Association Success

MARCH 12, 2019

Associations traditionally build their organizational structures around products like: membership, events, education, certifications, publications, research, and more. This translates to the core primary outcome for all of us on staff: member and customer retention. So, what does this look like?

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Higher Logic

SEPTEMBER 15, 2016

It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. This incredible growth brought with it new questions for how to elevate the member experience and offer a more cohesive space for learning and expanding the field. Added over 1,200 new members in the last six months.

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Reid All About it

MARCH 24, 2023

Using a Competency Model to Ensure Minimal Competency when Recertifying Certification Holders Learn when and why to implement a competency framework, drawing from a recent successful implementation for the Medical-Surgical Nursing Certification Board (MSNCB), complete with results to validate success. More info/register. 1 CAE credit.

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Higher Logic

OCTOBER 25, 2017

Advertising or sponsored articles in your print magazine or e-newsletter. Professional development eCourses and certifications. Evaluate the opportunities on this list as well as new ideas that your staff or members think of. Social media advertising. Advertising on your website or in your online community.

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Reid All About it

JANUARY 21, 2022

The member experience. Too much has changed in our world to keep assuming the member experience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the member experience and apply what you learn.

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Associations Now

MAY 3, 2017

Often, she says, associations forget to purposefully direct the lapsed-member experience. And in the case of AARC, free member benefits and services continued to reach lapsed members months after their membership expired. For some organizations, the lapsed-member experience can be a free-for-all,” Swertinski says.

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Reid All About it

FEBRUARY 11, 2022

Member experience. Amanda Kaiser says member experience must be the new blueprint for engagement. What stands out in the 33 research studies she’s conducted is how much members not just think but also feel about their membership. What has Changed about the Member Experience? Host: Fridays@4.

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MemberClicks

APRIL 28, 2022

According to recent data , most young members (87%) said it was important to be part of an association, and more than half (51%) reported that being in an association is more important than it used to be. So, how do association marketers speak to young members and get them to lean in? Reevaluate your young members’ journey.

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Nimble AMS

MAY 13, 2021

Here are three types of emails that can be especially helpful for keeping members engaged: Onboarding email series – Help new members feel at home right away with a series of emails that lets them know how your organization works, what to expect next, and where to go for information.

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Reid All About it

SEPTEMBER 30, 2022

They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Newsletter engagement. Side note: I subscribe to a ridiculous number of newsletters, but I always open Marginal Revolution because I know it contains only two short posts. A true hero.

Blended Learning 41

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Association Adviser

JANUARY 18, 2019

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? Member attendees automatically get continuing education credit in your AMS while non-member attendees are added to a potential member marketing list.

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Reid All About it

JUNE 16, 2023

Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles. Renew: Is Your Member Renewal Journey Magical or Miserable? Learn how to draw insights from your data, use personalization and automation to create a compelling, cohesive and frictionless member experience through the renewal process.

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Tools Project Revenue Metro 195

Aptify

AUGUST 16, 2019

In addition, you can include a jobs feed or widget in your member and prospective member e-newsletters with recently posted jobs that sponsors have paid extra to promote. It might just become one of the most viewed/clicked-upon sections of your newsletter. . Connecting your career center and your AMS: .

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MemberClicks

AUGUST 17, 2022

You can learn a lot of valuable information about what your members care about by what type of learning content they choose. Tracking what topics they want to learn can help you plan future events, speakers, and newsletter topics. Of courses, learning opportunities really are for the benefit of your members. Meet member needs.

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EventMobi: Association Events

SEPTEMBER 21, 2023

Your members appreciate access to member-only content that helps them develop their skills and knowledge–which makes offering exclusive resources one of the best association member retention strategies. Your members might not always realize how valuable and welcome their input is–or even know how or where to provide feedback!

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Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. It feels somewhat like that week in March when the impact of COVID-19 hit us all.

