Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. We need to unite generations to focus on moving forward together.” –Kim

Communications 184

Communications millennials Tips Software 184

Higher Logic

MARCH 8, 2018

Good marketing delivers relevant content. Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types.

Texas 214

Texas Florida Email Marketing Newsletter 214

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. 10 Membership Newsletter Best Practices.

Newsletter 108

Newsletter Tips Email Marketing Social Media 108

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Manage registration, marketing efforts, and product add-on revenue all through your main database. Email marketing software.

Organization 270

Organization LMS Software Social Media 270

Associations Now

FEBRUARY 8, 2023

Associations often rely on newsletters to share news with their members, but how do you know if they’re effective? One communication expert discusses ways to retool your newsletter to better engage readers. Newsletters are often an integral part of an association’s communication toolbelt. percent open rate and 1.7

Newsletter 111

Newsletter Content Video Communications 111

Nonprofit Marketing Guide

MAY 6, 2021

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.

Communications 135

Communications Team Course Marketing 135

Nonprofit Marketing Guide

AUGUST 2, 2021

Here’s what’s happening this month at Nonprofit Marketing Guide…. August 12: The Communications Directors’ Guide to Repurposing Content with Kivi Leroux Miller. On the Blog: Kivi will talk about prioritizing your communications work as well as measuring effectiveness and conversion copywriting. Register Now. Register Now.

Marketing 121

Marketing Newsletter Library Class 121

Nonprofit Marketing Guide

MAY 11, 2021

In the second edition of The Nonprofit Marketing Guide , I wrote. Those with corporate experience sometimes narrowly define nonprofit marketing as brand management, public relations, and advertising. Still others, especially those responsible for fundraising, believe that all nonprofit marketing should direct people to donate money.

Communications 125

Communications Social Media Newsletter Marketing 125

Eric Lanke

DECEMBER 17, 2018

I've been thinking this week about metrics for the marketing and communications function of my organization. Specifically, what's the best way to measure the contribution of our marketing efforts in the achievement of our program goals? We populate our weekly e-newsletter with information about our conferences.

Marketing 113

Marketing Newsletter Conference Recruitment 113

Nonprofit Marketing Guide

AUGUST 11, 2021

When you register for this webinar, you will also receive our weekly e- newsletter with nonprofit marketing tips and insights. Which communications channels are best for repurposed content. I also agree to receive weekly marketing tips and insights. *. Registration for this webinar is FREE for everyone. Last Name *.

Newsletter 112

Newsletter Content How To Tips 112

Nonprofit Marketing Guide

NOVEMBER 3, 2021

According to Litmus’s 2021 State of Email Report , the top two emails used by marketers today are: Newsletter. The welcome email establishes what they can expect from your email marketing and the newsletter comes in and nurtures that relationship. Welcome Email. These two are sort of a one-two punch.

Email Marketing 115

Email Marketing Marketing Newsletter Course 115

Higher Logic

DECEMBER 6, 2018

In the 2018 Membership Marketing Benchmarking Report from Marketing General, Inc., associations surveyed revealed the most common level of segmentation for their member marketing efforts: 55% – Membership level/type. Behavioral data and segmentation are key to maximizing the value of your targeted marketing efforts.

Newsletter 189

Newsletter Examples Maine Content 189

Nonprofit Marketing Guide

JUNE 11, 2021

Time to wrap up another week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Find out How to Supercharge Your Email Marketing with Video. Twitter’s Adding a New ‘Subscribe’ Button to Newsletter Creator Profiles. Nonprofit Training for You….

Communications 116

Communications Class Email Marketing Newsletter 116

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Certificate 275

Certificate Denver Case Study Newsletter 275

Nonprofit Marketing Guide

SEPTEMBER 29, 2020

Need some ideas for social media updates, blog posts, newsletter articles, or other content for October? These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. I send this email newsletter the first week of every month with prompts for the following month. Then stop using it in communications to them!).

Social Media 110

Social Media Newsletter Columbus America 110

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic.

Survey 275

Survey Content Education Strategy 275

Nonprofit Marketing Guide

APRIL 16, 2021

But I know you’re here for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising so let’s go! Julia Campbell has 5 Quick Ways to Improve Your Nonprofit Email Newsletter. Learn How to Get a YouTube Community Tab [+ How to Use It]. Nonprofit Training for You….

Communications 115

Communications Social Media Class Tips 115

NXUnite

OCTOBER 8, 2024

Marketing researchers have found that it takes an average of eight touchpoints for a sales prospect to consider a purchase. Contacting supporters across multiple channels is called multi-channel marketing, and it’s often the key to acquiring new donors. Why does multi-channel marketing matter? Build brand recognition.

Marketing 130

Marketing Social Media United States Strategy 130

Nonprofit Marketing Guide

MARCH 5, 2021

Let’s kick it off with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Corey Wainwright has 19 Social Media Marketing Myths to Leave Behind in 2021. If your e-newsletter is lacking, try some of these 15 Amazing Email Newsletter Ideas (With Examples).

Communications 107

Communications Sample Newsletter Tips 107

Nonprofit Marketing Guide

OCTOBER 27, 2020

These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. I send this email newsletter the first week of every month with prompts for the following month. You can learn Everything You Need to Know about Editorial Calendars for 2021 in our next two-part webinar series. ).

