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[Infographic] The Power of Audience Segmentation

Higher Logic

Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course. Keep the following opportunities in mind when segmenting your audience for upcoming campaigns: Additional Revenue. New Audience Segments.

Texas 214
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Association Brain Food: 10.11.24

Reid All About it

Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Membership value. Association AI. Host: rasa.io

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Association Brain Food: 12.1.23

Reid All About it

Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., Common Errors in Nonprofit Revenue Recognition and How to Avoid Them Learn about the most common issues with nonprofit revenue recognition, including accounting, presentation, and disclosure issues and errors that are commonly missed by nonprofits.

Arlington 271
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Association Brain Food Weekly: 7.11.16

Reid All About it

Referrals are the most coveted type of lead for any business—an indication of trust and satisfaction and a faster path to revenue. Learn how digital credentials—data-rich, portable, verified representations of demonstrated skills and earned certifications—are changing the way people learn, recruit, and work. More info/register.

DC 150
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Association Brain Food Weekly: 12.18.20

Reid All About it

In November 2020, MPI delivered a hybrid event in-person at the Gaylord Texan in Grapevine, Texas, and live online to an audience representing 17 countries. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 1 CMP credit. Check out Cecilia’s Nonprofit Executive Spotlight series too.

Video 221
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Association Brain Food Weekly: 3.5.21

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Sheri Sesay-Tuffour, CAE, CEO, Pediatric Nursing Certification Board. Your association shifted from live to online events last year and you struggled to secure sponsorship revenue. Tue 3/9 at 12 p.m. Tue 3/9 at 1 p.m. –

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Association Brain Food Weekly: 5.8.20

Reid All About it

Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Steven Stout, FASAE, CAE, executive director, Texas Society of Association Executives. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Growing Non-Dues Revenue in Times of Crisis & Beyond.