Association Adviser

APRIL 16, 2013

A clearly defined editorial plan can help ease the magazine production process and help you reach your communications goals. These best practices can organize your editorial leadership and help you develop best-in-class communication pieces that your members can trust as the voice of your industry. Tracy Tompkins.

Process 60

Process Products Committee Guidelines 60

HighRoad Solution

APRIL 30, 2025

He emphasizes the importance of balance: If my members arent engaging with what I have sponsors and partners for, then Im not delivering value. Johns approach is rooted in trust, open communication, and a shared commitment to growth. Communication is at the heart of Johnnys approach. Meet me halfway, he says.

Case Study 88

Case Study Leadership Communications Revenue 88

Reid All About it

FEBRUARY 2, 2024

At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching. Print magazines. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. Member Engagement: The Key to Association Sustainability?

Certificate 275

Certificate Denver South Carolina Strategy 275

GrowthZone

JUNE 25, 2017

The events staff is nagging the communications staff to send just one more email to put some cheeks in seats or satisfy the sponsors’ visibility expectations according to the sponsor agreement. Membership staff want an email that pokes members for leads or reminds members of the upcoming advertising deadline. Hint: Narrative).

Organization 60

Organization Member Engagement America Cost 60

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. Community karma, baby. Communications. Timely stuff. More info/register.

Montana 365

Montana Content Price Strategy 365

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Montana 370

Montana Conference Content Education 370

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

Member Engagement 61

Member Engagement Survey Social Media Revenue 61

Reid All About it

AUGUST 30, 2024

Association magazines. m3Magazines offers advice for transforming your magazine into a valuable resource for members. They start by reviewing the benefits of a well-crafted print magazine—in case you need to make a case to your leadership team. 7-day communications challenge. 7-day communications challenge.

Video 213

Video Content Revenue Strategy 213

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. You never know until you try!” The Challenge. The Results.

Case Study 96

Case Study Texas Guidelines Revenue 96

Reid All About it

OCTOBER 9, 2020

Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. Hear about some major considerations for online engagement. marketing and communication professional. James Lancaster, Editor, AMI Magazine.

Utah 370

Utah LMS Conference Tips 370

Velvet Chainsaw

JULY 17, 2024

Here’s a simple project-management tool that can help streamline internal communications — and clarify accountability — for annual meetings. C)onsulted — Individuals (can be as many as 10) who will communicate and provide input or guidance to the person(s) responsible. Try to avoid having too many team members in this category. (I)nformed

Communications 59

Communications Project Tools Team 59

Association Adviser

JUNE 18, 2013

Many associations spend time reminding members about their programs and industry outreach efforts, but they forget to explain to the players in their industry why it should matter to them. Segmenting your membership into subgroups and customizing your communication for each group will substantially improve member engagement.

Communications 60

Communications Social Media Georgia Member Engagement 60

Reid All About it

OCTOBER 19, 2018

Why young companies are starting print magazines as a way to help build their brands. Tue 10/23 at 12 p.m.* – 4 Communication Strategies for Agile Success. Communication is one of the primary roadblocks to Agile transformation, and one that you likely experience if your organization practices Agile. Be the light or reflect it.

Arlington 34

Arlington Maryland Austin Education 34

Reid All About it

JUNE 7, 2024

Another is persuading members to make time for association engagement. The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement. Seems like a good place to start.

Chicago 264

Chicago DC Washington Strategy 264

Elevating Engagement

AUGUST 5, 2023

My grandfather would have taken the route every Monday and Friday, heading to Manhattan to sell magazine ads in an industry journal and then home for the weekend in rural Connecticut. That new welcome member email was great the first day and week you sent it, and then slowly, day by day, it loses its panache.

Connecticut 97

Connecticut Review Member Engagement Maine 97

Reid All About it

JULY 1, 2022

They describe challenges related to manager development, communication, employee engagement, operations, and culture, and suggest short- and long-term solutions. Magazine ). How To Craft User Journeys To Keep Your Members Engaged. Multi-generational teams. Professional development. Quick hits. Annabel Acton, Inc.

Mooc 41

Mooc Software Technology Education 41

Reid All About it

FEBRUARY 9, 2024

You can add magazines and websites too, which is how I found the Cook’s recipe. Host: UST Education Speaker: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group Wed 2/14 at 12 p.m. Host: Reston-Loudon Idea Swap for Associations Speaker: Diane DiResta, CSP, is Founder and CEO of DiResta Communications, Inc.

Certificate 275

Certificate Case Study Denver Newsletter 275

Reid All About it

DECEMBER 9, 2022

Learn how (and why) to put members at the front, right, and center of your community, how to create an intentional human-focused user experience, how to map your members’ community journeys, and best practices for harnessing storytelling and user-generated content. Host: Training Magazine Network. Host: Hivebrite.

