revenue Strategy Education Content 370

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MAY 20, 2022

MemberSuite recounts the value of certifications and certificate programs to the individual and their employer. With the average email open rate—across all industries—hovering between 16-20%, it’s time to adopt new strategies and tactics to reach your audiences. Promoting credential value. You are not who you were.

Arlington 41

Arlington DC Project Technology 41

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FEBRUARY 14, 2025

In his Wall Street Journal review, Alex Tabarrok calls for voluntary certification, describing licensing as a broken system ripe for reimagining and reform. Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course at Association Academy. Association SEO course. Location: Chicago IL. More info/register.

Chicago 252

Chicago Arlington Education Strategy 252