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Host: Planner Protect Speaker: Joan Eisenstodt, Hospitality & Meetings Industry Consultant & Trainer, Principal, Eisenstodt Assocs., Engage with industry innovators and thought leaders. There are certification boards, associations offering certifications, certificates of completion, and accreditation.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
When it comes to recruitment for your association, you have to walk a thin line. Ready to recruit a fresh pool of members for your program? Follow-up: Will members who attended receive a special badge or certificate to display on their public member profile? The trick to striking the right balance? Let’s get to it!
Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.
“How can I recruit young professional members if there are no young professionals entering our industry?” Their industry is blue collar, but it is also one with excellent career and salary prospects and a clear educational track. We own non-college certification and credentialing. What can we do about that?
She holds your professional certification, has presented at some of your events, is a regular contributor to conversation on your white-label social network platform, and served a three-year term on one of your committees. We’ll just recruit more early-career Millennials to make up for it.”
If you’re seeing lots of movement in your industry—members losing jobs, employers hiring for new positions—consider hosting a virtual job fair. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Professionals in Certification Networking Event. Virtual job fairs.
Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion. Hmm, that’s what my industry partner clients do. They explain how associations can address these issues and meet the changing needs of industry professionals.
The labor shortage America is currently experiencing is the largest issue disrupting supply chains, disrupting every industry and causing every member to rethink how they get the work done. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tue 6/22 from 9 a.m. Wed 6/23 at 12 p.m.
Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Expansion of Membership – beyond geographic boundaries.
The composition, hierarchy, and primary role of sales ops may differ across industries and even across similar businesses of diverse sizes, but many of today’s sales ops leaders perform a standard core set of functions. Salesforce Recruitment, Onboarding and Training. Recruit, on board, and train sales staff. Operations.
He said, “We must live in the future and be ready to act today,” which requires focusing on activities they execute better than anyone else in their space and initiating conversations about anything that might impact their industry. Host: Meetings Today Speaker: Carisa Bartelt, Manager, Industry Marketing, Cvent Wed 10/16 at 2 p.m.
Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Discover how to use data and feedback to understand volunteer needs and tailor recruitment and retention efforts. More info/register. 1 CAE credit. .
Volunteer leader recruitment. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. Or, Love Asheville From Afar by shopping at online stores or contributing to fundraising efforts in Asheville.
When it comes to credentialing and certification programs, there are many advantages awarded to both the association and the professionals who pursue them. Here are a few things your association can do to build and maintain a strong certification program. The certification should have a clear, easy-to-understand value proposition.
Mary Kate Cunningham at ASAE explains what association professionals, volunteer leaders and industry partners need to know about this looming tax reform threat to associations. Here’s an opportunity for associations to work with industry employers to provide this in-demand training. Purchasing decisions. More info/register.
Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Online learner engagement.
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. A different kind of event, you’ll find inspiring keynotes coupled with small group workshops led by industry veterans.
They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Quick hits. More info/register.
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. Host: Hubb.
Building a network of peers and mentors within your industry. Personalizing your communications during recruitment and retention. Let’s go over some actionable insights from our experts, based on industry data, that can help you reach professionals earlier in their careers. Certification/Continuing Education.
Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.
such as: Pursuing a company that has no connection to your profession/industry. See point one above about connection to your profession/industry.). Eliminate this time waster: Deciding to target people who are engaged in a tangential profession or industry. Focus on mutual benefit. They have plenty of money.”
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. ” In honor of PRIDE month 2021, this day will promote self-affirmation, dignity, equality, and increased visibility of diversity in the meetings and events industry. Check out Cecilia’s Nonprofit Executive Spotlight series too.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. domains, domain name system (DNS) and digital certificates)—in enabling the day-to-day successful operation of their business. Adam Kuhn, Director of IT for Futures Industry Association. Guest: Patrick Bontinck. CAE credits.
In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Where community fits in: Be your industry’s thought leader. Be the industry leader.
Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Gain or maintain professional certification (12 percent). The most effective recruitment techniques, in order: Word-of-mouth recommendations. Email marketing.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Untethered is an industry event aimed at educating and connecting event professionals during this time of profound change. A new episode is posted every Monday by 1 p.m. Tue 5/19 from 9 a.m. – The Virtual Community Expo.
That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.
A leading manufacturing association has launched a new website intended to address ongoing employment gaps in the industry. Creators Connect itself is a spinoff of Creators Wanted, an initiative designed to attract more workers to the industry, according to Chrys Kefalas, managing vice president of brand strategy at NAM.
Brain Food readers can earn up to 10 CAE credits by attending Chris Gloedes popular Association Member Growth Certificate Course.Over 1,000 association execs have finished the course after learning how to conduct research, develop relevant benefits, establish member content gates, evolve recruitment and retention campaigns, and grow membership.
Industry partner trouble. When a website development firm went out of business, several association industry partners jumped to the rescue and helped the firm’s ghosted association clients figure out their options for saving and restoring their sites. Aptify shares 50 ways to boost member recruitment and retention. Membership.
The report states that job openings rose in several industries over the year with the largest changes in health care, social assistance, finance and insurance. These are industries that generally have powerful associations for specific fields and job areas. These members are often the most valued by recruiters and employers.
I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s CAE credits.
MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. Membership recruitment. The two-day event features presentations from a limited number of industry partners that offer AMS platforms. Credentialing programs. More info/register.
Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. Industry trends job-seekers must know. Job skills most wanted by top industry employers. They’ve built content partnerships with recruiters and PR agencies.
Learn how the psychology of emotional wellness and success can inform the experiences you design for your communities, staff, leaders and industries. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 1 CMP credit. . More info/register (must join Fridays@4 first, it’s free).
Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. Successful Recruiting, Hiring and Onboarding in a Remote or Hybrid Environment. Host: Certification Network Group. Mon 12/12 at 12 p.m.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. BYOB, obviously.
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. CAE credits.
Learn the structure of a great story, get a template to use over and over for creating speeches, town halls, all-hands meetings, keynotes, state of the industry addresses, investor or client presentations and every other opportunity and situation where you need these skills. Learn how to put it all together virtually or live. 1 CMP credit.
Whether you work for an association or industry partner, please make the time to understand the implications of this bill and the actions you can take to help defeat it. Trends Talk: The Future According to Gen Z Learn how Gen Z is driving innovation across industries—from tech and sustainability to mental health and digital culture.
Are you at a stalemate when it comes to recruiting and retaining members? Create a contest and challenge members to recruit others to join. For each new recruit, the member’s name goes into a drawing for an iPad. Branch out from the typical places you recruit members. Support member certification.
The greater the participation, the richer the data available to you on industry trends regarding workforce models, compensation, and security, so please participate. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Global Meetings Industry Day: Virtual. Guest: Sandy Weiss.
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