Reid All About it

FEBRUARY 17, 2016

This article was originally published as “Writing Online Content for Distracted Humans and Web-Crawling Spiders” in the Association Executives of North Carolina’s Success By Association magazine, November/December 2015 issue. ~~~. A few years ago, marketing experts proclaimed, “Content is king.” Reel in the reader.

Content 150

Content North Carolina Tools Class 150

WBT Systems

NOVEMBER 29, 2016

Before getting started with using eLearning tools for your education or certification programs, it is important to know the difference between the different tools used to create, develop, and deliver eLearning content. A Learning Content Management System (LCMS) typically is an LMS to which the LMS vendor has added an authoring tool.

LMS 150

LMS Tools Content Authoring Tools 150

Higher Logic

JUNE 20, 2017

The Community Roundtable found best-in-class communities didn’t have more engagement than average communities—they had about the same amount of engagement. Best-in-class communities saw more member generated content and discussion threads providing substantive answers. Structure helps the community thrive.

Report 249

Report Class Guidelines Strategy 249

Blue Sky eLearn

DECEMBER 28, 2018

In this article, we will discuss three of the most effective ways for leveraging educational content and technology. Most Effective Ways to Monetize Educational Content: Here is what we’ve found to be some of the most effective ways for associations to monetize their educational content: Develop and sell online courses.

Content 126

Content LMS Course Revenue 126

Blue Sky eLearn

AUGUST 19, 2020

While not every conference has all of the se things, many hosting some type of social events – be it a morning yoga class, happy hour breakouts, or a virtual performance. We strongly recommend all of our clients record their content and make it acc essible on-demand after the conference. Tip 4 – Visit the exhibit hall .

Tips 365

Tips Conference Social Media Class 365

Reid All About it

NOVEMBER 8, 2024

. – Mastering Memory for Professional Success & Peak Performance Hear how to develop life changing memory skills that you can immediately apply to better retaining and recalling valuable information from conference sessions, training classes, and other professional development activities. More info/register. More info/register.

Certificate 252

Certificate DC Education Tips 252

Blue Sky eLearn

DECEMBER 6, 2019

Whether you’ve decided to improve your website or build it from scratch, you should review your website platform or content management system (CMS). While it’s great to provide in-person classes and events that offer accreditation to attendees, that is not the only way to present learning opportunities. Restricted audience for classes.

Member Engagement 232

Member Engagement Directory Tips LMS 232

WBT Systems

AUGUST 30, 2016

Like many individuals and organizations in modern society, associations maintain social media profiles for sharing content of interest to their members. Social media is a part of social learning and extends opportunities to connect with the wider member community, but social learning does not just consist of sharing content to social media.

LMS 236

LMS Social Media Education Course 236

NXUnite

JANUARY 8, 2025

Bonus tip: Since your staff and volunteers have differing learning preferences, offer a variety of content types and formats to engage them. A disaster relief organization might host classes on how families can create emergency kits and evacuation plans. Bonus tip: Focus on accessibility so anyone can engage with your learning content.

Learning Management System 130

Learning Management System System LMS Course 130

Event Industry News

MAY 28, 2019

Today’s events have taken all of that material and content—and even our inner monologue—and put it out into the public view. Planners come to the table knowing the content that they want to deliver and the feeling they want to convey, but they may not know how to translate that into a plan on the ground.

Class 111

Class Technology San Francisco Content 111

Reid All About it

JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. How to run a Zoom cocktail party—and have better classes, conferences, and meetings too.

Montana 370

Montana Conference Content Education 370

Event Industry News

MAY 25, 2021

Operating now in the US and through their Partner Program , meetyoo conferencing GmbH is bringing along their customer-oriented fully managed services and their best-in-class platform technology. SPONSORED CONTENT.

