Reid All About it

OCTOBER 11, 2024

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. I’m happy to feature it as long as it’s not too product-centric.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

Reid All About it

FEBRUARY 28, 2025

Im happy to feature it as long as its not product-centric. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling member engagement, and understanding technology debt. Learn about strategies for leveraging non-dues revenue opportunities strategically. Fri 3/7 at 12 p.m.*

DC 258

DC Education Arlington Case Study 258

Nimble AMS

DECEMBER 18, 2024

When was the last time your association considered its pricing strategy? As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products.

Discount 102

Discount Price Revenue Tips 102

Reid All About it

JANUARY 10, 2025

They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. She suggests nine engagement strategies to keep members close an excellent retention roadmap you ignore at your associations peril. Im happy to feature it as long as its not product-centric. Read, dammit.

Case Study 252

Case Study Education Strategy Content 252

Reid All About it

NOVEMBER 1, 2024

Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence? Education revenue. Content marketing.

Revenue 258

Revenue Education Arlington Committee 258

Reid All About it

OCTOBER 25, 2024

Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. I’m happy to feature it as long as it’s not too product-centric. Spooky sponsorships. Fri 10/25 at 1 p.m.* – Tech or Treat? More info/register.

Arlington 252

Arlington Revenue Education Strategy 252

Reid All About it

MAY 22, 2020

The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness. I’ll be happy to feature it as long as it’s not too product-centric. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Joe Post, Vice President Strategy, Adage Technologies.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

JUNE 18, 2021

I’ll be happy to feature it as long as it’s not too product centric. Guest: Ron Hetrick, Development of Staffing Product at Emsi Data. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 6/18 at 11 a.m.* – The Labor Drought… Where Are the People. More info/register.

LMS 369

LMS Certificate America Committee 369

Reid All About it

DECEMBER 6, 2024

The decisions of B2B buyersprospective customers/clients or association membersare driven more by emotional factors, such as trust and likeability, than product features. It covers strategy, tactics, technology, AI and more in a post, not a download. Content strategy. Purchasing decisions. AMS request for proposals (RFP).

Content 213

Content Strategy Revenue Education 213

Reid All About it

JUNE 25, 2021

I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Check out Cecilia’s Nonprofit Executive Spotlight series too.

LMS 361

LMS Revenue Tips Strategy 361

Reid All About it

SEPTEMBER 13, 2024

Product ideas. James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. I’m happy to feature it as long as it’s not too product-centric.

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

MARCH 5, 2021

I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear about the strategies and tools modern associations are using to supercharge member engagement. Check out Cecilia’s Nonprofit Executive Spotlight series too.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

NOVEMBER 20, 2020

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Not a scientific study, I know, but when I dedicate a little time in the morning to writing about three things I’m grateful for, I usually have a satisfyingly productive day. Gratitude practice.

Certificate 370

Certificate System Dallas Recruitment 370

Reid All About it

JULY 31, 2020

If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. I’ll be happy to feature it as long as it’s not too product-centric. – Event Marketing Strategies for Virtual and Hybrid Events.

Montana 362

Montana Revenue Case Study Innovation 362

Reid All About it

AUGUST 25, 2023

Daniel Larison, Eunomia ) The female pickup artists: a new group of influencers is peddling an old strategy, the art of entrapping a man. I’m happy to feature it as long as it’s not too product-centric. Explore the legal implications of certification programs and how to ensure that they are compliant with relevant regulations.

millennials 370

millennials Education Survey Certificate 370

WBT Systems

APRIL 25, 2017

Prior to the digital revolution, these credentials were called certificates of completion. Unlike a paper-based certification, a digital badge is embedded with relevant “ metadata ” such as the badge title, description, date earned, issuer, recipient, expiration date and even specific details about the work submitted by the recipient.

LMS 253

LMS Certificate Library Education 253

Reid All About it

MAY 7, 2021

Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. Even after resuming public performances, some theater troupes plan to keep streaming their productions , reports Terry Teachout at the Wall Street Journal. Credentialing on the blockchain. Intriguing.

Technology 370

Technology Strategy St. Louis System 370

Reid All About it

SEPTEMBER 18, 2020

That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. I’ll be happy to feature it as long as it’s not too product-centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Virtual conferences.

Montana 351

Montana Certificate Conference Education 351

Wild Apricot

DECEMBER 21, 2017

This often overlooked and sometimes under-appreciated department uses data to drive strategy, best practices to guide training, and technology to hack success. Only when ARR consistently exceeds $1 million should the company hire a “Sales Effectiveness Manager” who will supervise talent on-boarding, training, and certification.

