Higher Logic

DECEMBER 21, 2017

Armed with this data, you can deliver more timely and relevant communications to increase their engagement and satisfaction with their membership. Get to know the critical requirements and implications of the Canadian Anti-Spam law that will regulate the use of commercial email being sent to recipients in Canada. Read more. Read more.

Minneapolis 176

Minneapolis Email Marketing Revenue Recruiting 176

Higher Logic

AUGUST 1, 2019

You don't have to test every communication channel to find out the best way to reach your prospects, thanks to data from fellow associations. The Top 3 Ways Associations Recruit New Members. The Membership Marketing Benchmarking Report from Marketing General Inc. However, the outlook isn't all bleak.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Reid All About it

SEPTEMBER 13, 2024

Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Learn how one association used personalized communications to gather data that boosted member retention, non-dues revenue, and year-round member engagement. Host: Marketing General Inc. 1 CAE credit. .

LMS 270

LMS Revenue Certificate Content 270

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Member Engagement Tools Revenue 254

Higher Logic

MAY 8, 2019

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Reid All About it

APRIL 29, 2016

Here’s the webinar line-up for the association community for the week of May 2. EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. Recruitment Jam. Join Cynthia for a test experience using virtual improv games virtually to learn how to recruit new members with ease. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

Here’s the webinar line-up for the association community for the week of May 2. EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. Recruitment Jam. Join Cynthia for a test experience using virtual improv games virtually to learn how to recruit new members with ease. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

OCTOBER 4, 2024

This member-centric approach will allow your association to move from being a “nice to have” to becoming a vital partner in your members’ success, leading to increased recruitment and improved retention in the process. More info/register (ASAE members only). More info/register. . More info/register.

NJ 258

NJ Email Marketing System Education 258

Reid All About it

DECEMBER 6, 2024

Lessons in Advocate Recruitment to Ready You for 2025 From old-school traditional to the latest in social and AI technologies, learn the tactics and strategies you’ll need to position yourself and your program for advocacy success in the new year. More info/register. More info/register. 1 CAE credit. More info/register. 2025 Gear Up!

Content 213

Content Strategy Education Revenue 213

Reid All About it

OCTOBER 21, 2022

CEOs and hiring managers use the cover letter as a barometer to gauge a candidate’s ability to effectively communicate. This is an ideal time to showcase your written communication skills to get the job. Speakers: Dana Hamer, Director of Marketing & Member Engagement, American Urological Association. More info/register.

Revenue 45

Revenue Email Marketing Education Review 45

Reid All About it

DECEMBER 9, 2022

Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. Speakers: Margaret Hedderman, Communications & Editorial Director, Startup Colorado. Vanessa McCrann, Community Engagement Manager, Startup Colorado.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Event Industry News

JULY 26, 2019

As digital marketing executive, Hannah will be involved in creating content, managing social media channels and delivering email marketing communications, as well as working on design, photography and videography.

Recruiting 60

Recruiting Recruitment Team Newsletter 60

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. .

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. .

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

OCTOBER 28, 2022

Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. Hear how to develop a marketing strategy and apply practical approaches to effectively position your volunteer opportunities to attract, inspire, engage, and increase satisfaction of your volunteers. How to Conquer Changes in the Digital Marketing Space.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! Here are some tips for creating member onboarding emails that make new members feel connected with your organization and set the stage for a relationship that will last for years to come: Start simply. You have new members. Now it’s time to get them on board.

How To 148

How To Examples Member Experience Social Media 148

Nimble AMS

MARCH 30, 2023

Association management software (AMS) is technology that can manage all aspects of your membership, helping you recruit, engage, and retain members. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. Increase efficiency.

Software 132

Software Member Experience Association Management Technology 132

Higher Logic

DECEMBER 6, 2018

55% of associations have increased personalization of member communications in the last year. 2018 Membership Marketing Benchmarking Report. If you’re sending an email about membership expiring in 90 days and using the subject line “renew your membership now,” that’s not very effective. Example 2: Recruitment Campaigns.

