Association Adviser

APRIL 16, 2013

A clearly defined editorial plan can help ease the magazine production process and help you reach your communications goals. These best practices can organize your editorial leadership and help you develop best-in-class communication pieces that your members can trust as the voice of your industry. Tracy Tompkins.

Products 60

Products Process Committee Guidelines 60

Associations Now

OCTOBER 17, 2018

How a two-question quiz can improve your association’s communications and boost member engagement as well. I joined the association world after a decade spent as a newspaper reporter, freelancer, and trade magazine editor. Communication keeps getting easier, which means we need to keep getting better.

Communications 86

Communications Tools Video Report 86

Reid All About it

AUGUST 16, 2024

The weekly list of free educational events and resources for the association community… “The most important decision you will ever make is to be in a good mood.” How often does a magazine like The Economist share something about associations? Voltaire Chapter ambassadors. Lead Marvels shares their list of must-read association blogs.

America 264

America Content Social Media Strategy 264

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. Community karma, baby. Communications. Timely stuff. More info/register.

Montana 365

Montana Content Price Strategy 365

GrowthZone

JUNE 25, 2017

The events staff is nagging the communications staff to send just one more email to put some cheeks in seats or satisfy the sponsors’ visibility expectations according to the sponsor agreement. Membership staff want an email that pokes members for leads or reminds members of the upcoming advertising deadline. Hint: Narrative).

Organization 60

Organization America Cost Member Engagement 60

Reid All About it

JUNE 21, 2019

Mon 6/24 at 2 p.m.* – 3 New Strategies to Boost Your Member Onboarding, Engagement, and Retention. Hear insights from over 400 member interviews that will help you boost member engagement and increase renewals. Creating and Developing Successful Magazines (Live Chat). 1 CAE credit. More info/register.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 84

Communications Content Survey Social Media 84

Velvet Chainsaw

JULY 17, 2024

Here’s a simple project-management tool that can help streamline internal communications — and clarify accountability — for annual meetings. C)onsulted — Individuals (can be as many as 10) who will communicate and provide input or guidance to the person(s) responsible. Try to avoid having too many team members in this category. (I)nformed

Communications 59

Communications Project Tools Team 59

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

Member Engagement 68

Member Engagement Survey Social Media Communications 68

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. You never know until you try!” The Challenge. The Results.

Case Study 106

Case Study Texas Guidelines Revenue 106

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Montana 370

Montana Conference Content Education 370

Reid All About it

OCTOBER 25, 2024

YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, and new member onboarding. Gain insights on best practices for selecting and implementing education technology to drive member engagement and organizational growth.

Arlington 252

Arlington Revenue Education Strategy 252

Association Adviser

SEPTEMBER 28, 2018

According to the recently published Association Communications Benchmarking Study , an overwhelming percentage (84 percent) of associations believe they are good at creating relevant content in their communications. Yet at the same time, only 1 in 5 say they have a good understanding of their readers, member and advertiser needs.

Communications 79

Communications Content Survey Analysis 79

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 84

Revenue Communications Newsletter Directory 84

Association Adviser

JUNE 18, 2013

Many associations spend time reminding members about their programs and industry outreach efforts, but they forget to explain to the players in their industry why it should matter to them. Segmenting your membership into subgroups and customizing your communication for each group will substantially improve member engagement.

Communications 60

Communications Social Media Georgia Member Engagement 60

Reid All About it

NOVEMBER 15, 2024

He’s convinced there are more effective ways to gauge audience needs, target and communicate messages, and deliver your association’s value proposition. The Association Chat November Magazine Launch Party Be part of an exclusive gathering of association professionals as we unveil the November issue of Association Chat Magazine.

Certificate 264

Certificate Committee Education DC 264

Reid All About it

OCTOBER 9, 2020

Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. Hear about some major considerations for online engagement. marketing and communication professional. James Lancaster, Editor, AMI Magazine.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

AUGUST 30, 2024

Association magazines. m3Magazines offers advice for transforming your magazine into a valuable resource for members. They start by reviewing the benefits of a well-crafted print magazine—in case you need to make a case to your leadership team. 7-day communications challenge. 7-day communications challenge.

Video 213

Video Newsletter Content Revenue 213

Reid All About it

FEBRUARY 9, 2024

You can add magazines and websites too, which is how I found the Cook’s recipe. Host: UST Education Speaker: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group Wed 2/14 at 12 p.m. Host: Reston-Loudon Idea Swap for Associations Speaker: Diane DiResta, CSP, is Founder and CEO of DiResta Communications, Inc.

Newsletter 275

Newsletter Certificate Denver Case Study 275

Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. With so many distractions, young professionals today could benefit from focused communication.

Charlotte 174

Charlotte Indiana Communications millennials 174

Reid All About it

OCTOBER 19, 2018

Why young companies are starting print magazines as a way to help build their brands. Tue 10/23 at 12 p.m.* – 4 Communication Strategies for Agile Success. Communication is one of the primary roadblocks to Agile transformation, and one that you likely experience if your organization practices Agile. Be the light or reflect it.

