This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
The post How to Increase MemberEngagement with Personalized Communication appeared first on Higher Logic. True personalization means using technology to learn and super-serve each of your members. The post How to Increase MemberEngagement with Personalized Communication appeared first on Higher Logic.
It's difficult not to get discouraged by such speculation when your memberengagement is so critical to the success of your association as a whole. Memberengagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engagedmember base, the work is totally worth it. Most important?
Only a few have integrated AI into their operations, primarily in marketing and communications. More on AI and how it can improve trade show floor results. Online community. GrowthZone explains how to drive members to your community platform. Trade show floor decisions. 1 CAE credit. More info/register.
In the association world, memberengagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure memberengagement across all their different systems and touch points.
Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate memberengagement and communication.
eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your associations education portfolio. Snack pack How to ensure your association’s communications cut through the inbox clutter. Liz Willits , Content Phenom How to raise readers, in 35 steps.
The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.
D2L describes how to design and implement an effective online learning strategy , including its vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. They explain how to help Gen Z connect with employers, find jobs, jump-start their careers, and make career decisions.
So much has changed over the past year: how we do business, how we work, where we work, how we live, and even what we value. You’re probably already seeing how these societal, workplace and behavioral changes affect memberengagement—sometimes for the better and sometimes for the worse.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Sherry Budziak at.orgSource talked with Tom Morrison, CEO of the Metal Treating Institute, about how his organization respects tradition while embracing innovation and change.
Mary Byers explains why you need one (at least) and what questions will help you identify your competitive advantage overall and for different member segments. They explain how to extend the life of your webinars while expanding your associations educational portfolio. Find out how the 2025 trends compare to 2024s.
When done right, it’s a win-win: your members get value, and you create a stronger, more vibrant association. In this article, you’ll learn how to set clear goals , pick the right tools, and create a thriving online space your members will love. Giving them ownership can increase engagement. So where do you even start?
PropFuel's Ask, Capture, Act process for deepening memberengagement shows you how to meet the needs of people who want your association to reach them. The post Ask, Capture and Act Your Way to Better MemberEngagement appeared first on Association Adviser.
You can communicate all the benefits of your association in a layered way that doesn’t overwhelm them , encouraging them toward deeper participation in your community, where members are already networking, connecting, and collaborating. Read more: How to Improve First-Year Member Retention. Create Calls to Action.
YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, and new member onboarding. eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your association’s education portfolio.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
Boosting Member Retention: How to Keep Your Association Strong By Michelle Moser, Director of Marketing and CommunicationMember retention is necessary for any successful association. However, retaining members can be challenging, particularly as expectations evolve and competition for attention increases.
D2L explains what you need to know to build and implement an effective online learning strategy , including vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Top Digital Trends Shaping Associations in 2025 Struggling to keep membersengaged and meet their evolving expectations?
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase memberengagement. Coincidence? Education revenue. More info/register. Host: Tamsen Webster, author of Say What They Can’t Unhear Wed 11/6 at 12 p.m.
The weekly list of free educational events and resources for the association community New member onboarding. Clowder explains how to improve new member onboarding with your association’s membership app. They describe how to extend the life of your webinars while expanding your associations educational portfolio.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep membersengaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your association’s education portfolio. Community culture. Amanda Kaiser lays out five steps for creating a community culture that gives members the “These are my people!” Microlearning. Generations.
With proper practice, your organization can leverage your virtual community to drive engagement, boost retention, and attract new members. . Keep reading for three key tips to improve the member experience with your online community platform. Have your leadership team member respond to the posts directly.
Once your members have attended their first event or taken their first course through your association, you’ll want to take the necessary steps to keep them involved and motivated. When it comes to keeping your association’s membersengaged, your software solutions are your secret weapon. Automates communications.
Thats why we specialize in helping associations build digital strategies that address inefficiencies, improve memberengagement, and leverage data for growth. To avoid declines in membership, engagement, and revenue, its critical to recognize the warning signs that indicate your association may be falling behind.
Personalized marketing is one key way to keep membersengaged. We explore 3 ways to personalize your association's marketing for better memberengagement. The post How to Personalize Your Marketing to Drive Engagement appeared first on Association Adviser.
The weekly list of free educational events and resources for the association community…. – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. How to Create Names That Get Noticed.
How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement.
We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Memberengagement – you can identify what products and services your members are interacting with to help increase engagement. Communicate to leadership and staff in their language.
Membership Communications Expert, Melynn Sight recently shared her presentation “Crisis Communication Strategies to Strengthen Membership.” The free, on-demand webinar is ideal for anyone interacting with members using the written word. Learn how to answer these questions and use them to craft your message.
Wondering how to get in the mindset of a young professional in today’s world? This week, Higher Logic teamed up with Community Brands to host a webinar on just that – strategizing for the next generation. Personalizing your communications during recruitment and retention. A recent graduate? Certification/Continuing Education.
James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. People seek places to belong where they can make a difference—a community. Product ideas. Professional development.
It’s pretty much impossible to renew a disengaged member, says Fíonta. Their useful advice on memberengagement and renewal is bound to increase your association’s retention rate. Memberengagement. To understand and get close to your members, follow marketing technology trends. Membership. 1 CAE credit.
Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. BackPocket Agency explains why you need a content strategy and how to create one. Learn how to set basic goals and develop realistic expectations for success and impact during their time as Treasurer.
How to Align with Your Board and Executive Team's Priorities. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list. MemberEngagement and Retention. Where community fits in: Deepen member relationships year-round , not just at meetings or events.
With the right technology, you can keep track of member activities and assess critical metrics to know when your memberengagement practices gain traction and increase membership. You must communicatehow to balance the cost of doing nothing. You know this, but you must now convince your board.
Dan Hickey at DelCor Technology Solutions explains how to avoid application sprawl by taking a strategic approach to Office 365. MemberEngagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. April Doty, Communications and Events Management, Minds@Work.
Presenters: Amanda Kaiser, MBA, MemberEngagement Specialist, Kaiser Insights LLC. Sze Pak Ng, CommunityEngagement Specialist, Matchbox Virtual Media. Reggie Henry (interviewer), Chief Information and Engagement Officer, ASAE. When Virtual Meets In-Person: How to Run a Successful Hybrid Event. 1 CAE credit.
Wes Trochlil suggests how to tackle a big data cleanup project —one bite at a time. Learn the first three steps in a practical, easy-to-implement approach for negotiating with clients, contractors, staff, vendors, and even friends or family, and find out how to adopt a positive negotiation mindset. I doubt it. Data cleanup.
.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. How do we make sure work still gets done in our own teams and keep morale high? Communicate. 1 CMP credit.
Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Event communications. Valerie Aurora, Frame Shift Consulting ).
With an intuitive and comprehensive email marketing strategy, you’ll work to increase your memberengagement and retention, giving your associates an invaluable return on their investment. This will allow you to track and apply important member data in all of your email communications. Optimize Your Content.
Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Learn how to overcome barriers to embracing new technologies and see a real-world example of the impact automation can make. Mapping the Journey to Long-Term MemberEngagement. Explore how to build a personal brand that showcases you as an expert.
TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Bulletin describes how a member app helps nurture memberengagement by providing a centralized communication channel for members. Learning subscriptions. Webinar latecomers. 1 CAE credit.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content