Class 80

Class Marketing America Video 80

WBT Systems

APRIL 19, 2017

They also need engaging content that allows them opportunities to interact with the content and collaborate with other learners. Younger members want anytime, anywhere access to learning, showing a preference for online resources, accessible via any mobile device.

millennials 246

millennials LMS Price Education 246

WBT Systems

NOVEMBER 28, 2017

Then, inventory your existing content to see where you fit in the market and what approach you should take. Market research will help you design online learning programs as well as other educational content (conference, publications and webinars) that will appeal to your target audiences—individuals and their employers. Start small.

How To 204

How To LMS Video Education 204

Reid All About it

JUNE 18, 2021

Polished, Not Perfect: How to Make Authentic User-Generated Video Content from Your Community Even More Powerful. Turning the content you collect from your community into compelling video stories can feel daunting. But polishing user-generated content into authentic video stories is easier than you think. Tue 6/22 at 2 p.m.

LMS 369

LMS Certificate America Committee 369

Reid All About it

AUGUST 21, 2020

She will answer your questions about virtual events; converting an in-person to online; engagement in a virtual event setting; ideas around business model changes; repurposing content; decline in membership, engagement or attendance; ideas on how to remain relevant; and staffing shifts to meet the changing needs of the organization.

millennials 307

millennials Montana Education Certificate 307

WBT Systems

JUNE 28, 2016

Is it delivering the course content that you wanted to use. Your learners have to go through that door to get to class. (3) Are you receiving complaints about not being able to access the learning content? Is the content relevant and fun to use? Is your learning management system performing the way it was intended?

LMS 186

LMS Learning Management System Certificate Course 186

Reid All About it

SEPTEMBER 13, 2024

I’m looking forward to hearing association success stories about automation, website redesign, data analytics, AI, content personalization, and more. Each class features a live review of real association marketing collateral, along with recommendations for improvement. Product ideas. Innovation culture. Experimentation culture.

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

JULY 31, 2020

Lisa Block at Velvet Chainsaw Consulting suggests a list of questions to consider—about business model, meaningful engagement and content development—when planning a virtual conference. The Content Pipeline: Turn Your Association’s Data Assets and Virtual Events Into Essential Content. Planning virtual conferences. 1 CAE credit.

Montana 362

Montana Revenue Case Study Innovation 362

Reid All About it

OCTOBER 4, 2024

Learn how to create high-quality text, image, video, and other content through hands-on time in class. Content strategy. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not.

NJ 258

NJ Email Marketing System Education 258

Reid All About it

MARCH 4, 2022

Live Q&A: Building World-Class Digital Communities. Presenter: Mia Masson, Head of Content at Swapcard, and manager, Evolve, an online community and virtual event series. Hear about the challenges, solutions, and benefits around how content platform migrations affect your access models. . – Transactions Corp. 1 CAE credit.

Certificate 195

Certificate Class Content Committee 195

Reid All About it

DECEMBER 13, 2019

Learn how to build and implement an equality mindset for your organization that champions world-class results and a new status quo. Hear about best practices for hosting off-site meetings, including lifting the barriers that stifle creativity and enabling businesses to focus on the content of the meeting, not the setup. 1 CMP credit.

Review 259

Review Raleigh Education Class 259

Reid All About it

SEPTEMBER 6, 2024

Each class features a live review of real association marketing collateral, along with recommendations for improvement. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips, and advice, etc.) Association AI. I’m happy to feature it as long as it’s not too product-centric. More info/register.

Revenue 270

Revenue Technology Strategy Education 270

Event Industry News

NOVEMBER 19, 2021

Well-known in the events space, people have been less aware of 2Heads digital and content work, but the agency has been changing it up for brands for years. A global collective of creatives, strategists and digital specialists 2Heads focus on world class experiential marketing solutions that merge the limits of live and online.

Class 137

Class Software Video Content 137

Higher Logic

DECEMBER 26, 2017

In 1980, I left high school and began the next chapter of my life as a productive member of the American working class. I looked to the online communities again and found Web Tech University, where I took free web design and PaintShop Pro classes. Learning New Software with Community Content and Peer Support.

