Reid All About it

DECEMBER 20, 2024

D2L explains what you need to know to build and implement an effective online learning strategy , including vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Content marketing strategy. GA help from sponsors. More info/register. More info/register. 1 CAE credit.

Certificate 286

Certificate Arlington Price Education 286

Higher Logic

MARCH 3, 2022

The post 8 Tips for Choosing a Marketing Automation Platform appeared first on Higher Logic. Is your association ready to level up from email marketing? These are the 8 must-haves to look for in a marketing automation platform. The post 8 Tips for Choosing a Marketing Automation Platform appeared first on Higher Logic.

Tips 177

Tips Marketing Email Marketing Strategy 177

Blue Sky eLearn

SEPTEMBER 10, 2021

That’s why marketing is such a crucial step to the success of your association events. Far and away one of the most effective channels for association event marketing is email. However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. Optimize Your Content.

Email Marketing 283

Email Marketing Marketing Software Content 283

Higher Logic

MAY 1, 2020

We’re sharing specific tips for using a community to create an engaging virtual event experience. By the way, if you’re considering moving your event virtual, we're offering organizations a free event community to help engage your audience before, during, and after your virtual event, from May through December of 2020.

Tips 293

Tips Library Tools Resources 293

Association Adviser

AUGUST 16, 2023

The Naylor Client Marketing team had the privilege of attending this year’s esteemed ASAE Marketing, Membership & Communications Conference (MMCC), a prominent annual gathering held in the heart of Washington, DC.

Email Marketing 148

Email Marketing Tips Marketing DC 148

Reid All About it

JANUARY 10, 2025

Merritt Rohlfing at Association Analytics shares ten wise tips for getting analytically ready for 2025. Membership marketing. Tony Rossell at Marketing General Inc. reminds us that membership marketing tools have changed over the years, but effective marketing principles remain the same. Data analytics.

Case Study 252

Case Study Education Strategy Content 252

Reid All About it

FEBRUARY 21, 2025

Only a few have integrated AI into their operations, primarily in marketing and communications. Freeman released a survey report describing how Gen Z professionals view live events , how their feelings compare with those of their older peers, and how event marketers can apply the insights to better reach this group.

Arlington 258

Arlington Education DC Social Media 258

Reid All About it

OCTOBER 11, 2024

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities. Sponsorships.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

Reid All About it

OCTOBER 25, 2024

Fear not, Lori Zoss Kraska and Bruce Rosenthal are handing out satisfying treats for Halloween— ten tips for successful sponsorship programs. Small-staff membership marketing. Host: Fridays@4 Speaker: Sheri Singer, founder, Singer Communications Sun 10/27 at 12:30 p.m. Membership survey. Fri 10/25 at 4 p.m. More info/register.

Arlington 252

Arlington Revenue Education Strategy 252

Reid All About it

NOVEMBER 15, 2024

They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Awards program. Staff committee liaison. Yeah, me neither.

Certificate 264

Certificate Committee Education DC 264

Reid All About it

NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 258

Revenue Education Arlington Committee 258

EventMobi: Association Events

JUNE 19, 2024

Or take a small-scale approach and use your pre-event communications to highlight unusual facts about the location where your next industry conference will take place. A group of committed volunteers can help you handle administrative tasks, raise funds for future events, and market and deliver your association’s next gathering.

Strategy 257

Strategy Tips Boston Social Media 257

Higher Logic

JUNE 9, 2020

Recently, I’ve seen a spike in the amount of email communications going through our servers, so I dug into how mail receivers are reacting to the influx of mail to their systems. As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber 3 Email Deliverability Areas to Watch.

Communications 262

Communications How To New York Guidelines 262

Blue Sky eLearn

DECEMBER 6, 2019

This way, your team won’t send out communications with outdated information and have to deal with manually changing it themselves. Allow your members to communicate seamlessly through a messaging system, as well as more public forums that they can contribute to. Message board. Here are some common examples: Post-event reports.

Member Engagement 232

Member Engagement Directory Tips LMS 232

Reid All About it

DECEMBER 6, 2024

Their guide covers the RFP planning process, necessary components of an RFP, factors to keep in mind when selecting an AMS partner, and advice from some of the most experienced AMS selection consultants in the association community. Content marketing. It covers strategy, tactics, technology, AI and more in a post, not a download.

Content 213

Content Strategy Revenue Education 213

Reid All About it

JANUARY 22, 2021

His 21 tips to improve your corporate partnership program (with links to additional resources) is the place to start (and return to) if your sponsorship program needs tweaking or overhauling. Breakout room topics will include asynchronous virtual education, virtual conferences, and Zoom tips. Communicate. Sponsorships.

Innovation 370

Innovation Education Communications Strategy 370

Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. But nonprofit email marketing can be complicated! But nonprofit email marketing can be complicated! Segment your list, which is an essential email marketing strategy to increase engagement.

