Nimble AMS

DECEMBER 18, 2024

When you offer early-bird discounts or group rates, you can fill event openings quickly, giving you a better idea of the demand for your events. Consider providing pricing discounts on continuing education courses or certification programs to boost enrollment and increase long-term engagement in your association.

Discount 103

Discount Price Revenue Tips 103

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MAY 22, 2020

Virtual event sponsors/exhibitors. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. Problem-solve strategic career planning pitfalls.

Certificate 369

Certificate Revenue Conference North Carolina 369

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JANUARY 29, 2021

The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual event sponsors and exhibitors. Host: Cvent.

Puerto Rico 370

Puerto Rico Montana Revenue Education 370

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FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. More info/register. More info/register. Host: WorkerBee.TV

Certificate 275

Certificate Denver South Carolina Strategy 275

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. –

Certificate 291

Certificate Price Tools Member Engagement 291

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FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.

Recruiting 329

Recruiting Recruitment Project Technology 329

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AUGUST 11, 2023

Community Marketing Supports Growth (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Host: Certification Network Group (CNG) Wed 8/16 from 11 a.m.

Chicago 195

Chicago Certificate Education Marketing 195

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JUNE 26, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. COVID-19 restrictions on in-person events are forcing associations to quickly move education online so their members can maintain certifications and professional credentials. A new episode is posted every Monday by 1 p.m.

Montana 370

Montana Conference Content Education 370

Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. Encourage current members to volunteer for events or try and recruit others for you.

Tips 201

Tips Software Recruiting Recruitment 201

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DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. The Invisible Workload of Event Planning.

LMS 221

LMS Software Revenue Cost 221

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MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems. 1 CMP credit.

Leadership 207

Leadership Revenue Committee Certificate 207

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SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Why travel to a conference if most of the experience feels like an online meeting? More info/register. 1 CAE credit.

Revenue 281

Revenue Education Innovation Strategy 281

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MARCH 24, 2023

Data-informed event planning. MemberSuite cautions associations against using pre-pandemic data to plan events. They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Association staff retention. 1 CAE credit.

Revenue 233

Revenue Chicago Leadership Education 233

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MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. Location: Chicago IL.

Chicago 201

Chicago Mooc Education Newsletter 201

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APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content.

North Carolina 74

North Carolina Content Montana Revenue 74

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DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. AI for Event Planners: Leverage the Power or Proceed with Caution? Learn how AI can be a game-changer in transforming your event-planning process. 1 CMP credit. More info/register.

Strategy 281

Strategy Video Technology Education 281

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MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. All events are online at Eastern Daylight Time unless otherwise noted. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

Revenue 195

Revenue Virginia Content Technology 195

GrowthZone

MARCH 13, 2021

This article will help you compare and evaluate the best association management software currently on the market. . Select an AMS that will meet all of your organizational needs, such as: member database, email system, convenient billing and payment options, event planning, and website building. Maintain finances and accounting.

Association Management 148

Association Management Software Price Membership Management 148

Event Industry News

APRIL 17, 2019

Event Integrity is launching their Beta marketplace with a lead opportunity program and community in the Colorado market. The global event industry, not including weddings, has a market size of over $1.5 Topics have ranged from “Contracts and Negotiations” to “Making Sense of Marketing Data.”

Industry 98

Industry Denver Colorado Certificate 98

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FEBRUARY 18, 2022

The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Host: American Marketing Association. ASAE research on change. Tue 2/22 at 12 p.m.

Content 39

Content Tips Strategy Marketing 39

NXUnite

MARCH 19, 2024

Fundraising costs, which are the upfront costs associated with fundraising campaigns and include event planning, marketing , and fundraising software investments. While bookkeepers need some basic training to do their jobs well, they don’t need specialized education or certifications.

Tips 130

Tips Handbook Revenue Cost 130

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FEBRUARY 10, 2023

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, you watch as attendees drift away. CMP credit.

Blended Learning 39

Blended Learning LMS Ohio Strategy 39

Reid All About it

MAY 29, 2020

They described it as “a drop-in forum that will bring business events professionals together for authentic connections and topical conversation” in a virtual format. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

SEPTEMBER 25, 2020

He describes what attendees are truly seeking from an event—and it’s not a passive session-watching experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Monetization in Hybrid and Virtual Events. Marketing Manager, Aptify.

Case Study 285

Case Study Conference Price Montana 285

CMA Solutions

DECEMBER 23, 2024

In 2025, members will expect, not just desire, educational resources like certifications, workshops, webinars and courses. For example, a project management association could offer an Agile certification. A digital marketing group might host workshops on search engine optimization (SEO) trends.

How To 40

How To Certificate Member Engagement Course 40

Forj

APRIL 22, 2021

A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Everything that goes into a learning business needs to be supported by staff, technology, and the external market. Virtual event planning. Environmental Scan.

LMS 172

LMS Course Price Learning Management System 172

Reid All About it

MARCH 24, 2017

I’d like to think I’m a wise content marketer (but always learning) and I do have a sensible approach to SEO, much like Sonia Simone from Copyblogger who wrote this article. Sonia was the one who really hooked me on marketing, way back in my CBIA days. Presenters: Myllisa Patterson, director of marketing, CrowdCompass by Cvent.

North Carolina 150

North Carolina Technology Member Engagement Marketing 150

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. They pulled these recommendations from a report by the Council for Adult and Experiential Learning. CAE credit.

Revenue 207

Revenue Chicago Content Leadership 207

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FEBRUARY 17, 2017

Top Trends in Experiential Marketing for 2017. Discover what exciting events are doing in experiential, the role of technology in experiential events and how can you make the most out of it, and cutting edge tactics to get the wow factor. Simple Ways to Use Technology to Improve Your Event. Location: Reston VA.

Charlotte 150

Charlotte DC Washington Technology 150

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FEBRUARY 17, 2017

Top Trends in Experiential Marketing for 2017. Discover what exciting events are doing in experiential, the role of technology in experiential events and how can you make the most out of it, and cutting edge tactics to get the wow factor. Simple Ways to Use Technology to Improve Your Event. Location: Reston VA.

Charlotte 150

Charlotte DC Washington Technology 150

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JUNE 16, 2023

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. Event marketing. Location: Silver Spring MD. More info/register.

Tools 195

Tools Project Revenue Metro 195

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APRIL 28, 2023

The weekly list of free educational events and resources for the association community… Credentialing programs. Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. Membership marketing has come a long way since I first started in associations.

DC 207

DC Recruiting Recruitment Washington 207

Event Industry News

NOVEMBER 2, 2022

Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees effectively, and helps event organizers save time on managing event logistics. 5 ratings on G2, Capterra, App Store and Google Play by thousands of event organizers and millions of attendees.

Certificate 72

Certificate Technology Event Planning Survey 72

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Price Newsletter Technology 195

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APRIL 24, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Immerse yourself in this virtual, interactive educational opportunity designed to help move your marketing, membership, and communication strategies forward in these challenging times. Getting Creative with Virtual Events.

North Carolina 243

North Carolina Survey Strategy Education 243

Reid All About it

MARCH 15, 2019

Here’s a quick path to burnout: all the tedious tasks associated with certification processes , yuck, been there. They’re seeking more ROI as they compare the value of association sponsorships with other marketing opportunities. The I Am IH Campaign – Leveraging Membership Marketing into Public Awareness. Wed 3/20 at 11 a.m. –

DC 150

DC Washington Denver Strategy 150