Colorado 39

Colorado Recruiting Recruitment Survey 39

GrowthZone

MAY 21, 2019

In an article recently featured in Minnesota Meetings and Events magazine, GrowthZone explored benefits that attract young professional members. But more importantly, communicating these benefits is key. Of all the benefits associations should promote in order to attract young members, resume building is particularly enticing.

Minnesota 122

Minnesota millennials Committee Recruitment 122

Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. With so many distractions, young professionals today could benefit from focused communication.

Charlotte 148

Charlotte Indiana Communications millennials 148

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Content 68

Content Communications Survey Social Media 68

Smooth The Path

JUNE 18, 2019

And every two months or so, a magazine would arrive. But this is a shame since turning the membership funnel upside down is a big opportunity for many organizations to increase their member retention rates. If you want to learn how to create a stellar new member onboarding program, please join my webinar on June 24th and read on!

Organization 108

Organization Member Engagement Member Experience Video 108

Association Adviser

SEPTEMBER 28, 2018

According to the recently published Association Communications Benchmarking Study , an overwhelming percentage (84 percent) of associations believe they are good at creating relevant content in their communications. Yet at the same time, only 1 in 5 say they have a good understanding of their readers, member and advertiser needs.

Content 66

Content Communications Survey Analysis 66

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 68

Revenue Communications Directory Newsletter 68

Higher Logic

SEPTEMBER 25, 2018

A few years ago, MSCPA communicated with its members solely through traditional methods like emails and events. Members connected with one another in the same ways, emailing friends and colleagues or meeting up at events. MSCPA partnered with Higher Logic to launch its private, members-only community, The Hub, in June 2016.

Case Study 120

Case Study Massachusetts Newsletter Software 120

Associations Now

MARCH 10, 2020

The tax preparation season is an extremely busy time of year for accountants, which is why the Massachusetts Society of CPAs (MSCPA) created a challenge designed to keep members engaged, active, and healthy. We also encourage members to share photos with us to post on social media, in our weekly newsletters, and our magazine.”.

Massachusetts 90

Massachusetts DC Washington Social Media 90

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. Create a master calendar with dates & times for all member touchpoints: [link] @AssocAdviser.

Communications 60

Communications Revenue Social Media Survey 60

Higher Logic

FEBRUARY 14, 2017

Why is an online community better than a conference or a members-only magazine? Convincing your leadership team that an online community is the best way to provide value to members can be a challenge - especially if they’re unfamiliar with the concept. Member engagement. Isn’t there a cheaper option?

Strategy 168

Strategy How To Software Leadership 168

Reid All About it

SEPTEMBER 1, 2023

Nimble AMS explains how an AMS can help your association recruit, engage, and retain members by helping you better understand members, anticipate their needs, provide a better digital experience, and deliver personalized emails and content. Engagement means different things for different members. Membership value.

Revenue 233

Revenue Education Survey Strategy 233

Reid All About it

APRIL 22, 2022

They provide guidance on what to keep in the forefront throughout the process, how to involve and communicate with staff, and why you should expect things to remain in flux for a while. New member engagement. She reminds us that there are all kinds of new member engagement plans for all sizes of chapters and associations.

Proposal 39

Proposal Recruitment Recruiting Price 39

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Content 61

Content Communications Survey Social Media 61

Reid All About it

MAY 29, 2020

Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. – Know Your Members!

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

SEPTEMBER 15, 2023

Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Cynthia Lockrey, Lockrey Communications Mon 9/18 at 4 p.m. – What’s more, most members now expect a career center as part of their membership benefits. and the EU prioritize sustainability through differing legislation such as the U.S. Letting Go!

LMS 264

LMS Revenue Arlington Education 264

Reid All About it

OCTOBER 16, 2020

James Lancaster, Editor, AMI Magazine. – Member ROI Simplified: Safeguarding Your Organization’s Future. Hear about a different way of thinking about how to successfully engage the audience you want while fostering robust participant communication and interaction. Lauren Arena, Editor, M&C Asia.

Indiana 221

Indiana Review Education Conference 221

Nimble AMS

NOVEMBER 25, 2022

A board report can also advise members by proposing action plans for reducing various types of risk or initiating growth. . By guiding the board of directors in their discussions, providing data to inform decisions, and suggesting actions to take, board reports serve as a crucial communication tool between the association and its board. .

Software 120

Software Association Management Proposal Committee 120

Association Adviser

MARCH 13, 2018

After all, your publication is one of the most effective and important communications pieces that your association uses to reach members. For that reason, you want to make sure your association magazine appeals to as many readers as possible with an eye-catching and inviting design. Clearly Communicate Your Value.

Directory 66

Directory Communications Content Survey 66

Association Adviser

NOVEMBER 29, 2018

With little free time, members no longer feel like they have as much time in their schedules to fully engage in reading a magazine. According to the 2018 Association Communications Benchmarking Study, one of the top reasons for declining reader engagement with association publications revolves around members’ full schedules.

Social Media 85

Social Media Newsletter Communications New York 85