Multiview

OCTOBER 13, 2022

If you’re not using your email newsletter as a marketing tool, then what are you using it for? Yes, email newsletters are a great way for you to share top industry news and announcements for your association, but are you taking advantage of the additional tools you have? Let’s think about this for a second.

Newsletter 52

Newsletter Recruiting Recruitment Tools 52

Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. We need to unite generations to focus on moving forward together.” –Kim

Communications 184

Communications millennials Tips Software 184

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Email marketing software. Communicate digitally to disseminate information. Make the most of integrations.

Organization 270

Organization LMS Software Social Media 270

Higher Logic

MARCH 8, 2018

Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Research shows if you segment an email campaign by interest group, then you can see up to 10 percent higher open rates.

Texas 214

Texas Florida Newsletter Email Marketing 214

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. But its reign is over.” Wait, what?!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Higher Logic

MAY 8, 2019

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Reid All About it

JUNE 30, 2023

. – Corporate Partner Engagement for Nonprofits: Getting Started Corporate partnerships offer a significant source of funding and other resources, but they require careful planning, consistent communication, and a willingness to collaborate to achieve shared outcomes. More info/register. Host: Black In Events Network Thu 7/6 at 1 p.m.

Chicago 206

Chicago Newsletter Revenue Education 206

Achieve

MAY 21, 2019

To ensure that doesn’t happen, your team will need to set up a stellar marketing strategy in the months leading up to your event. Email is going to be one of the most valuable tools in your staff’s wheelhouse for event marketing purposes. We’ve collected a few of our favorite tactics for event marketing via email here for you.

Email Marketing 52

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Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. 1 CAE credit. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Associations Now

JANUARY 31, 2017

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. Read on for some suggestions on to improve your email production workflow. If you’re willing to accept a little extra work on the front end, you can save lots of money when it comes to sending email.

Email Marketing 40

Email Marketing Marketing Tools Newsletter 40

Associations Now

APRIL 12, 2023

One area for associations to refresh is their member emails, according to association pros who commented on recent conversations in ASAE’s Collaborate community [member log-in required]. Sending out emails is what associations do,” said Cheré LaRose, director, member and candidate communications, at the Society of Actuaries (SOA).

Newsletter 89

Newsletter Email Marketing Process Products 89

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to each - particularly as it relates to email. That’s right, email marketing is still the best way for associations to reach these unique generations. Keep the emails short and don’t be afraid to have some fun.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Achieve

JULY 14, 2022

The best part: Email marketing is inexpensive and likely to result in a high return on investment (ROI). . email is not dead! Practically everyone has an email account for one reason or another, so why not use that to your advantage? . Welcome Email Series. Email Newsletters. Thank-You Emails.

Newsletter 52

Newsletter Email Marketing Video Cost 52

MemberClicks

OCTOBER 25, 2024

MMS typically includes features tailored for member engagement , making it easier to communicate, track member activity, and maintain accurate records. Communication Tools : Provides built-in options for newsletters, announcements, and targeted messages to keep members engaged.

Membership Management 52

Membership Management Software Email Marketing Tools 52

Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters. Did you know….

Newsletter 189

Newsletter Maine Content Examples 189

MemberClicks

DECEMBER 13, 2022

You wouldn’t really consider an email reply written back to a team member as “email copy” But the writing in your dues reminder emails? Why your email copy matters. For new members especially, email communication can help build relationships. The right words make a difference.

Tips 92

Tips eBook Email Marketing Price 92

MemberClicks

FEBRUARY 9, 2023

That means clearly communicating your organization’s value proposition. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

CMA Solutions

SEPTEMBER 5, 2024

Marketing tools like social media, email marketing and SEO can give you great results without breaking the bank. Data-Driven Insights: Digital marketing lets you dive into detailed analytics. Real-Time Communication: Digital marketing facilitates quick communication and updates. million.

Recruiting 45

Recruiting Recruitment Strategy New Jersey 45

Aptify

NOVEMBER 5, 2020

Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association.

How To 148

How To Newsletter Examples Communications 148

Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Meaningful Engagement: Communicating with Your Members in Troubled Times. Patricia Cole, Vice President of Communications, Catholic Charities USA. Josh Spector ). Dreading a winter lockdown? Learn to love walking in the rain.

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Reid All About it

JULY 7, 2023

15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Hear about newsletter best practices to increase engagement and curate outside content.

Education 195

Education Tools Newsletter Chicago 195

Association Success

OCTOBER 28, 2020

Nowadays, you can’t be too careful with who you communicate with online. Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. Sending the right resource or communication at the right time, to the right person can facilitate meaningful engagement.

California 78

California Newsletter Software Revenue 78

Associations Now

MARCH 28, 2014

If your newsletter isn’t on target with your readers, these tips might help. Also: Boost your nonprofit’s profile via email in three simple steps. Your board may represent your members’ interests, but that doesn’t mean your board is the target audience for your newsletter.

Communications 40

Communications Newsletter Guidelines Email Marketing 40

Association Briefings

AUGUST 23, 2021

Email Newsletters Email’s reign is more powerful than ever thanks to a couple of recent events in the digital marketing space. Brand marketers, agency execs and email marketing experts say email marketing has already reaped the benefits of the decision, even though the cookie removal has been delayed until late 2023.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Reid All About it

SEPTEMBER 20, 2024

by Anna Helhoski, NerdWallet (hat tip to the Leading Learning newsletter ) Why does the West not defiantly express solidarity with the women of Iraq, Afghanistan, or any nation that stands by while women are abused by religious extremists? Learn how to conduct a communication audit and what to do with the results. More info/register.

LMS 259

LMS Revenue Content Certificate 259

Reid All About it

JANUARY 29, 2016

One of the ways I’m contributing to the Association Executives of North Carolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. This morning, I thought, why not share it here too? So here goes.

North Carolina 150

North Carolina Newsletter Email Marketing Committee 150

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Higher Logic

MAY 29, 2020

The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. MTI chose online community as a tool for digital transformation.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Achieve

DECEMBER 8, 2023

Maintain an Alumni Database There are several types of software you’ll likely leverage in your alumni fundraising efforts, including communication tools and an online payment processor. Keep track of graduates’ career paths and activities so you can feature them in your communications. Email marketing. Let’s get started!

Tips 52

Tips Survey Social Media Communications 52

Reid All About it

JULY 16, 2021

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. Host: ASAE Professional Development Professionals Community. Hoyin Cheung, CEO, Remo.

Revenue 195

Revenue Video Strategy Industry 195

HighRoad Solution

NOVEMBER 19, 2020

With deadlines to meet, emails to send, and content to push out, it’s easy to feel like we’re treading water. We all have good intentions at the beginning of the year to define our overall strategy, only to find ourselves mid-year buried under our communications calendar.

Newsletter 78

Newsletter Tools Strategy Team 78

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Associations Now

OCTOBER 29, 2019

Email marketing is a great way to get your message directly in front of members. But if you’re crafting each email with your organization, rather than your members, in mind, it’s likely that your emails will go unread. And more importantly, do they want that content via email? Make the format approachable.

Strategy 63

Strategy Newsletter Email Marketing Social Media 63

Smooth The Path

APRIL 21, 2020

We write emails to our members. We may write the association’s newsletter, webpages, articles, blog posts, or letters to the membership. Some organizations are getting feedback that they are sending too many COVID-related emails, or not enough. Most of us are writers. Pick an engaged member that you are friendly with.

Newsletter 109

Newsletter System Communications Organization 109