Software 230

Software Certificate Class Ohio 230

Association Success

MAY 21, 2020

It’s essential to create useful content to keep your audience engaged with your brand, but that’s more complicated when the majority of the working world is at home because of the coronavirus. It’s a relatable and impactful way to drive natural engagement to all your content. Find creative ways to bring people together.

Social Media 167

Social Media Content Innovation Class 167

Reid All About it

SEPTEMBER 25, 2020

Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. 5 unusual ways to find new inspiration for content. Learn why it’s so important to make sure your educational content is optimized for search engines. How to Build a World-Class Remote Team. More info/register.

Case Study 285

Case Study Conference Price Montana 285

Higher Logic

MARCH 6, 2018

Executives who regularly make community part of their workflow, create content, and respond to discussions are more likely to have best-in-class communities. Curate this content and send it to executives once a week so they can quickly log in to the community and respond to the most important inquiries personally.

How To 266

How To eBook Software Library 266

Blue Sky eLearn

JANUARY 15, 2018

That one topic was taking up a huge amount of class time as I taught and re-taught the same concepts. The biggest mistake I see people making in the association industry is to focus too much on LMS functionality and interface at the expense of their content. Content is King” should be the motto of all associations.

Course 187

Course LMS Albuquerque United States 187

Reid All About it

JUNE 21, 2024

Content marketing. Thanks to this course, over 1,000 association executives have learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership. Class size is limited and has sold out in the past, so please register soon. AI and events.

Arlington 264

Arlington San Diego Course Strategy 264

Nonprofit Marketing Guide

JULY 7, 2021

Upcoming Live Training: Here are just a few of the live webinars and workshops coming up: Communications Planning That Works Master Class (takes place tomorrow!). Seven Styles of Nonprofit Writing Master Class. The Communications Directors Guide to Repurposing Content. Donor Communications Planning Master Class.

Class 108

Class Communications Course Video 108

Higher Logic

MAY 18, 2017

Organizations and associations dedicate significant resources to their learning strategies and content development in order to attract members and make their membership more valuable. Idea sharing and discussions happen in one area, while people enrolling in classes and connecting through webinars and courses happens somewhere else.

LMS 168

LMS Learning Management System Library Class 168

WBT Systems

MARCH 27, 2018

For many adults, taking a class online is a new learning experience. The course’s curriculum, content and delivery must be designed specifically for online learning. Give students an opportunity to make their voice heard by asking for feedback on the learning experience and content. 5: Regularly update course content.

Course 199

Course Case Study Certificate Mooc 199

Reid All About it

MAY 3, 2019

I learned what I could from meetings and reading our publications but things didn’t click into place until I was lucky enough to land a seat in a weeklong Home Building 101 class for local association executive directors. More info/register. Host: Higher Logic. Presenters: Vivian Swertinski, Sr. Manager of Strategic Services, Higher Logic.

Tucson 262

Tucson Phoenix Products Member Engagement 262

WBT Systems

AUGUST 15, 2017

Then, make the sale—move your prospect from thinking “I should take a class” to “I am registered for a class.”. Experiment with new ways of delivering popular content. Include a monthly class/webinar and access to an online community in a new online membership level. Emotional marketing is aspirational marketing.

Education 155

Education Marketing Class Mooc 155

Aaron Wolowiec

NOVEMBER 8, 2016

In college, I loved leaving classes with a new nugget of information. High-quality, curated content delivered in the context of job performance is essential. Photo courtesy of Skillsoft via Facebook. I’m a self-professed word nerd. And now that I’m a working professional, I get giddy at the thought of attending conferences.

LMS 190

LMS Education Resources Class 190

WBT Systems

JULY 11, 2017

With an agile eLearning methodology , you develop course content in short iterations called “sprints.” A lead magnet is a free piece of content—a tip sheet, workbook, resource guide, or ebook—that your target audience downloads in exchange for their email address. Develop a content marketing funnel. Offer a lead magnet.

Course 186

Course Marketing eBook Education 186