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Association Brain Food: 11.15.24

Reid All About it

Their advice covers the program structure, application/nomination process, judge selection and judging criteria. Hear about the art and science behind engagement scoring, breaking the process into three easy steps, and practical tips on building a model that reflects what your members care about (aka your value proposition).

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Association Brain Food: 1.17.25

Reid All About it

Their 4-step process for planning and managing an awards program will help you map out a plan for success. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Anti-social.

Education 264
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Association Brain Food: 4.4.25

Reid All About it

Pablo Picasso Membership requirement for certification. Many association professionals believe its okay to require membership for certification programs , but, as Apti points out, its definitely not. In fact, its illegal, on antitrust grounds, to tie membership to certification. The entire list seems pretty essential to me.

Revenue 213
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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Sales Operations Process. Process and Performance. Optimization and Implementation of Sales Process. What is Sales Operations?

How To 403
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The Demand Is Growing for Certificate & Certification Programs

Membersuite

People prove their value by the certifications and certificates they’ve earned. Certifications and certificates are proof that someone is committed to the industry or profession. A Quick Primer on Certifications and Certificates. It’s not tied to a specific educational program, like a certificate is.

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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. New Year, New Goals, New Technology.

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Association Brain Food: 1.10.25

Reid All About it

Brain Food readers can earn up to 10 CAE credits by attending Chris Gloedes popular Association Member Growth Certificate Course.Over 1,000 association execs have finished the course after learning how to conduct research, develop relevant benefits, establish member content gates, evolve recruitment and retention campaigns, and grow membership.