Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. We need to unite generations to focus on moving forward together.” –Kim

Communications 184

Communications millennials Tips Software 184

Associations Now

NOVEMBER 18, 2019

That’s because email isn’t just about your message. Like other forms of communication, email is meant to connect with people—which means you have to appeal to your audience’s state of mind. Before hitting send on that next message, consider how psychology plays a role in these four email-marketing elements: Frequency.

Email Marketing 104

Email Marketing Marketing Newsletter Review 104

Association Adviser

AUGUST 20, 2024

Imagine sending newsletters so personalized that every recipient feels the content was made just for them. In the latest episode of the Association Adviser Podcast, Erica Salm-Rench, COO of rasa.io, shares how AI is transforming email marketing, boosting engagement, and driving non-dues revenue for associations.

Email Marketing 78

Email Marketing Marketing Newsletter Revenue 78

Nonprofit Marketing Guide

APRIL 19, 2012

Today, we are going to take a look at email marketing and fundraising using data from these reports: Sage Nonprofit Solutions Email Marketing Report 2012 (Sage). 2012 Online Marketing Nonprofit Benchmark Index Study (Convio). Annual email list churn, the number of email addresses that go bad, was 19%. (M+R).

Email Marketing 78

Email Marketing Marketing Newsletter Social Media 78

Nonprofit Marketing Guide

NOVEMBER 29, 2011

I just received this interesting chart from MarketingSherpa about the evolution of email marketing in the business world. Finally, marketers are still playing around with testing and funnel optimization (the paths you create for people to subscribe and get more engaged with you), with many organizations still in the trial phase.

Email Marketing 68

Email Marketing Marketing Newsletter Communications 68

Higher Logic

MAY 8, 2019

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

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Tips Email Marketing Newsletter Communications 166

Nonprofit Marketing Guide

JUNE 11, 2021

Find out How to Supercharge Your Email Marketing with Video. Twitter’s Adding a New ‘Subscribe’ Button to Newsletter Creator Profiles. New research about wages has been released including Fewer Women Than Men Asked For Raises During COVID-19, Especially in Marketing. Nonprofit Training for You….

Communications 116

Communications Class Email Marketing Newsletter 116

Associations Now

DECEMBER 3, 2018

The email newsletter is a centerpiece of digital strategy for many organizations. Email communications touch on many different parts of the org chart at once. And this can make executing your email newsletter tricky business. Their goal may be to inform the community about their activities.

Newsletter 83

Newsletter Process Products United States 83

Nonprofit Marketing Guide

OCTOBER 2, 2019

In that survey, most participants said email was the best way to get their communications out with 77% saying email was the most effective channel to drive marketing content to prospects. And 87% of those surveyed also say the effectiveness of email-driven content marketing channels is improving.

Newsletter 84

Newsletter Social Media Survey Content 84

Nonprofit Marketing Guide

JANUARY 29, 2021

We’re finishing it off strong with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have social media image sizes, email marketing campaigns, our communications trends report, and more. And finally, The Things We Think Can Heal or Hurt Us.

Communications 92

Communications Sample Email Marketing Social Media 92

Nonprofit Marketing Guide

APRIL 14, 2009

I included a shorter version of the following article in my Nonprofit Marketing Tips email newsletter that went out earlier today. The newsletter goes out a few times per month. Subscribe by visiting the Nonprofit Marketing Guide home page , in the left sidebar, under the blue bar.

Newsletter 77

Newsletter Survey Tips Course 77

Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Meaningful Engagement: Communicating with Your Members in Troubled Times. Patricia Cole, Vice President of Communications, Catholic Charities USA. Josh Spector ). Dreading a winter lockdown? Learn to love walking in the rain.

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Certificate System Dallas Recruitment 370

Associations Now

FEBRUARY 11, 2025

According to the studys authors, the movement highlights associations needs to deliver more targeted and meaningful messages, especially as members say they receive too many emails. Segmenting and personalizing emails help, but according to the report, it may be time for email marketers to freshen up their approaches.

Report 55

Report Email Marketing Content Newsletter 55

Event Industry News

JANUARY 14, 2021

we are looking for a Content Manager to handle the overall management of content for marketing, communication and PR perspectives. A university degree in areas such as Communication, Marketing, Journalism or related subjects. ? Requirements: ? Committed, responsible and used to work under short objectives and deadlines.

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Content Press Release Case Study Email Marketing 129

Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters. Did you know….

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Newsletter Examples Maine Content 189

Nonprofit Marketing Guide

OCTOBER 29, 2021

Email Marketing Benchmarks for Nonprofits. Newsletter Ideas for November 2021. The Nonprofit Communications Director Mentoring Program. November 18: Jump Start Your Simple Rules for Communications Workflows with Kivi Leroux Miller. 60-Minute Workshop] Start creating “simple rules” for your communications workflows.

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Reid All About it

JUNE 30, 2023

. – Corporate Partner Engagement for Nonprofits: Getting Started Corporate partnerships offer a significant source of funding and other resources, but they require careful planning, consistent communication, and a willingness to collaborate to achieve shared outcomes. More info/register. Host: Black In Events Network Thu 7/6 at 1 p.m.