Newsletter 189

Newsletter Examples Maine Content 189

CMA Solutions

SEPTEMBER 5, 2024

Let’s dive into three strategies that’ll help your association shine and crush those recruitment goals. Rock Digital Marketing In the digital world, having a strong online presence is key to reaching new members. Digital marketing for associations is budget-friendly and super effective. Ready to jazz up your membership game?

Recruiting 45

Recruiting Recruitment Strategy New Jersey 45

Reid All About it

JUNE 10, 2022

The weekly list of free educational events and resources for the association community…. If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. 4 Outdated Email Practices & How to Modernize your Email Marketing Program.

Arlington 39

Arlington Revenue Content Technology 39

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. That means clearly communicating your organization’s value proposition. So, email marketing should be one pillar of your membership marketing plan. Refine your value proposition and focus on the benefits for new members.

Strategy 98

Strategy Marketing Tips Email Marketing 98

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. More info/register. .

Leadership 195

Leadership Strategy Content Education 195

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 264

Survey Strategy Project Education 264

Reid All About it

SEPTEMBER 20, 2024

Communication Audits, Analysis & Answers Conducting a communication audit of emails, websites, social media pages and other tools is an important exercise to ensure that your organization presents itself in a positive, on-brand voice. Learn how to conduct a communication audit and what to do with the results.

LMS 264

LMS Revenue Certificate Content 264

Reid All About it

MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. No plan, no progress. With podcasts, I’m like a ghost in the room. .

Chicago 201

Chicago Mooc Education Newsletter 201

GrowthZone

APRIL 18, 2023

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. By automating these communication processes, associations can save time and resources while still ensuring that important information is delivered in a timely and effective manner.

Marketing 78

Marketing Member Engagement Email Marketing Social Media 78

Reid All About it

JULY 8, 2016

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. Presenters: Carrie Hane, Content & Digital Communications Strategy Consultant, Tanzen. More info/register. Thu 7/14 at 11 a.m.

DC 150

DC Certificate Washington Revenue 150

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. Not only does this help keep your association organized, but you can use these data points to personalize member communication and build more meaningful relationships.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Reid All About it

JULY 16, 2021

Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. Camille White-Stern, Communications Manager, Splash.

Revenue 195

Revenue Strategy Video Education 195

GrowthZone

MARCH 13, 2021

Manage membership data and communications. Select an AMS that will meet all of your organizational needs, such as: member database, email system, convenient billing and payment options, event planning, and website building. Generate revenue. Streamline operations. Simplify event and exhibit management. Maintain finances and accounting.

Association Management 148

Association Management Software Price Membership Management 148

Nonprofit Marketing Guide

AUGUST 14, 2024

Being able to move our ideas, teams, and organizations forward relies on our ability to organize and communicate clearly and seamlessly. Automation Tools are software that performs tasks automatically to reduce manual effort, such as email marketing automation. It also means doing so in the most efficient ways possible.

Products 98

Products Guidelines Handbook Process 98

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. Step 7: Market, market, market!

How To 130

How To Discount Social Media Software 130

Association Briefings

MAY 6, 2021

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. First, let’s debunk a myth about email use with these generations.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Protech

FEBRUARY 26, 2025

Membership management software is designed to communicate with members, track member engagement, manage payments, and deliver member benefits. These platforms allow member data to be stored so you can tailor communications and introduce relevant engagement opportunities. Membership management solutions support member retention.

Membership Management 52

Membership Management Software Directory Price 52

Reid All About it

JULY 14, 2023

. – Marketing Artificial Intelligence in Action Learn about low-lift, low-cost AI tools you can begin experimenting with right away at your organization, which are specific to the marketing, membership, and communications functions. 1 CAE credit. More info/register. Are You in Touch with Your Data? 1 CMP credit. 1 CAE credit.

Education 39

Education Price Tools Revenue 39

Association Success

MARCH 27, 2017

The first thing you should do as an association recruiter is go to Linkedin. It took me 5 seconds just now to perform that search, and I found results for freelance marketers and email copywriters right in my backyard. Once you do this, set up a phone interview and get a feel for how they communicate. Hiring a Freelancer?

How To 76

How To New York City DC United States 76