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Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Learn innovative engagement strategies for this digitally native generation. Member app. to 5 p.m. –
Learning Strategies for Virtual Events. Learn how virtual events can be part of a meaningful data-driven content strategy. Learn strategies to project confidence and authority while running your own video conference, webinar or other virtual event. Communicating Through a Crisis. Host: The Diversity Movement.
Likewise, it was edited by Kristen Parker , a media communications manager for Michigan State University. In fact, when applied to any association’s annual education strategy, these simple but effective tactics can substantively redefine how success is measured. And the report is equally valuable to suppliers. Register here.
Hear about some creative, persuasive, and (maybe) some Machiavellian strategies. Presenters: Bruce Rosenthal, consultant in strategy and implementation of corporate partnership programs. Find out how AI can be easily leveraged in your communications with members. Location: Washington DC. More info/register. More info/register.
Georgia McGoldrick, Product Marketing Specialist, 3Play Media. Hear strategies for educating subscribers or members more effectively at every stage in the relationship, tips for measuring business impact, and advice on how to choose a technology foundation that efficiently serves diverse audiences and fluctuating demand. 1 CAE credit.
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Learn the basics of conducting usability testing and how to use the results to drive your online strategy. Monetizing Virtual Events: Building Sponsorship Strategies. Content Forum Weekly Community Chat. More info/register. More info/register.
The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.
Your weekly list of free webinars and events for the association community… If you’re not heading to ASAE’s Marketing Membership & Communications Conference (aka MMC) next week, glom onto the hashtag #MMCCon like the rest of us and follow along on Twitter. Uncovering Your Inner Event Superhero to Power Your Mobile Strategy.
“It takes opportunity, resources and the desire to be able to think strategically to consider how to improve relationships and to be smarter with how folks use the tools in their toolbox,” said Bill Voegeli (MPI Georgia Chapter), president of Association Insights — the company that conducts the Meetings Outlook research. Let us know.
Inclusion strategy. They explain how communication plays a huge role in that effort. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Content Forum Weekly Community Chat. Wendy Kavanagh, CAE, President, Georgia Society of Association Executives. Virtual event benefits. More info/register.
” As I sat in a session titled, “How To Make Your Members Scream Your Name, And Beg You For More,” at the recent Georgia Society of Association Executives Annual Meeting, I was struck by presenter Tom Morrison’s words and insight about the need for better engagement with your membership. Conclusion.
Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Kristi C. All times are Eastern Daylight Savings Time unless otherwise noted. Fri 5/8 at 1 p.m.
Welcome to our latest installment in our series on the “Day in the Life” of nonprofit communicators! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. She joined the staff in 2004 as the Conservancy’s first communications professional and now oversees a department of four.
Georgia Society of Association Executives Annual Conference. ASAE 2012 Marketing Membership & Communications Conference. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Association Media & Publishing Annual Conference. May 19-21, 2014. May 28-31, 2014.
Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. Georgia Society of Association Executives Annual Conference. ASAE 2014 Marketing Membership & Communications Conference. May 28-31, 2014. June 4-5, 2014.
Do the publishing experiences of the associations in this article reflect your association’s member communications? Georgia Society of Association Executives Annual Meeting. ASAE 2012 Marketing Membership & Communications Conference. Visit Us at These Important Industry Events. May 29-31, 2013. June 4-5, 2013.
Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. Georgia Society of Association Executives Annual Conference. ASAE 2014 Marketing Membership & Communications Conference. May 28-31, 2014. June 17-18, 2014.
This is good news for associations who rely on email to communicate with members. Georgia Society of Association Executives Annual Meeting. ASAE 2012 Marketing Membership & Communications Conference. Contact us today for an assessment of your current communications plans and non-dues revenue strategies.
9 Marketing Strategies You Must Stop Using—Now. Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. Georgia Society of Association Executives Annual Conference. 14T5cIp #assnchat. Kent Lewis. iMedia Connection.
I’ll be presenting a webinar at CharityHowTo.com this month, “Essential Tactics for Better Email Fundraising & Communications.&# The Nonprofit Communicator Blog gives you Seven Tips to Pitch Your Story by Phone that will help you get reporters to take notice of your good cause. More on Fundraising.
” Do the publishing experiences of the associations in this article reflect your association’s member communications? Business 2 Community. Georgia Society of Association Executives Annual Meeting. ASAE 2012 Marketing Membership & Communications Conference. Michelle Mazur. May 29-31, 2013. June 4-5, 2013.
Lowell Aplebaum, CAE, spoke earlier this month at the Georgia Society of Association Executives’ Annual Meeting in a session called “Creating the Member Story.” Membership is everyone’s job – from the executive director or CEO, to the events and education teams, to the communications department. But they can’t do it alone.