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Aptify

AUGUST 16, 2019

In addition, you can include a jobs feed or widget in your member and prospective member e-newsletters with recently posted jobs that sponsors have paid extra to promote. It might just become one of the most viewed/clicked-upon sections of your newsletter. . Connecting your career center and your AMS: .

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LMS Revenue Course Software 56

ISAE

AUGUST 11, 2024

Filling out your survey and submitting positive feedback are signs that these members are engaged and likely interested in attending future events. Consider developing a specialized newsletter for these members to share event news, discounts, and updates. Gamify the member experience. Develop an online community.

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GrowthZone

NOVEMBER 23, 2020

Member directories. Education subscriptions and certifications. Member community. Website Certifications and training. Member app. . Today, the focus has moved toward member experience and engagement, which led to the Event Farm acquisition in 2019, allowing them to add more event functionality to their platform.

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Association Adviser

JULY 28, 2016

Certifications. NRCA’s Carl Good said NRCA noticed that the majority of members who didn’t renew were those who belonged for less than two years. They’re used to the “freemium model,” Notter said, and then they upgrade to the paid model if they like it. Top 3 reasons young people join associations. Job opportunities. Socializing.

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MemberClicks

FEBRUARY 9, 2023

A few other perks you could offer include: A discount on dues (like a “new member promo” of 10% off annual dues) Free tickets to a conference in your industry Entry into a giveaway for all new members Gift certificates to local businesses, cafes, restaurants, etc.

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Strategy Marketing Tips Email Marketing 98

Protech

MARCH 30, 2023

Protech’s membership management features create positive member experiences and free up your staff’s time. The solution uses single sign-on features to give members access to your online offerings, uses a mobile-friendly interface, and keeps billing and making payments simple and convenient.

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Disciple Media

SEPTEMBER 18, 2023

Community engagement tools: Enhance member participation and engagement. Mobile app: Look for a platform that offers a white label mobile app to enhance your member experience. MemberClicks Serving associations and organizations, MemberClicks aims to streamline operations and improve member experiences.

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Reid All About it

JANUARY 15, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Do you struggle to make member data central to your decision-making process as an organization? Presenters: Michelle Mason (moderator), FASAE, CAE, president and CEO, Association Forum, Founding Member, ASAE Innovation Grants Program.

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Reid All About it

MAY 5, 2023

. – Using Member Insights to Power Your Engagement Knowledge is power especially when it comes to understanding, serving and keeping your members for years to come. 1 CAE credit. CDT – How Do Credentialing Organizations Enhance Their Value to the Professions They Serve? Location: Chicago IL. More info/register. More info/register.

Chicago 207

Chicago Education Certificate Revenue 207

Reid All About it

NOVEMBER 4, 2022

Emily Kramer at the MKT1 Newsletter says your content will achieve its goals and make a greater impact if you plan its distribution upfront—and she explains exactly how to do that. What is Member Data Telling You? Turning data into insight is key to delivering a valuable member experience. Content distribution.

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Arlington Technology Case Study Revenue 39

Reid All About it

NOVEMBER 8, 2024

Certification requirements. Can an association require membership for certification? Someone shared an article from Pillsbury Law that explains the legal risk and consequences of tying membership to certification. and intangible benefits of certification (e.g., Receive a fresh perspective on the value of certification.

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Reid All About it

JANUARY 24, 2025

They suggest putting an emphasis on year-round content, networking and experiences that level out the peaks and valleys of engagementand they provide a sample engagement plan to get you started. Earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course. Membership course.

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Arlington Content Education Member Engagement 264

Nimble AMS

DECEMBER 26, 2019

They can use modern AMS technology to offer up relevant, valuable information to members via websites, email newsletters, and online member communities. In addition, they can serve as an affordable alternative or supplement to higher education, offering certifications and credentialing via convenient online learning courses.

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Reid All About it

JANUARY 8, 2021

17 non-negotiable things your email newsletter needs right now. ( Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Michelle Mason (moderator), FASAE, CAE, president and CEO, Association Forum, Founding Member, ASAE Innovation Grants Program (IGP). Ann Handley ).

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