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Chicago Education Revenue Newsletter 207

Nonprofit Marketing Guide

SEPTEMBER 26, 2011

I’m teaching a workshop in Toledo on Wednesday for the Center for Nonprofit Resources (a program of the Toledo Community Foundation) called 7 Steps to Better Email Fundraising and Communications. Email needs to be short, timely and personal. Decide Your E-Newsletter’s Role in Your Strategy.

Communications 76

Communications Newsletter Email Marketing Content 76

Nonprofit Marketing Guide

JANUARY 28, 2022

AdWeek thinks ‘Generation Covid’ Stands To Change Marketing As We Know It. Do LinkedIn Newsletters Actually Get Results for Brands? Here is some Web Design Inspiration In 2022: Why It’s Needed For Marketers. Newsletter Ideas + More for February 2022. Interested in Gen Z attitudes? Nonprofit Training for You….

Communications 76

Communications Email Marketing Sample Newsletter 76

Nonprofit Marketing Guide

NOVEMBER 21, 2014

Join me for some Mixed Links… Please take our 2015 Nonprofit Communications Trends Report Survey ! The more nonprofit professionals who take the survey, the more robust our 2015 Nonprofit Communications Trends Report will be. Looking for ideas to create better emails? Happy Friday! Stay tuned!). Nonprofit Training.

Communications 72

Communications Survey Email Marketing Social Media 72

Nonprofit Marketing Guide

JULY 31, 2020

Sheerin Naz shares the Do’s and Don’ts of Email Marketing During a Crisis. NPCOMMLIFE Social Media and Newsletter Ideas for August 2020 When You Can’t Get Info Out of Coworkers Hot Topics in August: Crisis Communications and More Effective Marketing. Take a look at the Changes in Fundraising Since Quarantine Began.

Communications 79

Communications Social Media Email Marketing Newsletter 79

Reid All About it

JANUARY 29, 2016

One of the ways I’m contributing to the Association Executives of North Carolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. This morning, I thought, why not share it here too? So here goes.

North Carolina 150

North Carolina Education Committee Email Marketing 150

Higher Logic

MAY 29, 2020

The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. MTI chose online community as a tool for digital transformation.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. 1 CAE credit. More info/register.

Chicago 201

Chicago Mooc Education Newsletter 201

Nonprofit Marketing Guide

NOVEMBER 2, 2012

Yesterday we opened the annual Nonprofit Communications Trends Survey for 2013 and we already have about 200 responses. Participate in our survey (more than 1,200 nonprofits did last year) and you can request a free copy of the 2013 Nonprofit Communications Trends Report, to be released in January. Nonprofit Training.

Communications 66

Communications Survey Newsletter Email Marketing 66

Nonprofit Marketing Guide

OCTOBER 22, 2018

Katelyn Baughan created an automated welcome series for The Children’s Inn at NIH that nurtured new donors over time instead of throwing them into regular email marketing. Today, Katelyn shares how the new welcome series fit into their revamped email marketing strategy, how it was implemented, and its results.

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Newsletter Email Marketing Maryland Communications 83

MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. What’s more, 72% of customers say they prefer email as their main channel for business communication.

Email Marketing 52

Email Marketing Marketing Strategy United States 52

Nonprofit Marketing Guide

JULY 22, 2011

Their monthly membership newsletters are jammed with great information, most of which are relevant to marketing and fundraising. Email Marketing. Wishing you could get more supporters to open your emails? Network for Good has some ways to change things up a bit in 4 Ideas for Expanding Your Email Horizons.

Communications 72

Communications Sample Social Media Case Study 72

Nonprofit Marketing Guide

AUGUST 19, 2011

Let’s unwind with a few mixed links – good stuff for nonprofit communicators. September 20: Rethinking Your Nonprofit Newsletter: Making It More Relevant for Today. October 4: Getting Started with Email Marketing and Fundraising. Happy Friday, everyone! Social Media. Love the daily blogging?

Communications 70

Communications Charlotte Social Media Newsletter 70

Multiview

MAY 12, 2022

Email marketing has long been the preferred marketing channel for organizations but when Apple introduced Mail Privacy Protection (MPP) almost a year ago, it caused many marketers to question its future effectiveness. Since going into effect on September 20, 2021, email marketing has not come to and end.

Email Marketing 52

Email Marketing Marketing Newsletter System 52

Nonprofit Marketing Guide

DECEMBER 7, 2011

I’m a member of EARN’s first-ever communications team, and we’re thinking strategically about what roles and functions we’ll need to fill for the coming year. I was wondering if you’d be willing to share any insights or resources into how best to setup a communications team at a nonprofit.

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Team Communications San Francisco Social Media 73

Reid All About it

OCTOBER 11, 2019

Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). 10 Online Communication & Fundraising Best Practices for Small NGOs. Presenters: Ed Barks, president of Barks Communications. Presenter: Brooke Gracey, Marketing Manager, Campaigns and Podcast Host, Cvent.

DC 50

DC Washington Education Content 50

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Nonprofit Marketing Guide

SEPTEMBER 16, 2016

Joe Garecht at the Fundraising Authority is hosting this month’s Nonprofit Blog Carnival and is looking for submissions on The Best Tips for Amazing Non-Profit Newsletters. If you do email marketing, you should check out The State of Email List Growth in 2016.

Communications 69

Communications Email Marketing Newsletter Tips 69