Email Marketing 103

Email Marketing Resources Tips Marketing 103

Candid

AUGUST 5, 2024

Many nonprofit organizations believe market research is beyond their reach due to lack of staff, budget, and time. But without the solid data market research can provide, nonprofits may make decisions based on assumptions that lead to misaligned strategies and missed opportunities for retaining donors and volunteers and attracting new ones.

Tips 110

Tips Marketing Survey Course 110

EventMobi: Association Events

JULY 9, 2024

Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and social media apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. To learn more about EventMobi, sign up for a free demo !

Tips 241

Tips Social Media millennials Content 241

Reid All About it

JULY 31, 2020

The weekly list of free educational events and resources for the association community… Economic outlook for associations. Please consider participating in Marketing General Inc.’s The results will help our community better understand how associations are adapting to change and preparing for the future. Virtual event tips.

Montana 362

Montana Revenue Case Study Innovation 362

Reid All About it

APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. Dan Crowd ). . –

North Carolina 74

North Carolina Content Montana Revenue 74

Reid All About it

JANUARY 29, 2021

The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Membership pro tip: offer bite-size engagement to new members. Communicate. Communicate.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Nimble AMS

DECEMBER 20, 2024

Market conditions will always shift, member expectations will evolve, and economic factors like inflation can influence perceived value. To stay profitable and competitive Regular pricing reviews will ensure your associations prices align with market trends and competitor offerings. Why are regular pricing reviews essential?

Price 118

Price Strategy Committee Review 118

NXUnite

JANUARY 8, 2025

Train Staff and Volunteers Every day, your staff and volunteers work hard to keep your organizations doors openwhether theyre crafting marketing materials, planning events, or compiling financial reports. Bonus tip: Some financial and legal topics may seem dull or daunting to board members.

Learning Management System 130

Learning Management System System LMS Course 130

Nimble AMS

DECEMBER 18, 2024

Reduced marketing costs Offering exclusive discounts to your existing email list or member base is often less costly than acquiring new leads through paid advertising. TIP: Your association can leverage new member acquisition campaigns to encourage non-members to become paying customers, driving new membership. Watch now

Discount 103

Discount Price Revenue Tips 103

Reid All About it

OCTOBER 9, 2020

Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. Tips for living online: lessons from six months of the COVID-19 pandemic. marketing and communication professional. Joshua Hardwick, Ahrefs ).

Utah 370

Utah LMS Conference Tips 370

Reid All About it

JULY 10, 2020

Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. The only thing constant in our industry is change.

Montana 365

Montana Content Price Strategy 365

Click

SEPTEMBER 5, 2024

Does Your Crisis Communications Plan Click? As we watched the debacle play out online and on social media, it became increasingly clear that even when they knew what was going on, most companies werent adequately prepared to communicate with their customers. Why Do You Need a Crisis Communication Plan? Be prepared for change.

Communications 130

Communications Social Media Tips Tools 130

Higher Logic

SEPTEMBER 6, 2018

We recently released the 2018 State of Marketing Automation: Association Benchmark Report , which reported the three most popular automated campaigns for associations: New member onboarding. Let’s think of these campaign types as the Larry, Moe and Curly of the marketing automation world, with slightly less eye poking. Event promotion.

Tips 250

Tips Marketing Report Communications 250

NXUnite

MAY 15, 2024

It can take six months or longer to plan a nonprofit event and market it effectively. Let’s explore five tested tips for mastering follow-up and securing long-term support. Communication frequency is essential to engagement, as your nonprofit must find the balance between keeping donors informed and avoiding donor fatigue.

Tips 130

Tips Social Media Survey Content 130

Reid All About it

JULY 5, 2024

Small-staff membership marketing. YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, new member onboarding, online communities, and online career centers. Tony Rossell of Marketing General Inc.

Strategy 270

Strategy Education Content Tips 270

Reid All About it

AUGUST 2, 2024

Association marketing maturity. In its Marketing Benchmarks for Associations report, Mighty Citizen assesses the marketing maturity of associations in six categories: research/analytics, branding/strategy, marketing/SEO, UX design/content, technology, and team dynamics. Most blog posts are marketing dead ends.

Cleveland 270

Cleveland North Carolina Analysis Content 270

Reid All About it

SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. 1 CAE credit.

Montana 351

Montana Certificate Conference Education 351

Nimble AMS

JULY 10, 2024

To meet the technological needs of your organization and build your expert selection team, consider the following tips: 1. Membership, finance, marketing, IT, and more). Member engagement Will your next AMS make it easy to support your member engagement campaigns, boosting retention, member communication, and retention efforts?

Tips 119

Tips Technology Organization Revenue 119

Reid All About it

APRIL 16, 2021

The Virtual Events Institute asked several experts for tips on virtual event engagement. In this high-level workshop, attendees will review key contract clauses, negotiation tips, and strategies on how to ensure a strong contract to protect your organization. Jeff suggests learning formats you might want to consider. 1 CMP credit.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Are there any new things to communicate in your contract? Chapter benchmarking.

Certificate 322

Certificate Revenue Technology Communications 322

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic.

Survey 275

Survey Content Education Strategy 275