Social Media 107

Social Media Newsletter Los Angeles Chicago 107

Nonprofit Marketing Guide

FEBRUARY 8, 2021

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Lindsey’s Bio: My name is Lindsey Williams and I am the Multimedia Communications Coordinator at the Specially Gifted Foundation. After 4:00 p.m – After 4PM, I check all means of communication. I also create our monthly newsletter.

Communications 104

Communications Social Media Newsletter Content 104

Nonprofit Marketing Guide

APRIL 30, 2021

I am back with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising after missing last week due to poor planning on my part. 3 Content Marketers Weigh In. Social Media and Newsletter Ideas for May 2021. Communications Director Mentoring Program. Hello, again!

Communications 111

Communications Social Media Newsletter Report 111

Nonprofit Marketing Guide

AUGUST 13, 2021

Let’s press our luck with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have Instagram ad tips, metrics for video and social, and bad arguments against Community-Centric Fundraising. El Ranchero. Auburn, AL. Happy Friday the 13th! Register Now.

Communications 112

Communications Video Tips Class 112

Nonprofit Marketing Guide

FEBRUARY 8, 2021

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Lindsey’s Bio: My name is Lindsey Williams and I am the Multimedia Communications Coordinator at the Specially Gifted Foundation. After 4:00 p.m – After 4PM, I check all means of communication. I also create our monthly newsletter.

Communications 112

Communications Social Media Newsletter Content 112

Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. But nonprofit email marketing can be complicated! But nonprofit email marketing can be complicated! Segment your list, which is an essential email marketing strategy to increase engagement.

Email Marketing 103

Email Marketing Resources Tips Marketing 103

Reid All About it

APRIL 19, 2024

By supporting these pairings, associations can foster a learning culture and community. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Host: American Marketing Association Speaker: Sandy de Arango, Lead Solution Specialist, Sprinklr Tue 4/23 at 12 p.m.

Education 258

Education Social Media Content Strategy 258

Nonprofit Marketing Guide

SEPTEMBER 28, 2021

The following ideas come from our Monthly Nonprofit Writing Prompts email newsletter. Then stop using it in communications to them!). This is a day to encourage volunteers and community service. I send this email newsletter the first week of every month with prompts for the following month. On the Calendar.

Social Media 97

Social Media Newsletter Los Angeles Columbus 97

Higher Logic

MAY 8, 2019

If your target audience has opted into your communications, the open rate should be on the higher end. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Resource: Email Marketing vs. Marketing Automation [Explained].

Tips 166

Tips Email Marketing Newsletter Communications 166

Nonprofit Marketing Guide

JULY 30, 2021

While I think a lot of us could use an actual mixed drink at this point, it’s a little early here in the States so let’s settle for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Social Media and Newsletter Ideas for August 2021. Nonprofit Training for You….

Communications 111

Communications Social Media Class Tips 111

Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Community manager survey. WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you.

San Diego 370

San Diego Strategy Education Price 370

Nonprofit Marketing Guide

JANUARY 6, 2021

Here’s what’s happening this month at Nonprofit Marketing Guide…. January 21: Communications Planning for 2021 Master Class with Kivi Leroux Miller. Three-Hour Workshop] Join us for this Master Class and create an effective communications plan for your organization. 2021 Nonprofit Communications Trends Survey.

Communications 105

Communications Class Newsletter Survey 105

Nonprofit Marketing Guide

JUNE 14, 2021

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Jackson Center’s social media accounts and oversees the production of the quarterly newsletter, press releases, promotional materials, and other communications. This series lets you describe your workday in your own words.

Communications 112

Communications Press Release Social Media Newsletter 112

Reid All About it

JUNE 30, 2023

. – Corporate Partner Engagement for Nonprofits: Getting Started Corporate partnerships offer a significant source of funding and other resources, but they require careful planning, consistent communication, and a willingness to collaborate to achieve shared outcomes. More info/register. More info/register. 1 CAE credit. 1 CAE credit.

Chicago 207

Chicago Education Revenue Newsletter 207

Higher Logic

OCTOBER 19, 2015

Now, to be able to successfully communicate this value requires a certain degree of empathy with your members, as well as the humility to examine and admit where you or your organization has dropped the ball. Has your community become saturated with marketing messages that members are getting other places already?

Marketing 120

Marketing Newsletter Content Communications 120

Reid All About it

AUGUST 30, 2024

Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. 7-day communications challenge. Gather Voices invites you to participate in their free 7-Day Video Communications Challenge starting Tuesday, September 3. Workplace challenges. But it doesn’t have to be this way.

Video 213

Video Content Revenue Strategy 213

CMA Solutions

FEBRUARY 21, 2025

Every day, your audience is bombarded with marketing messages. At CMA, weve seen firsthand the impact that cause-driven marketing can have on engagement, retention and long-term brand advocacy. The Data Speaks: Why Purpose-Driven Marketing Works Cause marketing isnt just a feel-good strategy.

Marketing 40

Marketing millennials Strategy Social Media 40

Nonprofit Marketing Guide

SEPTEMBER 26, 2023

Looking for social media or newsletter ideas for October? These writing ideas for October come from our Monthly Nonprofit Writing Prompts email newsletter. Then stop using it in communications to them!) This is a day to encourage volunteers and community service. We have them! 10/16: Dictionary Day.

Social Media 91

Social Media Newsletter Columbus Organization 91