Arlington 34

Arlington Austin Maryland Communications 34

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 68

Communications Content Survey Social Media 68

Reid All About it

JULY 1, 2022

They describe challenges related to manager development, communication, employee engagement, operations, and culture, and suggest short- and long-term solutions. Magazine ). How To Craft User Journeys To Keep Your Members Engaged. Multi-generational teams. Professional development. Quick hits. Annabel Acton, Inc.

Mooc 41

Mooc Software Technology Education 41

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. Create a master calendar with dates & times for all member touchpoints: [link] @AssocAdviser.

Communications 60

Communications Revenue Social Media Survey 60

Reid All About it

DECEMBER 9, 2022

Learn how (and why) to put members at the front, right, and center of your community, how to create an intentional human-focused user experience, how to map your members’ community journeys, and best practices for harnessing storytelling and user-generated content. Host: Training Magazine Network. Host: Hivebrite.

Colorado 39

Colorado Recruitment Recruiting Survey 39

Reid All About it

MAY 14, 2021

Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Amanda Kaiser, member engagement specialist, Kaiser Insights. The Work Must Go On: Retaining and Engaging Volunteers Remotely. Host: Tasio.

St. Louis 341

St. Louis Technology Strategy Conference 341

Elevating Engagement

AUGUST 5, 2023

My grandfather would have taken the route every Monday and Friday, heading to Manhattan to sell magazine ads in an industry journal and then home for the weekend in rural Connecticut. That new welcome member email was great the first day and week you sent it, and then slowly, day by day, it loses its panache.

Connecticut 93

Connecticut Review Maine Member Engagement 93

GrowthZone

MAY 21, 2019

In an article recently featured in Minnesota Meetings and Events magazine, GrowthZone explored benefits that attract young professional members. But more importantly, communicating these benefits is key. Of all the benefits associations should promote in order to attract young members, resume building is particularly enticing.

Minnesota 122

Minnesota millennials Committee Recruiting 122

Smooth The Path

JUNE 18, 2019

And every two months or so, a magazine would arrive. But this is a shame since turning the membership funnel upside down is a big opportunity for many organizations to increase their member retention rates. If you want to learn how to create a stellar new member onboarding program, please join my webinar on June 24th and read on!

Organization 108

Organization Member Engagement Member Experience Video 108

Higher Logic

FEBRUARY 14, 2017

Why is an online community better than a conference or a members-only magazine? Convincing your leadership team that an online community is the best way to provide value to members can be a challenge - especially if they’re unfamiliar with the concept. Member engagement. Isn’t there a cheaper option?

Strategy 168

Strategy How To Software Team 168

Higher Logic

SEPTEMBER 25, 2018

A few years ago, MSCPA communicated with its members solely through traditional methods like emails and events. Members connected with one another in the same ways, emailing friends and colleagues or meeting up at events. MSCPA partnered with Higher Logic to launch its private, members-only community, The Hub, in June 2016.

Case Study 120

Case Study Massachusetts Newsletter Software 120

Reid All About it

APRIL 22, 2022

They provide guidance on what to keep in the forefront throughout the process, how to involve and communicate with staff, and why you should expect things to remain in flux for a while. New member engagement. She reminds us that there are all kinds of new member engagement plans for all sizes of chapters and associations.

Proposal 39

Proposal Price Technology Recruitment 39

Reid All About it

SEPTEMBER 1, 2023

Nimble AMS explains how an AMS can help your association recruit, engage, and retain members by helping you better understand members, anticipate their needs, provide a better digital experience, and deliver personalized emails and content. Engagement means different things for different members. Membership value.

Revenue 233

Revenue Survey Education Strategy 233

Association Adviser

MARCH 13, 2018

After all, your publication is one of the most effective and important communications pieces that your association uses to reach members. For that reason, you want to make sure your association magazine appeals to as many readers as possible with an eye-catching and inviting design. Clearly Communicate Your Value.

Directory 79

Directory Communications Content Survey 79

Association Adviser

NOVEMBER 29, 2018

With little free time, members no longer feel like they have as much time in their schedules to fully engage in reading a magazine. According to the 2018 Association Communications Benchmarking Study, one of the top reasons for declining reader engagement with association publications revolves around members’ full schedules.

Newsletter 101

Newsletter Social Media Communications New York 101

Reid All About it

MAY 29, 2020

Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. – Know Your Members!

San Diego 259

San Diego Conference North Carolina Strategy 259

Reid All About it

SEPTEMBER 15, 2023

Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Cynthia Lockrey, Lockrey Communications Mon 9/18 at 4 p.m. – What’s more, most members now expect a career center as part of their membership benefits. and the EU prioritize sustainability through differing legislation such as the U.S. Letting Go!

LMS 264

LMS Revenue Arlington Education 264