This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Certification pricing. If members complain or inquire about the price of your credentialing programs, follow the lead of the Higher Education Consortium for Student Affairs Certification. They explained the reasoning behind their pricing in a post titled, Is Certification a Money Grab ? Small-staff technology. 1 CAE credit.
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. I’m happy to feature it as long as it’s not too product-centric. Evaluating New Revenue Opportunities Explore key factors for guiding your association’s assessment of new products, programs or services.
Aside from membership, do you know the most valuable products your association offers? When we refer to products here, we are talking about products, services and content. Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Are your sales seasonal?
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional. Similarly, analyzing your event data from many angles can lead to a major impact on revenue. Is it getting a certification? What factors influence first time attendees? This is a valuable group.
Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. Product development. She also shares examples of companies who built successful products but lost sight of what made them great. Im happy to feature it as long as its not product-centric. Association SEO course. Microlearning. Host: WorkerBee.TV
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Membership value. Association AI. Host: rasa.io
As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products. Are you looking to increase membership numbers, improve retention, or grow non-dues revenue?
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
Im happy to feature it as long as its not product-centric. Think Like a Media Company: Unlocking Non-Dues Revenue for Sustainable Association Growth Hear about the imperative need for diversifying revenue streams. Learn about strategies for leveraging non-dues revenue opportunities strategically. Fri 3/7 at 12 p.m.*
Education revenue. D2L describes the four factors to consider when developing a revenue strategy for your association’s education programs and five models for monetizing those programs. I’m happy to feature it as long as it’s not too product-centric. Fri 11/1 at 1 p.m. More info/register. . Location: Arlington VA. . –
Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. Create product bundles. Anything you think we are missing?
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness. Moving Training and Certification Online in Less Time.
The seminar will inform the ASI Europe Community about the latest product updates, how to use the products more effectively, and most importantly provide an opportunity to network with colleagues from the not-for-profit sector. This annual client seminar will take place in Victoria, London, UK.
I’m happy to feature it as long as it’s not too product-centric. Explore strategies to revitalize your association’s digital foundation, with a central focus on leveraging learning technology to kickstart revenue generation. Fri 10/25 at 1 p.m.* – Tech or Treat? Host: Impexium Thu 10/31 at 2 p.m. – More info/register. .
If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. I’ll be happy to feature it as long as it’s not too product-centric. They became “ virtual certified.” Planning virtual conferences. 1 CMP credit.
I’ll be happy to feature it as long as it’s not too product centric. Guest: Ron Hetrick, Development of Staffing Product at Emsi Data. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 6/18 at 11 a.m.* – The Labor Drought… Where Are the People. More info/register.
Product ideas. James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. I’m happy to feature it as long as it’s not too product-centric.
Associations are stronger together, how can they collaborate to create a place to develop, provide, and update certifications? What if that competitor also had a simple way to sell valuable certifications “in bulk” to your member’s employers? Their talent solutions revenue is growing rapidly (see graphs below). It’s that simple.
Taking a strategic approach to driving non-dues revenue might seem challenging. Read on for proven techniques and technolog ies that will help you boost your non-dues revenue in no time. . Driving non-dues revenue is critically important to your association’s long-term success. Strategies for driving non-dues revenue.
I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Revenue Success from Scratch: One Association’s Story. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems.
It’s important to have revenue-generating tools and approaches in place to keep your association strong. . Here are some approaches you might not have thought of to increase revenue for your association. Over time, your association’s revenue needs change. But it can be a highly effective tool for increasing revenue.
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
Veterinary Hospital Managers Association (VHMA) provides veterinary management professionals ongoing education, certifications, and networking opportunities. How one association went from a low-cost email marketing program to a more efficient process and better data quality to streamline membership renewal campaigns. VHMA was […].
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Im happy to feature it as long as its not too product-centric. Young, PhD, Founder & Chief Learning Officer, The Product Community Tue 12/10 at 12 p.m.
Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Not a scientific study, I know, but when I dedicate a little time in the morning to writing about three things I’m grateful for, I usually have a satisfyingly productive day. Gratitude practice.
Look to create new and innovative products and services for an underserved population in your membership. Additionally, the team was able to leverage certifications, one of which is a Workforce-ready certificate designed for members who are new to the industry.
Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. I’ll be happy to feature it as long as it’s not too product-centric. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. Chapter bright spots.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. I’m happy to feature it as long as it’s not too product-centric.
Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” I’m happy to feature it as long as it’s not too product-centric. Next gen membership #2. More info/register.
The Nimble AMS Spring ‘22 release is packed full ways to help you grow revenue. Less clicks means more revenue. This new eCommerce experience built on Salesforce’s Experience Cloud enables you to highlight your flagship digital products and provides members with a quick, single click purchase. Good-bye cart, hello revenue. .
Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. I’m happy to feature it as long as it’s not too product-centric. –Oprah Winfrey Online programs.
MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. They also describe how credentialing programs can help your association increase member engagement and revenue. I’ll be happy to feature it as long as it’s not too product centric.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. I’ll be happy to feature it as long as it’s not too product-centric.
Visualizing your associations’ products throughout their lifecycle can provoke critical conversations. Collectively, they buy millions of products & services (including membership) from our associations every year. Many associations offer multiple product lines and multiple products in each product line, such as: membership.
When we realize eLearning is not bound by the same constraints as in-person events, new opportunities multiply our revenue potential. Conduct a market analysis to understand your competitor’s products and pricing, target market, market needs, and price range that market will bear for the value you’re offering. Tracy King, MA, CAE.
One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Host: UST Education Speaker: Jay S. Daughtry, M.Ed.,
I’ll be happy to feature it as long as it’s not too product-centric. Professionals in Certification Networking Event. Join fellow certification professionals for an informal online networking event where we’ll discuss some areas that you have questions on or want to enhance your knowledge of. every Monday. 1 CAE credit.
When it comes to credentialing and certification programs, there are many advantages awarded to both the association and the professionals who pursue them. Here are a few things your association can do to build and maintain a strong certification program. Be strategic about cost, content, and governance.
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. I’m happy to feature it as long as it’s not too product-centric. Find out how easy it can be to make the transition and earn even more non-dues revenue for your association. Print magazines. Generation Z.
I’ll be happy to feature it as long as it’s not product-centric. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Not only can you use digital marketing to grow your revenue but also your brand awareness, event attendance, and open doors to new opportunities.
I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. domains, domain name system (DNS) and digital certificates)—in enabling the day-to-day successful operation of their business. Guest: Patrick Bontinck.
Download now What to look for in an online learning software platform The latest Association Trends Study found that 51% of members prioritize certifications or credentials and 50% value training opportunities at their professional organization. However, association professionals aren’t prioritizing these important member benefits.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content