How To 404

How To Process Tools Software 404

Reid All About it

SEPTEMBER 20, 2024

They identify six common mobile engagement strategies and share tactics for implementing them. Nimble’s AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Membership app adoption. to 1:30 p.m.

LMS 264

LMS Revenue Certificate Content 264

Reid All About it

NOVEMBER 13, 2020

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. I’ll be happy to feature it as long as it’s not too product-centric. Professionals in Certification Networking Event. The future of work. We all used to think working from home was the future of work.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. I’m happy to feature it as long as it’s not too product-centric. Ask Me Anything: Content Strategy Does “content strategy” mean the same thing to everyone in an association? Print magazines.

Certificate 275

Certificate Denver South Carolina Strategy 275

Reid All About it

NOVEMBER 10, 2023

Check out what James Young at Product Community has to say about building and using a community engagement funnel. I’m happy to feature it as long as it’s not too product-centric. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s Member app.

Certificate 291

Certificate Price Tools Member Engagement 291

Reid All About it

MAY 15, 2020

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. I’ll be happy to feature it as long as it’s not too product-centric. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Marketing virtual/online education.

Puerto Rico 370

Puerto Rico Montana Revenue Education 370

Reid All About it

FEBRUARY 26, 2021

Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. I’ll be happy to feature it as long as it’s not too product centric. Hear about unique data and insights into 2020 association marketing and how pivots, learnings, and trends will inform 2021 association marketing strategy.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

MARCH 19, 2021

I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. domains, domain name system, and digital certificates)—in enabling the day-to-day successful operation of their business. Event Strategies 2021 and Beyond.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

AUGUST 9, 2024

Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. I’m happy to feature it as long as it’s not too product-centric. Yes, yes, a thousand times yes. Dean West at Association Laboratory says, “ Stop designing your association for retired people.”

Cleveland 270

Cleveland LMS Press Release Content 270

Reid All About it

FEBRUARY 5, 2021

Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. I’ll be happy to feature it as long as it’s not too product centric. Quick hits. Tue 2/9 at 2 p.m.

San Diego 370

San Diego Strategy Education Price 370

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. I’m happy to feature it as long as it’s not too product-centric. 3: Value of Credential – How can we better market/promote the value of certification or other credentials, e.g. micro-credentials?

Certificate 275

Certificate Case Study Denver Newsletter 275

Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. Content marketing.

Revenue 264

Revenue Certificate Education Tools 264

Reid All About it

FEBRUARY 19, 2021

Board strategy. MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Revenue 322

Revenue Leadership Strategy Las Vegas 322

Reid All About it

MARCH 12, 2021

I’ll be happy to feature it as long as it’s not too product centric. Learn how to produce a high quality live-stream on a budget, how to scale it up for larger organizations and what to know going into planning a virtual event so you are more knowledgeable if/when selecting a video production partner. Fri 3/12 at 10 a.m.* CAE credits.

Nashville 370

Nashville LMS Recruitment Recruiting 370

Reid All About it

MAY 21, 2021

I’ll be happy to feature it as long as it’s not too product centric. Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. 1 CAE credit.

San Jose 369

San Jose Email Marketing millennials Strategy 369

Reid All About it

OCTOBER 30, 2020

I’ll be happy to feature it as long as it’s not too product-centric. Learn the five key web strategies that beat out your competition, engage members and prospects, grow revenue, and build a plan for 2020 and beyond. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. CAE credits.

Revenue 341

Revenue Learning Management System Certificate LMS 341

Reid All About it

JUNE 4, 2021

I’ll be happy to feature it as long as it’s not too product centric. Plan to attend what is sure to be a lively and productive discussion on how to take hold of your own promotion and win in your career. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. More info/register.

Video 367

Video Innovation Content Education 367

Reid All About it

JUNE 11, 2021

Loyalty strategies. She explains how for-profits are using membership strategies to develop customer loyalty. I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hmm, the same thing happens in associations.

Certificate 322

Certificate Revenue Technology Communications 322

Reid All About it

OCTOBER 7, 2016

I’ll be happy to feature it as long as it’s not too product-centric. Presenter: Nick Borelli, President and Strategist, Borelli Strategies. Presenter: Gayle Rosnick, CMP and CMP-HC Certification Director, Convention Industry Council. Host: RMK Productions. Kouba, President, RMK Productions. Tue 10/11 at 12 p.m. –

Mooc 212

Mooc Certificate DC millennials 212