Each program must support your overall strategy and mission, or it could have a negative impact on your membership and brand. Tino Martella, Technology Association of Georgia. “NDR needs to support your overall strategy and mission,” said Hood. Don’t go overboard with NDR just to make a buck. ” Conclusion.
At the Louisiana Society of Association Executives Annual Convention in February, I found myself sitting in on a session called, “How to Recruit More Members Using Relational Membership Marketing Strategies.” “So many professionals feel like they can exist in their own little worlds.
Integrate your other strategies. for almost three years now, working in communications and marketing for several client associations. She graduated from the University of Georgia with a bachelors in Agriculture Communications. Are you using hashtags for your event? An Instagram or Flickr account for photo sharing?
out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. According to Association Adviser’s annual Association Communications Benchmarking Report, only about half (53.4
“We’re seeing that virtual and hybrid events, while initially a short-term fix during the pandemic, are now forming a large part of our clients ongoing communication plans and event programming. “On-demand ” Georgia Ward, Managing Director, Revive Marketing & PR: The comeback of experiential marketing. “As
Last month, we explored the power of adding video to your current communicationstrategies and how MHEDA, WRLA and other associations are using video to increase member engagement and retention and. For more about this topic, click on the headline.
This decides who has permission to create and deactivate official social media accounts; who can create and implement the social media strategy; and who can develop and enforce the social media policy. This single authority often times consists of a city of county’s communications team. The other type of control is decentralized.
Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. What does this mean to associations?
“The results of this study clearly suggest that variety, choice, access, and transparency—attributes typically associated with what millennials want—are indeed important, but not only for millennials,” Georgia Collins, CBRE’s senior managing director for workplace strategy, said in a statement.
I recently attended a large seminar about non-dues revenue (NDR) strategies for association leaders. “One of the biggest mistakes associations make is asking for too much too often,” according to Gabriel Eckert , executive director of the Building Owners and Managers Association of Georgia (BOMA).
I spoke with CEO of AGC Georgia Michael Dunham the other day about association leadership, career development and mentoring (see his Corner Office profile). Online career centers: a key communication channel. It needs to be an integrated strategy.” Hank Berkowitz, Association Adviser. are “at will” employees (i.e.,
As our association benchmarking data confirms, information overload and communication clutter continues to be the Achilles’ heel of many associations. By the way, that clunky telephone handset on your desk can be used for purposes other than calling people to ask, “Did you get my email?” ” The fax is back.
CR: Our strategy is somewhat old-school based on the number of live events and face-to-face meetings we hold. My government and communications experience has been especially helpful in my current role. I served in the Georgia State Senate as majority leader. What has driven that impressive growth?
And over the years, many other communities and states have copied the idea – for example Georgia Gives Back Day. These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area.
The guide, written by online fundraising experts at Third Plateau and KDS Strategies , is Knight Foundation’s way of sharing emerging best practices as organizations continue to experiment with engaging communities online. They can be open to the entire nonprofit community—or a certain segment of nonprofits.
According to our 2024 Nonprofit Communications Trends Report , only 17% of nonprofits expect the elections to have at least a moderate influence on their messaging. Less than a third (29%) said they expect the elections to interfere at least moderately with their ability to communicate effectively. So what should you expect?
I started my session at this year's Super Forum with the same line I use to start my Higher Logic Academy presentations and my consultations with clients: Community management is not a one-size-fits-all discipline. Different strategies will work for different communities. Your community is a support group, not a lecture hall.
Text marketing (aka SMS) is an instantaneous, two-way communication that is hard for your members to ignore. . This is an easy way for subscribers to interact with your campaign and for you to communicate your message. Eryn Underwood is a student at the University of Georgia studying journalism.
It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. 8of12 - August Jackson; Sterling, Virginia; Competitive Intelligence and Strategy Professional, Tech Pundit and Bad Speller at Verizon.
Rather, it’s a communications medium. He writes about the apps helping him develop a vision for the metaverse, the need for interoperability in the metaverse, and his hope that it goes beyond just being a communications medium. Lossy communication. Membership Mondays: Communicating Your Value Proposition. Host: Fridays@4.
But how you feel about abortion is really irrelevant to this communications debacle unfolding before us. According to the reports, this decision was made in December and communicated to Planned Parenthood, which urged Komen to reconsider. My personal beliefs are very clear and public. Now let’s look at Komen’s response.
Get a step-by-step look at MSTAs strategy and results. Learn actionable strategies to drive additional revenue from existing digital, print, and year-round sponsorships by integrating video into their mix of available digital sponsorship space. More info/register. Host: PropFuel Wed 3/12 at 11 a.m. 1 CAE credit. More info/register.
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